Rascasse Audience Intelligence

University of Western Australia Audience in United States

A data profile of the people who buy, follow and care about University of Western Australia in United States — modelled from more than twelve digital signal sources. University of Western Australia has an estimated audience of 278,861 people in United States.

The average University of Western Australia fan in United States is 33.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Colgate University, Ron Howard, Stephen Amell, with strongest over-indexing on Colgate University (212.84× the country average).

Demographically, the University of Western Australia audience skews balanced with an average age of 33.4, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical University of Western Australia fan in United States is balanced, around 33.4 years old, with strong Spirituality tendencies and a notable affinity for Colgate University.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the University of Western Australia profile in United States.

Audience size
279K
in United States
Gender
55.0%
45.0% male
Age
33.4
average years
Country rank
#50167
POI in United States
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of University of Western Australia fans

55.0% are female, 45.0% are male, average age 33.4.

Fig. 02

Gender split

55.0%
Female
45.0%
Male
Demographic split for University of Western Australia audience in United States
MetricValue
Female55.0%
Male45.0%
Average age33.4
Estimated audience size278,861
Fig. 03

Age distribution

Ø 33.4
average years
Age distribution of the University of Western Australia audience in United States
Age bracketShare%
16-1938%
20-2918%
30-3916%
40-4916%
50+11%
Fig. 04

Worldwide distribution

18.0%

of the worldwide University of Western Australia audience comes from United States.

Worldwide audience distribution share by country for University of Western Australia
CountryShare
Australia19.8%
United States18.0%
India9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the University of Western Australia audience in United States is strongest.

Fig. 05

Top regions by affinity

University of Western Australia fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K1.79×
02Washington~10K1.76×
03Montana~1K1.48×
04Vermont<1K1.43×
05Massachusetts~7K1.29×
06Colorado~5K1.20×
07Alaska<1K1.20×
08Hawaii~1K1.19×
09North Dakota<1K1.15×
10South Dakota<1K1.11×
11California~30K1.09×
12Oregon~3K1.09×
13Connecticut~3K1.07×
14Rhode Island<1K1.07×
15New Mexico~1K1.05×
16Virginia~7K1.02×
17New Hampshire~1K1.01×
18Maine~1K1.01×
19Delaware<1K1.00×
20Indiana~5K0.98×
21West Virginia~1K0.98×
22Idaho~1K0.97×
23Maryland~5K0.95×
24Nebraska~1K0.94×
25Mississippi~2K0.93×
26New York~10K0.92×
27Arkansas~2K0.92×
28Kansas~2K0.92×
29Utah~2K0.91×
30Iowa~2K0.89×
31Oklahoma~3K0.88×
32Louisiana~3K0.87×
33North Carolina~7K0.86×
34Kentucky~3K0.86×
35Nevada~2K0.86×
36Minnesota~3K0.85×
37Alabama~3K0.85×
38Illinois~8K0.83×
39South Carolina~3K0.83×
40Wisconsin~3K0.83×
41Missouri~4K0.82×
42New Jersey~6K0.81×
43Arizona~5K0.81×
44Tennessee~5K0.81×
45Georgia~7K0.77×
46Michigan~6K0.77×
47Pennsylvania~7K0.76×
48Ohio~6K0.74×
49Texas~20K0.73×
50Florida~10K0.68×
Fig. 06

Affinity by region

Affinity by region — University of Western Australia, United States
0.68×1.00×1.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the University of Western Australia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for University of Western Australia audience
#·InterestCategoryAffinity×
01Colgate UniversityBusiness & Career212.84×
02Stephen AmellMovies & TV51.67×
03Ron HowardMovies & TV50.37×
04True LiesMovies & TV30.35×
05Michelle RodriguezMovies & TV24.27×
06Stanford UniversityBusiness & Career24.20×
07University of Southern CaliforniaBusiness & Career22.13×
08RemittanceBusiness & Career21.33×
09Guy RitchieMovies & TV20.00×
10Miami ViceMovies & TV17.45×
11Taika WaititiMovies & TV17.26×
12UTV (TV channel)Movies & TV14.04×
13Austin Powers (film series)Movies & TV13.94×
14General HospitalMovies & TV11.18×
15Mission: ImpossibleMovies & TV9.92×
16Columbia UniversityBusiness & Career9.34×
17University of MiamiBusiness & Career9.32×
18Ohio State UniversityBusiness & Career9.14×
19Jeff BezosBusiness & Career7.78×
20Clinical trialHealth4.32×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the University of Western Australia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by University of Western Australia audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.03×
PatriotismCONSERVATISM1.62×
Career OrientationPOWER1.61×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by University of Western Australia audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.71×
Design AffinityPREMIUM0.78×
ExtroversionTHRILL0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does University of Western Australia have in United States?

University of Western Australia has an estimated audience of 278,861 people in United States, concentrated in California and Texas.

02

What is the gender split and age of University of Western Australia fans?

55.0% of University of Western Australia fans are female, 45.0% are male, with an average age of 33.4 years.

03

Which brands do University of Western Australia fans like most?

University of Western Australia fans show strongest brand affinity for Colgate University (212.84×), Ron Howard (50.37×), and Stephen Amell (51.67×) over the country average.

04

Where do University of Western Australia fans live in United States?

University of Western Australia fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and New York (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do University of Western Australia fans also like?

Beyond University of Western Australia itself, the audience over-indexes on Ron Howard (50.37×), Stephen Amell (51.67×), Michelle Rodriguez (24.27×), and Stanford University (24.2×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for University of Western Australia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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