WTA Tour Championships Audience in United States
WTA Tour Championships has an estimated audience of 368,698 people in United States. 50.2% are female, 49.8% are male, average age 37.6. Top brand affinities: Andre Agassi, Grigor Dimitrov, Simona Halep, Google Earth, US Open (tennis).
Top brand affinities include Andre Agassi, Grigor Dimitrov, Simona Halep, with strongest over-indexing on Andre Agassi (116.51× the country average). Demographically, the WTA Tour Championships audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Sports · Type: Event · Subtype: Tennis
Demographics of WTA Tour Championships fans
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 37.6 |
| Estimated audience size | 368,698 |
Audience persona
The typical WTA Tour Championships fan in United States is balanced, around 37.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Andre Agassi.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Andre Agassi | 116.51× | Sports |
| Grigor Dimitrov | 130.3× | Sports |
| Simona Halep | 221.75× | Sports |
| Google Earth | 18.45× | Internet & Social Media |
| US Open (tennis) | 20× | Sports |
| The Championships, Wimbledon | 16.84× | Sports |
| Dominic Thiem | 144.99× | Sports |
| Caulking | 41.84× | Home & Garden |
| Brooks Koepka | 24.69× | Sports |
| LPGA | 12.76× | Sports |
| Bitdefender | 37× | Technology & Electronics |
| Blended whiskey | 12.46× | Food & Beverages |
| Australian Open | 13.44× | Sports |
| Dropbox (service) | 10.25× | Technology & Electronics |
| Ready Player One | 20× | Movies & TV |
| Livemusic | 4.84× | Music & Radio |
| Roger Federer | 20× | Sports |
| Maria Sharapova | 20× | Sports |
| Rafael Nadal | 20× | Sports |
| Steffi Graf | 20× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.12 |
| Risk Appetite | THRILL | 1.76 |
| Early Adopter Mentality | POWER | 1.54 |
| Sports Activity | POWER | 1.35 |
| LGBTQ+ Identity | OPEN | 1.23 |
| Quality Awareness | PREMIUM | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| Poland | 43.6% |
| United States | 15.9% |
| Italy | 5.8% |
See WTA Tour Championships audiences in other countries
More Tennis audiences in United States
- Coco Gauff (11,700,605)
- Carlos Alcaraz (10,164,433)
- Jannik Sinner (8,690,370)
- US Open (tennis) (8,390,591)
- Serena Williams (5,666,989)
How to read this data
Audience size is the estimated number of people in United States who actively search for WTA Tour Championships. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.