A data profile of the people who buy, follow and care about Trade in United Arab Emirates — modelled from more than twelve digital signal sources. Trade has an estimated audience of 2,076,820 people in United Arab Emirates.
The average Trade fan in United Arab Emirates is 36.5 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Globalization, Algeria, Morocco, with strongest over-indexing on Globalization (2.89× the country average).
Demographically, the Trade audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Trade fan in United Arab Emirates is more male, around 36.5 years old, with strong Career Orientation tendencies and a notable affinity for Globalization.
The key figures that characterise the Trade profile in United Arab Emirates.
28.3% are female, 71.7% are male, average age 36.5.
| Metric | Value |
|---|---|
| Female | 28.3% |
| Male | 71.7% |
| Average age | 36.5 |
| Estimated audience size | 2,076,820 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 35% | |
| 30-39 | 30% | |
| 40-49 | 16% | |
| 50+ | 8% |
of the worldwide Trade audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 17.0% |
| Brazil | 5.6% |
| Italy | 4.1% |
Where the Trade audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Emirate of Ajman | ~300K | 1.20× | |
| 02 | Dubai | ~1.5M | 1.06× | |
| 03 | Emirate of Sharjah | ~500K | 1.02× | |
| 04 | Ras Al Khaimah | ~100K | 0.99× | |
| 05 | Fujairah | ~50K | 0.90× | |
| 06 | Emirate of Abu Dhabi | ~800K | 0.89× |
The strongest cross-interests of the Trade audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Globalization | Politics & Society | 2.89× | ||
| 02 | Forex Factory | Business & Career | 2.24× | ||
| 03 | Casablanca | Travel & Leisure | 2.18× | ||
| 04 | Decoration | Home & Garden | 2.07× | ||
| 05 | Algeria | Travel & Leisure | 2.04× | ||
| 06 | forex trader | Business & Career | 1.95× | ||
| 07 | Food processing | Food & Beverages | 1.95× | ||
| 08 | Private equity | Business & Career | 1.81× | ||
| 09 | Cairo | Travel & Leisure | 1.78× | ||
| 10 | Mother's Day | Kids & Family | 1.77× | ||
| 11 | Scarf | Fashion & Accessoires | 1.71× | ||
| 12 | Solar energy | Home & Garden | 1.71× | ||
| 13 | Morocco | Travel & Leisure | 1.65× | ||
| 14 | Tunisia | Travel & Leisure | 1.64× | ||
| 15 | Credit (finance) | Business & Career | 1.61× | ||
| 16 | Innovation | Business & Career | 1.56× | ||
| 17 | Beirut | Travel & Leisure | 1.53× | ||
| 18 | Yas Island | Travel & Leisure | 1.52× | ||
| 19 | Ferrari World | Travel & Leisure | 1.52× | ||
| 20 | Retail banking | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.43× | |
| Convenience Orientation | PREMIUM | 1.34× | |
| Community Orientation | OPEN | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.76× | |
| Luxury Orientation | PREMIUM | 0.85× | |
| Healthy Lifestyle | BALANCE | 0.87× |
Trade has an estimated audience of 2,076,820 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
28.3% of Trade fans are female, 71.7% are male, with an average age of 36.5 years.
Trade fans show strongest brand affinity for Globalization (2.89×), Algeria (2.04×), and Morocco (1.65×) over the country average.
Trade fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Abu Dhabi (reach ~800K), and Emirate of Sharjah (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Trade itself, the audience over-indexes on Algeria (2.04×), Morocco (1.65×), Cairo (1.78×), and Yas Island (1.52×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Trade. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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