A data profile of the people who buy, follow and care about Type O Negative in United States — modelled from more than twelve digital signal sources. Type O Negative has an estimated audience of 812,424 people in United States.
The average Type O Negative fan in United States is 36.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Planet Terror, Jeff Beck, Drudge Report, with strongest over-indexing on Planet Terror (50.4× the country average).
Demographically, the Type O Negative audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Spirituality, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Type O Negative fan in United States is more male, around 36.8 years old, with strong Spirituality tendencies and a notable affinity for Planet Terror.
The key figures that characterise the Type O Negative profile in United States.
28.8% are female, 71.2% are male, average age 36.8.
| Metric | Value |
|---|---|
| Female | 28.8% |
| Male | 71.2% |
| Average age | 36.8 |
| Estimated audience size | 812,424 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 19% | |
| 30-39 | 27% | |
| 40-49 | 21% | |
| 50+ | 10% |
Where the Type O Negative audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Virginia | ~5K | 1.38× | |
| 02 | New Mexico | ~5K | 1.34× | |
| 03 | Oklahoma | ~10K | 1.31× | |
| 04 | Kentucky | ~10K | 1.29× | |
| 05 | Maine | ~4K | 1.29× | |
| 06 | Oregon | ~10K | 1.22× | |
| 07 | Arkansas | ~8K | 1.19× | |
| 08 | Texas | ~80K | 1.14× | |
| 09 | Ohio | ~30K | 1.14× | |
| 10 | Pennsylvania | ~30K | 1.12× | |
| 11 | Arizona | ~20K | 1.12× | |
| 12 | Nevada | ~8K | 1.10× | |
| 13 | New Hampshire | ~3K | 1.08× | |
| 14 | Tennessee | ~20K | 1.06× | |
| 15 | Indiana | ~20K | 1.06× | |
| 16 | Utah | ~8K | 1.06× | |
| 17 | Idaho | ~4K | 1.06× | |
| 18 | Missouri | ~10K | 1.04× | |
| 19 | South Carolina | ~10K | 1.03× | |
| 20 | Montana | ~2K | 1.03× | |
| 21 | Michigan | ~20K | 1.02× | |
| 22 | Colorado | ~10K | 1.02× | |
| 23 | Alabama | ~10K | 1.02× | |
| 24 | Washington | ~20K | 1.01× | |
| 25 | Louisiana | ~10K | 1.01× | |
| 26 | Kansas | ~6K | 1.00× | |
| 27 | North Dakota | ~2K | 0.98× | |
| 28 | Illinois | ~30K | 0.97× | |
| 29 | Wisconsin | ~10K | 0.96× | |
| 30 | Iowa | ~6K | 0.96× | |
| 31 | Nebraska | ~4K | 0.96× | |
| 32 | Alaska | ~2K | 0.96× | |
| 33 | Vermont | ~1K | 0.96× | |
| 34 | South Dakota | ~2K | 0.95× | |
| 35 | North Carolina | ~20K | 0.94× | |
| 36 | Rhode Island | ~2K | 0.93× | |
| 37 | Connecticut | ~7K | 0.92× | |
| 38 | California | ~80K | 0.91× | |
| 39 | Virginia | ~20K | 0.87× | |
| 40 | Mississippi | ~6K | 0.87× | |
| 41 | Delaware | ~2K | 0.87× | |
| 42 | Minnesota | ~10K | 0.85× | |
| 43 | Georgia | ~20K | 0.84× | |
| 44 | New York | ~40K | 0.83× | |
| 45 | New Jersey | ~20K | 0.82× | |
| 46 | Florida | ~40K | 0.81× | |
| 47 | Massachusetts | ~10K | 0.81× | |
| 48 | Maryland | ~10K | 0.73× | |
| 49 | Hawaii | ~2K | 0.71× | |
| 50 | Washington, District of Columbia | ~2K | 0.70× |
The strongest cross-interests of the Type O Negative audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Planet Terror | Movies & TV | 50.40× | ||
| 02 | Melvins | Music & Radio | 32.82× | ||
| 03 | Jeff Beck | Music & Radio | 30.38× | ||
| 04 | Siri | Technology & Electronics | 20.53× | ||
| 05 | Criticism of religion | Politics & Society | 18.99× | ||
| 06 | Humanoid robot | Technology & Electronics | 18.49× | ||
| 07 | Fugazi | Music & Radio | 17.90× | ||
| 08 | Mars Attacks! | Movies & TV | 16.42× | ||
| 09 | Secret society | Politics & Society | 13.38× | ||
| 10 | Halloween Horror Nights | Movies & TV | 7.97× | ||
| 11 | Red Sea | Travel & Leisure | 7.44× | ||
| 12 | Giant Food | Food & Beverages | 6.85× | ||
| 13 | Drudge Report | Sports | 5.66× | ||
| 14 | Goth subculture | Fashion & Accessoires | 5.05× | ||
| 15 | Anne Hathaway | Movies & TV | 4.02× | ||
| 16 | Virtual reality | Technology & Electronics | 3.38× | ||
| 17 | Solar energy | Home & Garden | 2.58× | ||
| 18 | Beetlejuice | Movies & TV | 2.45× | ||
| 19 | Fox News Channel | Movies & TV | 2.15× | ||
| 20 | Internet & Social Media | 2.06× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.10× | |
| Family Orientation | CONSERVATISM | 1.82× | |
| Individualism | JOY | 1.58× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.73× | |
| Design Affinity | PREMIUM | 0.79× | |
| Luxury Orientation | PREMIUM | 0.85× |
Type O Negative has an estimated audience of 812,424 people in United States, concentrated in California and Texas.
28.8% of Type O Negative fans are female, 71.2% are male, with an average age of 36.8 years.
Type O Negative fans show strongest brand affinity for Planet Terror (50.4×), Jeff Beck (30.38×), and Drudge Report (5.66×) over the country average.
Type O Negative fans in United States are most concentrated in California (reach ~80K), Texas (reach ~80K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Type O Negative itself, the audience over-indexes on Jeff Beck (30.38×), Drudge Report (5.66×), Siri (20.53×), and Melvins (32.82×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Type O Negative. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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