A data profile of the people who buy, follow and care about Country music in Poland — modelled from more than twelve digital signal sources. Country music has an estimated audience of 4,167,235 people in Poland.
Country music has an estimated audience of 4,167,235 people in Poland. 54.4% are female, 45.6% are male, average age 40.0. Top brand affinities: Office 365, Gmail, Super Express, Cholesterol, Demi Moore.
Top brand affinities include Office 365, Gmail, Super Express, with strongest over-indexing on Office 365 (2.03× the country average).
Demographically, the Country music audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Quality Awareness, Price Sensitivity.
The typical Country music fan in Poland is balanced, around 40.0 years old, with strong Quality Awareness tendencies and a notable affinity for Office 365.
The key figures that characterise the Country music profile in Poland.
54.4% are female, 45.6% are male, average age 40.0.
| Metric | Value |
|---|---|
| Female | 54.4% |
| Male | 45.6% |
| Average age | 40.0 |
| Estimated audience size | 4,167,235 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 24% |
of the worldwide Country music audience comes from Poland.
| Country | Share |
|---|---|
| United States | 28.8% |
| Brazil | 8.9% |
| Italy | 5.3% |
The strongest cross-interests of the Country music audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ursula von der Leyen | Politics & Society | 2.11× | ||
| 02 | Office 365 | Technology & Electronics | 2.03× | ||
| 03 | Microsoft Teams | Technology & Electronics | 2.03× | ||
| 04 | Anna Jantar | Music & Radio | 2.00× | ||
| 05 | Macaulay Culkin | Movies & TV | 2.00× | ||
| 06 | Tablecloth | Home & Garden | 1.99× | ||
| 07 | Demi Moore | Movies & TV | 1.92× | ||
| 08 | Liam Neeson | Movies & TV | 1.82× | ||
| 09 | Daniel Olbrychski | Movies & TV | 1.77× | ||
| 10 | Cholesterol | Food & Beverages | 1.75× | ||
| 11 | Vendor | Business & Career | 1.68× | ||
| 12 | Supernaturals | Health | 1.67× | ||
| 13 | Marek Kondrat | Movies & TV | 1.61× | ||
| 14 | Super Express | News | 1.60× | ||
| 15 | Bonprix | Shopping | 1.58× | ||
| 16 | Google Drive | Technology & Electronics | 1.55× | ||
| 17 | Plus-size clothing | Fashion & Accessoires | 1.54× | ||
| 18 | MSN | News | 1.53× | ||
| 19 | Gmail | Internet & Social Media | 1.51× | ||
| 20 | GitHub | Internet & Social Media | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.23× | |
| Price Sensitivity | PREMIUM | 1.14× | |
| Urban Lifestyle | OPEN | 1.07× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.37× | |
| Patriotism | CONSERVATISM | 0.45× | |
| Travelling | THRILL | 0.54× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Country music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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