A data profile of the people who buy, follow and care about Magazines in Poland — modelled from more than twelve digital signal sources. Magazines has an estimated audience of 5,741,964 people in Poland.
Magazines has an estimated audience of 5,741,964 people in Poland. 60.1% are female, 39.9% are male, average age 41.2. Top brand affinities: Hair products, Dogs, Tattoos, Happiness, Fiction books.
Top brand affinities include Hair products, Dogs, Tattoos, with strongest over-indexing on Hair products (1.63× the country average).
Demographically, the Magazines audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Extroversion, Pet Ownership.
The typical Magazines fan in Poland is more female, around 41.2 years old, with strong Extroversion tendencies and a notable affinity for Hair products.
The key figures that characterise the Magazines profile in Poland.
60.1% are female, 39.9% are male, average age 41.2.
| Metric | Value |
|---|---|
| Female | 60.1% |
| Male | 39.9% |
| Average age | 41.2 |
| Estimated audience size | 5,741,964 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 18% | |
| 30-39 | 23% | |
| 40-49 | 22% | |
| 50+ | 23% |
of the worldwide Magazines audience comes from Poland.
| Country | Share |
|---|---|
| United States | 19.9% |
| Italy | 4.9% |
| United Kingdom | 4.7% |
The strongest cross-interests of the Magazines audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Subscription business model | Shopping | 2.45× | ||
| 02 | Viral video | Internet & Social Media | 2.03× | ||
| 03 | Romance novels | Literature | 2.01× | ||
| 04 | Musical film | Movies & TV | 1.99× | ||
| 05 | Fiction books | Literature | 1.97× | ||
| 06 | Science fiction movies | Movies & TV | 1.95× | ||
| 07 | Musical theatre | Movies & TV | 1.94× | ||
| 08 | First-person shooter games | Games | 1.76× | ||
| 09 | Charity and causes | Business & Career | 1.75× | ||
| 10 | Hair products | Beauty & Wellness | 1.63× | ||
| 11 | Happiness | Health | 1.62× | ||
| 12 | Bars | Travel & Leisure | 1.60× | ||
| 13 | Newspapers | Literature | 1.60× | ||
| 14 | Meat | Food & Beverages | 1.58× | ||
| 15 | Sunglasses | Fashion & Accessoires | 1.57× | ||
| 16 | Online games | Games | 1.57× | ||
| 17 | Tattoos | Fashion & Accessoires | 1.55× | ||
| 18 | Dogs | Pets & Animals | 1.54× | ||
| 19 | Financial services | Business & Career | 1.51× | ||
| 20 | Italian cuisine | Food & Beverages | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.35× | |
| Pet Ownership | JOY | 1.32× | |
| Convenience Orientation | PREMIUM | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.92× | |
| Individualism | JOY | 0.97× | |
| Mindfulness | BALANCE | 0.99× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Magazines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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