A data profile of the people who buy, follow and care about God in Poland — modelled from more than twelve digital signal sources. God has an estimated audience of 2,724,788 people in Poland.
God has an estimated audience of 2,724,788 people in Poland. 72.3% are female, 27.7% are male, average age 37.5. Top brand affinities: Shopping and fashion, Gazeta Wyborcza, Love & Sex, Catholic Church, Baltic Sea.
Top brand affinities include Shopping and fashion, Gazeta Wyborcza, Love & Sex, with strongest over-indexing on Shopping and fashion (4.9× the country average).
Demographically, the God audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Spirituality, Tradition.
The typical God fan in Poland is more female, around 37.5 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.
The key figures that characterise the God profile in Poland.
72.3% are female, 27.7% are male, average age 37.5.
| Metric | Value |
|---|---|
| Female | 72.3% |
| Male | 27.7% |
| Average age | 37.5 |
| Estimated audience size | 2,724,788 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 17% | |
| 50+ | 19% |
of the worldwide God audience comes from Poland.
| Country | Share |
|---|---|
| United States | 23.6% |
| Italy | 6.4% |
| Brazil | 5.4% |
The strongest cross-interests of the God audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Shopping and fashion | Shopping | 4.90× | ||
| 02 | Love & Sex | Kids & Family | 4.90× | ||
| 03 | Exfoliation (cosmetology) | Beauty & Wellness | 4.90× | ||
| 04 | Modern Talking | Music & Radio | 4.90× | ||
| 05 | Valentine's Day | Kids & Family | 4.90× | ||
| 06 | New Testament | Politics & Society | 4.90× | ||
| 07 | Mamma Mia! | Movies & TV | 4.90× | ||
| 08 | Gazeta Wyborcza | News | 3.27× | ||
| 09 | Whitney Houston | Music & Radio | 3.27× | ||
| 10 | Catholic Church | Politics & Society | 2.76× | ||
| 11 | Baltic Sea | Travel & Leisure | 2.73× | ||
| 12 | PUDELEK | News | 2.12× | ||
| 13 | Game consoles | Technology & Electronics | 2.06× | ||
| 14 | BNP Paribas | Business & Career | 2.01× | ||
| 15 | Musical theatre | Movies & TV | 1.83× | ||
| 16 | Radio ZET | Music & Radio | 1.74× | ||
| 17 | Financial services | Business & Career | 1.68× | ||
| 18 | MBank | Business & Career | 1.64× | ||
| 19 | TVP Sport | Sports | 1.57× | ||
| 20 | Religion | Business & Career | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.94× | |
| Tradition | CONSERVATISM | 1.70× | |
| Community Orientation | OPEN | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.86× | |
| Luxury Orientation | PREMIUM | 0.89× | |
| Design Affinity | PREMIUM | 0.97× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for God. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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