Act of Valor Audience in United States

Act of Valor has an estimated audience of 262,486 people in United States. 24.0% are female, 76.0% are male, average age 40.9. Top regions: California, Texas, Florida. Top brand affinities: Miami Vice, Inglourious Basterds, Zero Dark Thirty, Katee Sackhoff, Full Metal Jacket.

The average Act of Valor fan in United States is 40.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Miami Vice, Inglourious Basterds, Zero Dark Thirty, with strongest over-indexing on Miami Vice (137.98× the country average). Demographically, the Act of Valor audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Act of Valor fans

Demographic split for Act of Valor audience in United States
MetricValue
Female24.0%
Male76.0%
Average age40.9
Estimated audience size262,486

Audience persona

The typical Act of Valor fan in United States is more male, around 40.9 years old, with strong Patriotism tendencies and a notable affinity for Miami Vice.

Top regions in United States

Top regions ranked by reach for Act of Valor in United States
RegionReachAffinity
California29,2091.01×
Texas25,0921.11×
Florida16,6610.94×
New York11,2390.77×
North Carolina8,4871.07×
Georgia8,0971×
Pennsylvania7,3370.83×
Illinois7,3170.84×
Virginia7,2251.13×
Ohio7,1230.88×
Michigan5,7980.84×
Arizona5,7791.08×
Tennessee5,7101.08×
Washington5,4491.03×
Colorado4,7161.14×
New Jersey4,6930.7×
Indiana4,5890.96×
Missouri4,3211.02×
Wisconsin4,2781.08×
South Carolina4,0911.04×
Massachusetts4,0180.78×
Maryland3,5980.8×
Minnesota3,5720.95×
Louisiana3,5571.05×
Oklahoma3,5141.21×
Alabama3,4770.95×
Kentucky3,3441.02×
Oregon2,9060.97×
Utah2,6501.13×
Nevada2,6051.03×
Kansas2,4041.16×
Mississippi2,3841.1×
Connecticut2,3420.89×
Arkansas2,2571.04×
Iowa2,1290.98×
Idaho1,8431.4×
Nebraska1,4551.11×
New Mexico1,4541.1×
Hawaii1,2171.08×
West Virginia1,0950.9×
Montana9441.3×
New Hampshire9020.87×
Maine8050.86×
Alaska6791.21×
Washington, District of Columbia6720.85×
Rhode Island6370.76×
South Dakota6321.04×
North Dakota6311.17×
Wyoming5281.36×
Delaware4850.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Act of Valor audience
BrandAffinityCategory
Miami Vice137.98×Movies & TV
Inglourious Basterds83.83×Movies & TV
Zero Dark Thirty98.91×Movies & TV
Katee Sackhoff92.62×Movies & TV
Full Metal Jacket69.95×Movies & TV
Blade Runner45.17×Movies & TV
Women's boxing75.25×Sports
Sin City (film)79.34×Movies & TV
The Police31.63×Music & Radio
Indiana Jones (franchise)18.96×Movies & TV
Saving Private Ryan18.34×Movies & TV
Kia Sportage20×Cars & Mobility
Night at the Museum20×Movies & TV
Eyes Wide Shut14.59×Movies & TV
Parkour14.93×Sports
Planet Fitness3.23×Sports
DVD player12.97×Technology & Electronics
Ming-Na Wen20×Movies & TV
Portia de Rossi20×Movies & TV
Diablo (series)11.16×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Act of Valor audience
TraitClusterScore
PatriotismCONSERVATISM2.51
Risk AppetiteTHRILL1.49
IndividualismJOY1.23
Early Adopter MentalityPOWER1.2
Sports ActivityPOWER1.16
Career OrientationPOWER1.15

Worldwide distribution

Worldwide audience distribution share by country for Act of Valor
CountryShare
United States42.2%
Italy7.7%
Germany6.3%

See Act of Valor audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Act of Valor have in United States?

Act of Valor has an estimated audience of 262,486 people in United States, concentrated in California and Texas.

What is the gender split and age of Act of Valor fans?

24.0% of Act of Valor fans are female, 76.0% are male, with an average age of 40.9 years.

Which brands do Act of Valor fans like most?

Act of Valor fans show strongest brand affinity for Miami Vice (137.98×), Inglourious Basterds (83.83×), and Zero Dark Thirty (98.91×) over the country average.

Where do Act of Valor fans live in United States?

Act of Valor fans in United States are most concentrated in California (reach 29,209), Texas (reach 25,092), and Florida (reach 16,661). These three regions account for the largest share of the active audience.

What other brands do Act of Valor fans also like?

Beyond Act of Valor itself, the audience over-indexes on Inglourious Basterds (83.83×), Zero Dark Thirty (98.91×), Katee Sackhoff (92.62×), and Full Metal Jacket (69.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Act of Valor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.