A data profile of the people who buy, follow and care about Newspapers in Poland — modelled from more than twelve digital signal sources. Newspapers has an estimated audience of 2,737,126 people in Poland.
Newspapers has an estimated audience of 2,737,126 people in Poland. 60.2% are female, 39.8% are male, average age 41.4. Top brand affinities: Magazines, Printing, Academy, God, Breaking news.
Top brand affinities include Magazines, Printing, Academy, with strongest over-indexing on Magazines (1.6× the country average).
Demographically, the Newspapers audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Individualism, Urban Lifestyle.
The typical Newspapers fan in Poland is more female, around 41.4 years old, with strong Individualism tendencies and a notable affinity for Magazines.
The key figures that characterise the Newspapers profile in Poland.
60.2% are female, 39.8% are male, average age 41.4.
| Metric | Value |
|---|---|
| Female | 60.2% |
| Male | 39.8% |
| Average age | 41.4 |
| Estimated audience size | 2,737,126 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 18% | |
| 30-39 | 22% | |
| 40-49 | 20% | |
| 50+ | 25% |
of the worldwide Newspapers audience comes from Poland.
| Country | Share |
|---|---|
| United States | 18.4% |
| India | 5.8% |
| Italy | 5.1% |
The strongest cross-interests of the Newspapers audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Electronic publishing | News | 1.93× | ||
| 02 | Evening gown | Fashion & Accessoires | 1.88× | ||
| 03 | Subscription business model | Shopping | 1.76× | ||
| 04 | Little black dress | Fashion & Accessoires | 1.74× | ||
| 05 | Online shopping malls | Shopping | 1.72× | ||
| 06 | Publishing | Literature | 1.67× | ||
| 07 | Breaking news | Movies & TV | 1.63× | ||
| 08 | Online newspaper | News | 1.63× | ||
| 09 | Intelligence | Health | 1.62× | ||
| 10 | Academy | Business & Career | 1.61× | ||
| 11 | Magazines | Literature | 1.60× | ||
| 12 | Bollywood movies | Movies & TV | 1.59× | ||
| 13 | Plus-size clothing | Fashion & Accessoires | 1.56× | ||
| 14 | Printing | Technology & Electronics | 1.55× | ||
| 15 | Eindhoven | Travel & Leisure | 1.54× | ||
| 16 | Gospel music | Music & Radio | 1.52× | ||
| 17 | Human swimming | Sports | 1.52× | ||
| 18 | God | Politics & Society | 1.51× | ||
| 19 | Ethics | Business & Career | 1.51× | ||
| 20 | Cognitive science | Health | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.25× | |
| Urban Lifestyle | OPEN | 1.08× | |
| Social Media Usage | JOY | 1.01× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.63× | |
| Patriotism | CONSERVATISM | 0.70× | |
| Price Sensitivity | PREMIUM | 0.72× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Newspapers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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