Rascasse Audience Intelligence

Bars Audience in Poland

A data profile of the people who buy, follow and care about Bars in Poland — modelled from more than twelve digital signal sources. Bars has an estimated audience of 3,036,155 people in Poland.

#10among Touchpoint in Poland
#29in Travel & Leisure

Bars has an estimated audience of 3,036,155 people in Poland. 55.3% are female, 44.7% are male, average age 40.0. Top brand affinities: Nightclubs, IKEA, Pepco, Country music, Discount stores.

Top brand affinities include Nightclubs, IKEA, Pepco, with strongest over-indexing on Nightclubs (2.77× the country average).

Demographically, the Bars audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Sustainability, Urban Lifestyle.

The typical Bars fan in Poland is more female, around 40.0 years old, with strong Sustainability tendencies and a notable affinity for Nightclubs.

Category: Travel & Leisure · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Bars profile in Poland.

Audience size
3M
in Poland
Gender
55.3%
44.7% male
Age
40.0
average years
Country rank
#393
Touchpoint in Poland
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bars fans

55.3% are female, 44.7% are male, average age 40.0.

Fig. 02

Gender split

55.3%
Female
44.7%
Male
Demographic split for Bars audience in Poland
MetricValue
Female55.3%
Male44.7%
Average age40.0
Estimated audience size3,036,155
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Bars audience in Poland
Age bracketShare%
16-1913%
20-2923%
30-3926%
40-4920%
50+19%
Fig. 04

Worldwide distribution

1.0%

of the worldwide Bars audience comes from Poland.

Worldwide audience distribution share by country for Bars
CountryShare
United States21.9%
Italy6.1%
United Kingdom5.8%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bars audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bars audience
#·InterestCategoryAffinity×
01NightclubsMusic & Radio2.77×
02Dance musicMusic & Radio2.25×
03Country musicMusic & Radio2.11×
04BasketballSports1.85×
05FragrancesBeauty & Wellness1.84×
06Children's clothingFashion & Accessoires1.75×
07Discount storesShopping1.72×
08HandbagsFashion & Accessoires1.70×
09Electronic musicMusic & Radio1.66×
10PepcoFashion & Accessoires1.65×
11Pop musicMusic & Radio1.62×
12IKEAHome & Garden1.60×
13DanceBusiness & Career1.60×
14MagazinesLiterature1.60×
15DressesFashion & Accessoires1.58×
16CouponsShopping1.58×
17Hair productsBeauty & Wellness1.56×
18Comedy moviesMovies & TV1.55×
19TelevisionsTechnology & Electronics1.52×
20SpasBeauty & Wellness1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bars audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bars audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.53×
Urban LifestyleOPEN1.22×
IndividualismJOY1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bars audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.46×
DIY MentalityTHRILL0.53×
PatriotismCONSERVATISM0.70×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Poland who actively search for Bars. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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