Women's boxing Audience in United States

Women's boxing logo

Women's boxing has an estimated audience of 591,740 people in United States. 30.2% are female, 69.8% are male, average age 34.9. Top regions: California, Texas, New York. Top brand affinities: Punching bag, Boxing ring, World Boxing Council, Boxing glove, Act of Valor.

The average Women's boxing fan in United States is 34.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Punching bag, Boxing ring, World Boxing Council, with strongest over-indexing on Punching bag (63.09× the country average). Demographically, the Women's boxing audience skews more male with an average age of 34.9, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Women's boxing fans

Demographic split for Women's boxing audience in United States
MetricValue
Female30.2%
Male69.8%
Average age34.9
Estimated audience size591,740

Audience persona

The typical Women's boxing fan in United States is more male, around 34.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Punching bag.

Top regions in United States

Top regions ranked by reach for Women's boxing in United States
RegionReachAffinity
California65,5451.01×
Texas45,5060.89×
New York34,3701.04×
Florida33,8230.84×
Pennsylvania22,5351.13×
Illinois21,6651.1×
Ohio20,5981.13×
North Carolina18,9541.06×
Michigan17,7431.15×
Georgia17,4850.96×
New Jersey15,2291.01×
Virginia14,3050.99×
Tennessee13,0651.1×
Washington12,3861.04×
Indiana12,3381.14×
Massachusetts11,7661.01×
Arizona11,3570.94×
Missouri11,0491.16×
Maryland10,133
Colorado9,5631.03×
South Carolina9,2251.04×
Wisconsin9,0341.01×
Alabama8,7311.06×
Minnesota8,2540.97×
Louisiana7,9461.04×
Kentucky7,7291.04×
Oregon7,1691.06×
Oklahoma6,4380.98×
Utah6,2821.19×
Connecticut5,7160.96×
Kansas5,0751.09×
Iowa5,0541.04×
Nevada4,8720.85×
Arkansas4,7550.98×
Mississippi4,7340.97×
Idaho3,3481.13×
West Virginia2,7050.98×
New Hampshire2,6371.13×
Nebraska2,6050.88×
New Mexico2,4320.82×
Maine2,3981.13×
Hawaii1,9360.76×
Rhode Island1,893
Montana1,7491.07×
Washington, District of Columbia1,6170.91×
Delaware1,4830.91×
South Dakota1,1550.84×
North Dakota1,0180.84×
Alaska1,0170.8×
Vermont9090.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Women's boxing audience
BrandAffinityCategory
Punching bag63.09×Sports
Boxing ring23.74×Sports
World Boxing Council26.43×Sports
Boxing glove32.04×Sports
Act of Valor76.12×Movies & TV
International Boxing Federation48.9×Sports
MMA gloves57.77×
The Hunt (2012 film)22.57×Movies & TV
Sports2.07×Sports
Music1.96×Business & Career
Arts and music1.93×Arts & Culture
Entertainment1.97×Movies & TV
Training2.94×Sports
Movies1.87×Movies & TV
Popular music2.73×Music & Radio
Grappling6.18×Sports
Food and drink1.67×Food & Beverages
Reading1.75×Literature
Games1.82×Games
World Boxing Organization30.77×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Women's boxing audience
TraitClusterScore
Luxury OrientationPREMIUM2.46
Risk AppetiteTHRILL2.09
PatriotismCONSERVATISM1.84
MindfulnessBALANCE1.51
TravellingTHRILL1.45
LGBTQ+ IdentityOPEN1.33

Worldwide distribution

Worldwide audience distribution share by country for Women's boxing
CountryShare
United States28.7%
Mexico14.4%
United Kingdom7.6%

See Women's boxing audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Women's boxing have in United States?

Women's boxing has an estimated audience of 591,740 people in United States, concentrated in California and Texas.

What is the gender split and age of Women's boxing fans?

30.2% of Women's boxing fans are female, 69.8% are male, with an average age of 34.9 years.

Which brands do Women's boxing fans like most?

Women's boxing fans show strongest brand affinity for Punching bag (63.09×), Boxing ring (23.74×), and World Boxing Council (26.43×) over the country average.

Where do Women's boxing fans live in United States?

Women's boxing fans in United States are most concentrated in California (reach 65,545), Texas (reach 45,506), and New York (reach 34,370). These three regions account for the largest share of the active audience.

What other brands do Women's boxing fans also like?

Beyond Women's boxing itself, the audience over-indexes on Boxing ring (23.74×), World Boxing Council (26.43×), Boxing glove (32.04×), and Act of Valor (76.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Women's boxing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.