A data profile of the people who buy, follow and care about Women's boxing in United States — modelled from more than twelve digital signal sources. Women's boxing has an estimated audience of 591,740 people in United States.
The average Women's boxing fan in United States is 34.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Punching bag, Boxing ring, World Boxing Council, with strongest over-indexing on Punching bag (63.09× the country average).
Demographically, the Women's boxing audience skews more male with an average age of 34.9, and over-indexes on personality traits such as Career Orientation, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Women's boxing fan in United States is more male, around 34.9 years old, with strong Career Orientation tendencies and a notable affinity for Punching bag.
The key figures that characterise the Women's boxing profile in United States.
30.2% are female, 69.8% are male, average age 34.9.
| Metric | Value |
|---|---|
| Female | 30.2% |
| Male | 69.8% |
| Average age | 34.9 |
| Estimated audience size | 591,740 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 20% | |
| 30-39 | 16% | |
| 40-49 | 15% | |
| 50+ | 15% |
of the worldwide Women's boxing audience comes from United States.
| Country | Share |
|---|---|
| United States | 28.6% |
| Mexico | 14.4% |
| United Kingdom | 7.6% |
Where the Women's boxing audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~6K | 1.15× | |
| 02 | Missouri | ~10K | 1.12× | |
| 03 | New Hampshire | ~3K | 1.12× | |
| 04 | Michigan | ~20K | 1.11× | |
| 05 | Idaho | ~3K | 1.11× | |
| 06 | Maine | ~2K | 1.11× | |
| 07 | Pennsylvania | ~20K | 1.10× | |
| 08 | Indiana | ~10K | 1.10× | |
| 09 | Ohio | ~20K | 1.09× | |
| 10 | Tennessee | ~10K | 1.08× | |
| 11 | Kansas | ~5K | 1.06× | |
| 12 | Montana | ~2K | 1.06× | |
| 13 | Alabama | ~9K | 1.05× | |
| 14 | Illinois | ~20K | 1.04× | |
| 15 | Louisiana | ~8K | 1.04× | |
| 16 | Oregon | ~7K | 1.04× | |
| 17 | Iowa | ~5K | 1.04× | |
| 18 | Kentucky | ~8K | 1.03× | |
| 19 | West Virginia | ~3K | 1.03× | |
| 20 | Rhode Island | ~2K | 1.03× | |
| 21 | North Carolina | ~20K | 1.02× | |
| 22 | South Carolina | ~9K | 1.02× | |
| 23 | Washington | ~10K | 1.01× | |
| 24 | Mississippi | ~5K | 1.01× | |
| 25 | Colorado | ~9K | 1.00× | |
| 26 | Wisconsin | ~9K | 1.00× | |
| 27 | New York | ~30K | 0.99× | |
| 28 | Massachusetts | ~10K | 0.99× | |
| 29 | Maryland | ~10K | 0.99× | |
| 30 | Arkansas | ~5K | 0.99× | |
| 31 | New Jersey | ~10K | 0.98× | |
| 32 | Oklahoma | ~6K | 0.97× | |
| 33 | Connecticut | ~6K | 0.97× | |
| 34 | Vermont | ~1K | 0.97× | |
| 35 | California | ~60K | 0.96× | |
| 36 | Virginia | ~10K | 0.96× | |
| 37 | Minnesota | ~8K | 0.96× | |
| 38 | Washington, District of Columbia | ~2K | 0.96× | |
| 39 | Delaware | ~2K | 0.96× | |
| 40 | South Dakota | ~1K | 0.95× | |
| 41 | Alaska | ~1K | 0.95× | |
| 42 | North Dakota | ~1K | 0.95× | |
| 43 | Georgia | ~20K | 0.93× | |
| 44 | Arizona | ~10K | 0.93× | |
| 45 | Nebraska | ~3K | 0.93× | |
| 46 | New Mexico | ~3K | 0.89× | |
| 47 | Nevada | ~5K | 0.87× | |
| 48 | Hawaii | ~2K | 0.86× | |
| 49 | Texas | ~40K | 0.85× | |
| 50 | Florida | ~30K | 0.83× |
The strongest cross-interests of the Women's boxing audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Act of Valor | Movies & TV | 76.12× | ||
| 02 | Punching bag | Sports | 63.09× | ||
| 03 | MMA gloves | Topic | 57.77× | ||
| 04 | International Boxing Federation | Sports | 48.90× | ||
| 05 | Boxing glove | Sports | 32.04× | ||
| 06 | World Boxing Council | Sports | 26.43× | ||
| 07 | Boxing ring | Sports | 23.74× | ||
| 08 | The Hunt (2012 film) | Movies & TV | 22.57× | ||
| 09 | Weather Underground (weather service) | Home & Garden | 7.74× | ||
| 10 | Grappling | Sports | 6.18× | ||
| 11 | Training | Sports | 2.94× | ||
| 12 | Popular music | Music & Radio | 2.73× | ||
| 13 | Sports | Sports | 2.07× | ||
| 14 | Entertainment | Movies & TV | 1.97× | ||
| 15 | Music | Business & Career | 1.96× | ||
| 16 | Arts and music | Arts & Culture | 1.93× | ||
| 17 | Movies | Movies & TV | 1.87× | ||
| 18 | Games | Games | 1.82× | ||
| 19 | Reading | Literature | 1.75× | ||
| 20 | Food and drink | Food & Beverages | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.40× | |
| Urban Lifestyle | OPEN | 1.32× | |
| Spirituality | BALANCE | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.52× | |
| Risk Appetite | THRILL | 0.56× | |
| Social Media Usage | JOY | 0.57× |
Women's boxing has an estimated audience of 591,740 people in United States, concentrated in California and Texas.
30.2% of Women's boxing fans are female, 69.8% are male, with an average age of 34.9 years.
Women's boxing fans show strongest brand affinity for Punching bag (63.09×), Boxing ring (23.74×), and World Boxing Council (26.43×) over the country average.
Women's boxing fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Women's boxing itself, the audience over-indexes on Boxing ring (23.74×), World Boxing Council (26.43×), Boxing glove (32.04×), and Act of Valor (76.12×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Women's boxing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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