Tunisian crochet Audience in United States

Tunisian crochet has an estimated audience of 945,247 people in United States. 91.1% are female, 8.9% are male, average age 47.5. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Nationality, headspace, Historic site, Goop.
The average Tunisian crochet fan in United States is 47.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Nationality, headspace, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Tunisian crochet audience skews more female with an average age of 47.5, and over-indexes on personality traits such as Creativity, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of Tunisian crochet fans
| Metric | Value |
|---|---|
| Female | 91.1% |
| Male | 8.9% |
| Average age | 47.5 |
| Estimated audience size | 945,247 |
Audience persona
The typical Tunisian crochet fan in United States is more female, around 47.5 years old, with strong Creativity tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 61,044 | 0.59× |
| Texas | 46,136 | 0.57× |
| New York | 37,396 | 0.71× |
| Florida | 37,091 | 0.58× |
| Pennsylvania | 32,641 | 1.03× |
| Michigan | 29,284 | 1.18× |
| Ohio | 28,093 | 0.96× |
| Washington | 26,967 | 1.42× |
| Illinois | 25,180 | 0.8× |
| North Carolina | 24,774 | 0.87× |
| Virginia | 21,354 | 0.93× |
| Massachusetts | 18,964 | 1.02× |
| Georgia | 18,421 | 0.63× |
| Wisconsin | 17,950 | 1.26× |
| Missouri | 17,151 | 1.13× |
| Tennessee | 17,075 | 0.9× |
| Indiana | 16,995 | 0.98× |
| Oregon | 16,802 | 1.55× |
| Colorado | 16,674 | 1.12× |
| Minnesota | 16,493 | 1.22× |
| Arizona | 15,148 | 0.78× |
| New Jersey | 14,141 | 0.59× |
| Maryland | 13,976 | 0.86× |
| Kentucky | 11,529 | 0.97× |
| Oklahoma | 11,036 | 1.05× |
| South Carolina | 10,759 | 0.76× |
| Utah | 10,156 | 1.2× |
| Alabama | 10,082 | 0.76× |
| Iowa | 9,761 | 1.25× |
| Connecticut | 8,863 | 0.93× |
| Louisiana | 8,193 | 0.67× |
| Kansas | 8,177 | 1.1× |
| Arkansas | 8,001 | 1.03× |
| Idaho | 6,310 | 1.33× |
| Nevada | 5,879 | 0.64× |
| Maine | 5,741 | 1.7× |
| New Hampshire | 5,524 | 1.48× |
| Nebraska | 5,271 | 1.11× |
| New Mexico | 4,622 | 0.98× |
| West Virginia | 4,556 | 1.03× |
| Mississippi | 4,165 | 0.53× |
| Alaska | 4,031 | 1.99× |
| Montana | 3,664 | 1.4× |
| Rhode Island | 2,667 | 0.89× |
| Vermont | 2,522 | 1.52× |
| South Dakota | 2,288 | 1.05× |
| Hawaii | 2,123 | 0.52× |
| Delaware | 1,868 | 0.72× |
| Washington, District of Columbia | 1,857 | 0.65× |
| North Dakota | 1,797 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Nationality | 3.68× | Politics & Society |
| headspace | 12.23× | Health |
| Historic site | 5.45× | Arts & Culture |
| Goop | 6.35× | Internet & Social Media |
| Cherish (group) | 12.27× | Music & Radio |
| Governor of Michigan | 7.88× | Politics & Society |
| Google Home | 6.55× | Technology & Electronics |
| Grace Slick | 8.78× | Music & Radio |
| Hibachi | 7.14× | Food & Beverages |
| Pillow | 1.9× | Home & Garden |
| Fairy godmother | 6.31× | Literature |
| Ira Glass | 14.52× | Music & Radio |
| Wok | 5.19× | Food & Beverages |
| Cryptic crossword | 10.66× | Technology & Electronics |
| Hardik Pandya | 9.31× | Sports |
| Goma | 10.24× | Travel & Leisure |
| El Paso County, Colorado | 7.32× | Travel & Leisure |
| Vocal harmony | 2.55× | Music & Radio |
| TV Fanatic | 5.97× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 2.67 |
| DIY Mentality | THRILL | 1.55 |
| Community Orientation | OPEN | 1.53 |
| Spirituality | BALANCE | 1.48 |
| Price Sensitivity | PREMIUM | 1.39 |
| Urban Lifestyle | OPEN | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.3% |
| Brazil | 18.4% |
| United Kingdom | 5.3% |
See Tunisian crochet audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Tunisian crochet have in United States?
Tunisian crochet has an estimated audience of 945,247 people in United States, concentrated in California and Texas.
What is the gender split and age of Tunisian crochet fans?
91.1% of Tunisian crochet fans are female, 8.9% are male, with an average age of 47.5 years.
Which brands do Tunisian crochet fans like most?
Tunisian crochet fans show strongest brand affinity for Keene, New Hampshire (675×), Nationality (3.68×), and headspace (12.23×) over the country average.
Where do Tunisian crochet fans live in United States?
Tunisian crochet fans in United States are most concentrated in California (reach 61,044), Texas (reach 46,136), and New York (reach 37,396). These three regions account for the largest share of the active audience.
What other brands do Tunisian crochet fans also like?
Beyond Tunisian crochet itself, the audience over-indexes on Nationality (3.68×), headspace (12.23×), Historic site (5.45×), and Goop (6.35×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Tunisian crochet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.