United States Forest Service Audience in United States

United States Forest Service logo

United States Forest Service has an estimated audience of 1,418,153 people in United States. 49.2% are female, 50.8% are male, average age 45.8. Top regions: California, Colorado, Texas. Top brand affinities: Governor of Michigan, Hibachi, Goop, Cherish (group), Google Home.

The average United States Forest Service fan in United States is 45.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Colorado, Texas. Top brand affinities include Governor of Michigan, Hibachi, Goop, with strongest over-indexing on Governor of Michigan (14.78× the country average). Demographically, the United States Forest Service audience skews balanced with an average age of 45.8, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: NGO / Political Party

Demographics of United States Forest Service fans

Demographic split for United States Forest Service audience in United States
MetricValue
Female49.2%
Male50.8%
Average age45.8
Estimated audience size1,418,153

Audience persona

The typical United States Forest Service fan in United States is balanced, around 45.8 years old, with strong Patriotism tendencies and a notable affinity for Governor of Michigan.

Top regions in United States

Top regions ranked by reach for United States Forest Service in United States
RegionReachAffinity
California165,4811.06×
Colorado45,3682.03×
Texas42,2950.35×
Oregon39,3062.42×
Washington38,4331.35×
Florida34,0200.35×
Arizona31,6651.09×
North Carolina30,7890.72×
Georgia26,0030.6×
Virginia25,7830.75×
New York23,9760.3×
Michigan23,1450.62×
Utah23,1071.82×
Idaho21,6063.04×
New Mexico18,2582.57×
Pennsylvania18,2020.38×
Montana18,1734.62×
Tennessee17,7950.63×
Ohio17,2920.4×
Illinois17,0250.36×
Wisconsin15,8900.74×
Minnesota15,5790.77×
South Carolina14,0280.66×
Missouri13,9850.61×
Arkansas13,3221.14×
Maryland12,5620.52×
Nevada12,0830.88×
Kentucky11,9240.67×
Alabama11,5420.58×
Indiana10,8370.42×
Massachusetts9,9470.36×
Louisiana9,6000.52×
Oklahoma9,0220.57×
New Jersey8,8180.24×
Wyoming8,5374.06×
Mississippi7,4230.64×
Washington, District of Columbia6,1461.44×
West Virginia5,8490.89×
Alaska5,6831.87×
Connecticut5,6100.39×
South Dakota5,2091.59×
Iowa5,1830.44×
New Hampshire5,1770.93×
Kansas5,0310.45×
Nebraska3,8950.55×
Maine3,3960.67×
Vermont2,7851.12×
Hawaii2,4570.4×
North Dakota2,4060.83×
Rhode Island1,5760.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for United States Forest Service audience
BrandAffinityCategory
Governor of Michigan14.78×Politics & Society
Hibachi15.52×Food & Beverages
Goop9.87×Internet & Social Media
Cherish (group)18.52×Music & Radio
Google Home10.82×Technology & Electronics
Wok10.74×Food & Beverages
headspace15.09×Health
Vocal harmony7.29×Music & Radio
Israel2.78×Travel & Leisure
Grinch4.85×Movies & TV
Grace Slick10.11×Music & Radio
Kikar HaShabbat17.68×News
Urban Outfitters2×Shopping
Ira Glass18.17×Music & Radio
Hipster9.47×Politics & Society
Cryptic crossword14.82×Technology & Electronics
Fairy godmother7.12×Literature
Guitarist (magazine)10.22×Music & Radio
TV Fanatic8.52×Movies & TV
Pillow1.71×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by United States Forest Service audience
TraitClusterScore
PatriotismCONSERVATISM2
Community OrientationOPEN1.63
SustainabilityBALANCE1.62
Sports ActivityPOWER1.26
TravellingTHRILL1.24
IndividualismJOY1.23

Worldwide distribution

Worldwide audience distribution share by country for United States Forest Service
CountryShare
United States89.2%
Canada2.2%
Japan2.1%

See United States Forest Service audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does United States Forest Service have in United States?

United States Forest Service has an estimated audience of 1,418,153 people in United States, concentrated in California and Colorado.

What is the gender split and age of United States Forest Service fans?

49.2% of United States Forest Service fans are female, 50.8% are male, with an average age of 45.8 years.

Which brands do United States Forest Service fans like most?

United States Forest Service fans show strongest brand affinity for Governor of Michigan (14.78×), Hibachi (15.52×), and Goop (9.87×) over the country average.

Where do United States Forest Service fans live in United States?

United States Forest Service fans in United States are most concentrated in California (reach 165,481), Colorado (reach 45,368), and Texas (reach 42,295). These three regions account for the largest share of the active audience.

What other brands do United States Forest Service fans also like?

Beyond United States Forest Service itself, the audience over-indexes on Hibachi (15.52×), Goop (9.87×), Cherish (group) (18.52×), and Google Home (10.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for United States Forest Service. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.