Wolverine (character) Audience in United States
Wolverine (character) has an estimated audience of 1,272,654 people in United States. 22.5% are female, 77.5% are male, average age 32.9. Top brand affinities: Finnair, Doctor Strange, Ant-Man (film), Guardians of the Galaxy (film), AccuWeather.
Top brand affinities include Finnair, Doctor Strange, Ant-Man (film), with strongest over-indexing on Finnair (675× the country average). Demographically, the Wolverine (character) audience skews more male with an average age of 32.9, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.
Category: Movies & TV · Type: Fictional Character
Demographics of Wolverine (character) fans
| Metric | Value |
|---|---|
| Female | 22.5% |
| Male | 77.5% |
| Average age | 32.9 |
| Estimated audience size | 1,272,654 |
Audience persona
The typical Wolverine (character) fan in United States is more male, around 32.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Finnair.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| Doctor Strange | 61.7× | Literature |
| Ant-Man (film) | 85.46× | Movies & TV |
| Guardians of the Galaxy (film) | 40.26× | Movies & TV |
| AccuWeather | 15.97× | Home & Garden |
| Anthony Mackie | 44.63× | Movies & TV |
| Superman | 5× | Movies & TV |
| StubHub | 15.69× | Travel & Leisure |
| Black Panther (comics) | 25.57× | Literature |
| captain america | 24.85× | Movies & TV |
| The Wolverine (film) | 41.84× | Movies & TV |
| DocuSign | 15.07× | Technology & Electronics |
| Pokémon | 7.64× | Games |
| OpenTable | 15.85× | Food & Beverages |
| Flickr | 12.66× | Internet & Social Media |
| Robert Pattinson | 14.77× | Movies & TV |
| Idris Elba | 15.96× | Movies & TV |
| Choice Hotels | 18.81× | Travel & Leisure |
| Michelle Pfeiffer | 13.09× | Movies & TV |
| Telegram | 14.6× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.51 |
| Patriotism | CONSERVATISM | 1.47 |
| LGBTQ+ Identity | OPEN | 1.39 |
| Pet Ownership | JOY | 1.38 |
| Extroversion | THRILL | 1.37 |
| Social Media Usage | JOY | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 78.3% |
| India | 11.3% |
| Canada | 6.4% |
See Wolverine (character) audiences in other countries
More Movies & TV audiences in United States
- Dodo (Alice's Adventures in Wonderland) (16,898,788)
- Juliet (14,115,421)
- banks (13,634,833)
- Master (Buffy the Vampire Slayer) (10,510,243)
- Yoda (9,294,654)
How to read this data
Audience size is the estimated number of people in United States who actively search for Wolverine (character). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.