A data profile of the people who buy, follow and care about Job hunting in Austria — modelled from more than twelve digital signal sources. Job hunting has an estimated audience of 1,024,202 people in Austria.
The average Job hunting fan in Austria is 43.6 years old, balanced, and lives primarily in Vienna.
The audience is concentrated in Vienna, Lower Austria, Upper Austria.
Top brand affinities include Job interview, Employment website, Billa (supermarket), with strongest over-indexing on Job interview (10.45× the country average).
Demographically, the Job hunting audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Career Orientation, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 5 regions tracked by Rascasse.
The typical Job hunting fan in Austria is balanced, around 43.6 years old, with strong Career Orientation tendencies and a notable affinity for Job interview.
The key figures that characterise the Job hunting profile in Austria.
51.5% are female, 48.5% are male, average age 43.6.
| Metric | Value |
|---|---|
| Female | 51.5% |
| Male | 48.5% |
| Average age | 43.6 |
| Estimated audience size | 1,024,202 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 19% | |
| 30-39 | 22% | |
| 40-49 | 26% | |
| 50+ | 27% |
of the worldwide Job hunting audience comes from Austria.
| Country | Share |
|---|---|
| United States | 19.5% |
| Germany | 7.9% |
| Japan | 7.0% |
Where the Job hunting audience in Austria is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tyrol | ~70K | 1.06× | |
| 02 | Upper Austria | ~100K | 1.02× | |
| 03 | Lower Austria | ~100K | 1.01× | |
| 04 | Styria | ~100K | 0.98× | |
| 05 | Vienna | ~200K | 0.93× |
The strongest cross-interests of the Job hunting audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Forex Online Trading | Business & Career | 10.54× | ||
| 02 | Job interview | Business & Career | 10.45× | ||
| 03 | Job fair | Business & Career | 8.24× | ||
| 04 | Employment website | Business & Career | 7.84× | ||
| 05 | Employment agency | Business & Career | 5.66× | ||
| 06 | Career development | Business & Career | 5.13× | ||
| 07 | Sustainable energy | Home & Garden | 3.12× | ||
| 08 | TripAdvisor | Travel & Leisure | 3.01× | ||
| 09 | Innovation | Business & Career | 2.62× | ||
| 10 | Renewable energy | Business & Career | 2.27× | ||
| 11 | Ryanair | Travel & Leisure | 2.20× | ||
| 12 | Lidl | Shopping | 2.05× | ||
| 13 | EBay | Shopping | 2.04× | ||
| 14 | Hornbach | Shopping | 1.83× | ||
| 15 | Austrian Airlines | Travel & Leisure | 1.80× | ||
| 16 | Cooking | Food & Beverages | 1.77× | ||
| 17 | Veganism | Food & Beverages | 1.71× | ||
| 18 | Coffee | Food & Beverages | 1.71× | ||
| 19 | Billa (supermarket) | Shopping | 1.69× | ||
| 20 | Home improvement | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 5.42× | |
| Family Orientation | CONSERVATISM | 2.49× | |
| Travelling | THRILL | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.81× | |
| Extroversion | THRILL | 0.87× | |
| Spirituality | BALANCE | 0.97× |
Job hunting has an estimated audience of 1,024,202 people in Austria, concentrated in Vienna and Lower Austria.
51.5% of Job hunting fans are female, 48.5% are male, with an average age of 43.6 years.
Job hunting fans show strongest brand affinity for Job interview (10.45×), Employment website (7.84×), and Billa (supermarket) (1.69×) over the country average.
Job hunting fans in Austria are most concentrated in Vienna (reach ~200K), Lower Austria (reach ~100K), and Upper Austria (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Job hunting itself, the audience over-indexes on Employment website (7.84×), Billa (supermarket) (1.69×), Lidl (2.05×), and Job fair (8.24×) compared to the Austria average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Austria who actively search for Job hunting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Austria. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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