Van Jones Audience in United States

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Van Jones has an estimated audience of 585,320 people in United States. 63.6% are female, 36.4% are male, average age 42.2. Top regions: California, New York, Texas. Top brand affinities: Pro-Ject, Mackenzie Foy, Natural rubber, Whataburger, Israel.

The average Van Jones fan in United States is 42.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Pro-Ject, Mackenzie Foy, Natural rubber, with strongest over-indexing on Pro-Ject (9.73× the country average). Demographically, the Van Jones audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Van Jones fans

Demographic split for Van Jones audience in United States
MetricValue
Female63.6%
Male36.4%
Average age42.2
Estimated audience size585,320

Audience persona

The typical Van Jones fan in United States is more female, around 42.2 years old, with strong Sustainability tendencies and a notable affinity for Pro-Ject.

Top regions in United States

Top regions ranked by reach for Van Jones in United States
RegionReachAffinity
California78,4411.22×
New York52,9941.62×
Texas41,2710.82×
Florida39,2230.99×
Pennsylvania24,1861.23×
Illinois23,9731.23×
Georgia23,8101.32×
New Jersey20,9561.41×
North Carolina20,4651.16×
Virginia18,6651.31×
Massachusetts17,6661.53×
Ohio16,8790.94×
Michigan16,2551.06×
Maryland15,9351.58×
Tennessee13,1731.12×
Washington11,734
Arizona11,4210.96×
Colorado8,9700.97×
South Carolina8,790
Minnesota8,6951.04×
Connecticut8,5261.45×
Alabama8,173
Wisconsin8,0800.92×
Indiana8,0690.75×
Missouri7,9420.84×
Louisiana7,2780.96×
Oregon6,5590.98×
Kentucky5,9620.81×
Nevada4,6340.82×
Washington, District of Columbia4,3502.47×
Mississippi4,1140.85×
Oklahoma4,1010.63×
Arkansas3,7230.77×
Kansas3,4180.74×
Iowa3,3550.7×
Utah3,2560.62×
Nebraska2,3940.82×
New Hampshire2,3571.02×
New Mexico2,3460.8×
Rhode Island2,1831.17×
Delaware2,0831.29×
Maine2,0470.98×
Idaho1,9560.67×
Hawaii1,8850.75×
West Virginia1,8680.69×
Montana1,1980.74×
Vermont1,0771.05×
South Dakota7680.57×
Alaska6870.55×
North Dakota6050.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Van Jones audience
BrandAffinityCategory
Pro-Ject9.73×Music & Radio
Mackenzie Foy17.37×Fashion & Accessoires
Natural rubber2.21×Cars & Mobility
Whataburger1.85×Food & Beverages
Israel2.08×Travel & Leisure
Emperor Entertainment Group10.64×Business & Career
3D printing2.06×Technology & Electronics
Necktie3.46×Fashion & Accessoires
Home Bargains6.87×Shopping
Solo climbing3.83×Sports
Bully (2011 film)3.7×Movies & TV
Personality3.21×Business & Career
The Devil's Rejects5.34×Movies & TV
On the Border Mexican Grill & Cantina3.6×Food & Beverages
Electrolyte2.44×Health
Home staging2.63×Home & Garden
Business English2.7×Business & Career
Mariel Hemingway4.8×Fashion & Accessoires
IS (Infinite Stratos)1.78×Literature
UK garage2.51×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Van Jones audience
TraitClusterScore
SustainabilityBALANCE1.8
IndividualismJOY1.52
Community OrientationOPEN1.48
Early Adopter MentalityPOWER1.48
Design AffinityPREMIUM1.44
Urban LifestyleOPEN1.39

Worldwide distribution

Worldwide audience distribution share by country for Van Jones
CountryShare
United States80.6%
Canada6.8%
United Kingdom3.2%

See Van Jones audiences in other countries

More TV personality audiences in United States

Frequently asked questions

How many fans does Van Jones have in United States?

Van Jones has an estimated audience of 585,320 people in United States, concentrated in California and New York.

What is the gender split and age of Van Jones fans?

63.6% of Van Jones fans are female, 36.4% are male, with an average age of 42.2 years.

Which brands do Van Jones fans like most?

Van Jones fans show strongest brand affinity for Pro-Ject (9.73×), Mackenzie Foy (17.37×), and Natural rubber (2.21×) over the country average.

Where do Van Jones fans live in United States?

Van Jones fans in United States are most concentrated in California (reach 78,441), New York (reach 52,994), and Texas (reach 41,271). These three regions account for the largest share of the active audience.

What other brands do Van Jones fans also like?

Beyond Van Jones itself, the audience over-indexes on Mackenzie Foy (17.37×), Natural rubber (2.21×), Whataburger (1.85×), and Israel (2.08×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Van Jones. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.