A data profile of the people who buy, follow and care about Magazines in United Arab Emirates — modelled from more than twelve digital signal sources. Magazines has an estimated audience of 3,188,612 people in United Arab Emirates.
The average Magazines fan in United Arab Emirates is 36.8 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Online poker, Crossword, Star Cinema, with strongest over-indexing on Online poker (1.52× the country average).
Demographically, the Magazines audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Design Affinity, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Magazines fan in United Arab Emirates is more male, around 36.8 years old, with strong Design Affinity tendencies and a notable affinity for Online poker.
The key figures that characterise the Magazines profile in United Arab Emirates.
33.5% are female, 66.5% are male, average age 36.8.
| Metric | Value |
|---|---|
| Female | 33.5% |
| Male | 66.5% |
| Average age | 36.8 |
| Estimated audience size | 3,188,612 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 33% | |
| 30-39 | 32% | |
| 40-49 | 17% | |
| 50+ | 8% |
of the worldwide Magazines audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 19.9% |
| Italy | 4.9% |
| United Kingdom | 4.7% |
Where the Magazines audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Dubai | ~2.5M | 1.28× | |
| 02 | Emirate of Sharjah | ~700K | 1.04× | |
| 03 | Emirate of Ajman | ~300K | 1.02× | |
| 04 | Ras Al Khaimah | ~200K | 0.94× | |
| 05 | Fujairah | ~70K | 0.94× | |
| 06 | Emirate of Abu Dhabi | ~1M | 0.91× |
The strongest cross-interests of the Magazines audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Political satire | Literature | 1.70× | ||
| 02 | Star Cinema | Movies & TV | 1.63× | ||
| 03 | Albert Einstein | Technology & Electronics | 1.61× | ||
| 04 | File sharing | Internet & Social Media | 1.61× | ||
| 05 | Acid jazz | Music & Radio | 1.60× | ||
| 06 | Juicy Couture | Fashion & Accessoires | 1.60× | ||
| 07 | Infographic | News | 1.55× | ||
| 08 | Wego.com | Travel & Leisure | 1.54× | ||
| 09 | FIFA Club World Cup | Sports | 1.53× | ||
| 10 | BBC iPlayer | Movies & TV | 1.53× | ||
| 11 | Cyberpunk 2077 | Games | 1.53× | ||
| 12 | Online poker | Games | 1.52× | ||
| 13 | Famous Dave's | Food & Beverages | 1.52× | ||
| 14 | Mobile cloud computing | Technology & Electronics | 1.52× | ||
| 15 | Gorilla | Pets & Animals | 1.52× | ||
| 16 | Crossword | Games | 1.51× | ||
| 17 | ICloud | Technology & Electronics | 1.50× | ||
| 18 | Yahoo! | Internet & Social Media | 1.50× | ||
| 19 | Saudi Professional League | Sports | 1.50× | ||
| 20 | Carousel | Kids & Family | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.20× | |
| Extroversion | THRILL | 1.19× | |
| Pet Ownership | JOY | 1.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.80× | |
| Social Media Usage | JOY | 0.82× | |
| Urban Lifestyle | OPEN | 0.85× |
Magazines has an estimated audience of 3,188,612 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
33.5% of Magazines fans are female, 66.5% are male, with an average age of 36.8 years.
Magazines fans show strongest brand affinity for Online poker (1.52×), Crossword (1.51×), and Star Cinema (1.63×) over the country average.
Magazines fans in United Arab Emirates are most concentrated in Dubai (reach ~2.5M), Emirate of Abu Dhabi (reach ~1M), and Emirate of Sharjah (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Magazines itself, the audience over-indexes on Crossword (1.51×), Star Cinema (1.63×), ICloud (1.5×), and FIFA Club World Cup (1.53×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Magazines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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