Wet Hot American Summer Audience in United States

Wet Hot American Summer has an estimated audience of 620,763 people in United States. 47.3% are female, 52.7% are male, average age 39.0. Top regions: California, New York, Texas. Top brand affinities: Winona Ryder, The IT Crowd, Megan Mullally, EuroTrip, Natural Born Killers.
The average Wet Hot American Summer fan in United States is 39.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Winona Ryder, The IT Crowd, Megan Mullally, with strongest over-indexing on Winona Ryder (71.57× the country average). Demographically, the Wet Hot American Summer audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Risk Appetite, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Wet Hot American Summer fans
| Metric | Value |
|---|---|
| Female | 47.3% |
| Male | 52.7% |
| Average age | 39.0 |
| Estimated audience size | 620,763 |
Audience persona
The typical Wet Hot American Summer fan in United States is balanced, around 39.0 years old, with strong Risk Appetite tendencies and a notable affinity for Winona Ryder.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 65,861 | 0.96× |
| New York | 41,552 | 1.2× |
| Texas | 36,803 | 0.69× |
| Florida | 26,455 | 0.63× |
| Pennsylvania | 23,904 | 1.14× |
| Illinois | 22,888 | 1.11× |
| Ohio | 20,017 | 1.05× |
| Massachusetts | 18,170 | 1.49× |
| Michigan | 16,752 | 1.03× |
| North Carolina | 16,138 | 0.86× |
| Washington | 15,836 | 1.27× |
| New Jersey | 15,816 | 1× |
| Georgia | 14,335 | 0.75× |
| Virginia | 13,160 | 0.87× |
| Colorado | 12,966 | 1.33× |
| Oregon | 11,292 | 1.59× |
| Minnesota | 11,203 | 1.26× |
| Missouri | 11,114 | 1.11× |
| Wisconsin | 11,074 | 1.19× |
| Tennessee | 10,844 | 0.87× |
| Indiana | 10,671 | 0.94× |
| Arizona | 9,954 | 0.79× |
| Maryland | 9,421 | 0.88× |
| Kentucky | 7,112 | 0.91× |
| Connecticut | 6,934 | 1.11× |
| South Carolina | 6,639 | 0.71× |
| Louisiana | 6,114 | 0.76× |
| Oklahoma | 5,923 | 0.86× |
| Alabama | 5,753 | 0.66× |
| Iowa | 5,505 | 1.08× |
| Utah | 5,092 | 0.92× |
| Kansas | 4,745 | 0.97× |
| Maine | 4,495 | 2.02× |
| Nevada | 3,983 | 0.66× |
| Arkansas | 3,826 | 0.75× |
| New Hampshire | 3,496 | 1.43× |
| Nebraska | 2,938 | 0.94× |
| Idaho | 2,842 | 0.91× |
| Mississippi | 2,555 | 0.5× |
| Rhode Island | 2,458 | 1.24× |
| Washington, District of Columbia | 2,347 | 1.26× |
| New Mexico | 2,273 | 0.73× |
| West Virginia | 2,207 | 0.76× |
| Montana | 2,101 | 1.22× |
| Vermont | 2,005 | 1.84× |
| Hawaii | 1,601 | 0.6× |
| Delaware | 1,372 | 0.8× |
| Alaska | 1,285 | 0.97× |
| South Dakota | 1,158 | 0.81× |
| North Dakota | 1,015 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Winona Ryder | 71.57× | Movies & TV |
| The IT Crowd | 304.69× | Movies & TV |
| Megan Mullally | 118.01× | Movies & TV |
| EuroTrip | 109.95× | Movies & TV |
| Natural Born Killers | 142.44× | Movies & TV |
| Jack Nicholson | 50.31× | Movies & TV |
| Dumb and Dumber | 62.31× | Movies & TV |
| Toni Collette | 70.02× | Movies & TV |
| Zoolander | 62.63× | Movies & TV |
| Twin Peaks | 23.59× | Movies & TV |
| Autism Awareness | 19.03× | Health |
| Google Voice | 20× | Technology & Electronics |
| The Big Lebowski | 38.8× | Movies & TV |
| Diabetes mellitus awareness | 12.48× | Health |
| Donnie Darko | 26.39× | Movies & TV |
| Nicolas Cage | 19.3× | Movies & TV |
| Boardwalk Empire | 37.07× | Movies & TV |
| Melissa McCarthy | 19.23× | Movies & TV |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.95 |
| Tradition | CONSERVATISM | 1.59 |
| LGBTQ+ Identity | OPEN | 1.37 |
| Social Media Usage | JOY | 1.36 |
| Design Affinity | PREMIUM | 1.24 |
| Early Adopter Mentality | POWER | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 76.0% |
| United Kingdom | 5.6% |
| Australia | 3.7% |
See Wet Hot American Summer audiences in other countries
- Wet Hot American Summer — Germany
- Wet Hot American Summer — United Kingdom
- Wet Hot American Summer — France
- Wet Hot American Summer — Italy
- Wet Hot American Summer — Spain
- Wet Hot American Summer — Brazil
- Wet Hot American Summer — Japan
- Wet Hot American Summer — South Korea
- Wet Hot American Summer — India
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Frequently asked questions
How many fans does Wet Hot American Summer have in United States?
Wet Hot American Summer has an estimated audience of 620,763 people in United States, concentrated in California and New York.
What is the gender split and age of Wet Hot American Summer fans?
47.3% of Wet Hot American Summer fans are female, 52.7% are male, with an average age of 39.0 years.
Which brands do Wet Hot American Summer fans like most?
Wet Hot American Summer fans show strongest brand affinity for Winona Ryder (71.57×), The IT Crowd (304.69×), and Megan Mullally (118.01×) over the country average.
Where do Wet Hot American Summer fans live in United States?
Wet Hot American Summer fans in United States are most concentrated in California (reach 65,861), New York (reach 41,552), and Texas (reach 36,803). These three regions account for the largest share of the active audience.
What other brands do Wet Hot American Summer fans also like?
Beyond Wet Hot American Summer itself, the audience over-indexes on The IT Crowd (304.69×), Megan Mullally (118.01×), EuroTrip (109.95×), and Natural Born Killers (142.44×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Wet Hot American Summer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.