Rascasse Audience Intelligence

Beef cattle Audience in Brazil

A data profile of the people who buy, follow and care about Beef cattle in Brazil — modelled from more than twelve digital signal sources. Beef cattle has an estimated audience of 6,137,508 people in Brazil.

Beef cattle has an estimated audience of 6,137,508 people in Brazil. 47.9% are female, 52.1% are male, average age 40.0. Top brand affinities: Fertilizer, Motorboat, Country music, John Deere, Used Cars.

Top brand affinities include Fertilizer, Motorboat, Country music, with strongest over-indexing on Fertilizer (5.12× the country average).

Demographically, the Beef cattle audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Community Orientation, Family Orientation.

The typical Beef cattle fan in Brazil is balanced, around 40.0 years old, with strong Community Orientation tendencies and a notable affinity for Fertilizer.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Beef cattle profile in Brazil.

Audience size
6.1M
in Brazil
Gender
47.9%
52.1% male
Age
40.0
average years
Country rank
#1053
Topic in Brazil
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Beef cattle fans

47.9% are female, 52.1% are male, average age 40.0.

Fig. 02

Gender split

47.9%
Female
52.1%
Male
Demographic split for Beef cattle audience in Brazil
MetricValue
Female47.9%
Male52.1%
Average age40.0
Estimated audience size6,137,508
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Beef cattle audience in Brazil
Age bracketShare%
16-1916%
20-2921%
30-3921%
40-4919%
50+22%
Fig. 04

Worldwide distribution

26.6%

of the worldwide Beef cattle audience comes from Brazil.

Worldwide audience distribution share by country for Beef cattle
CountryShare
Brazil26.6%
United States25.4%
Australia4.9%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Beef cattle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Beef cattle audience
#·InterestCategoryAffinity×
01Smoked meatFood & Beverages6.67×
02Škoda AutoCars & Mobility5.47×
03FertilizerHome & Garden5.12×
04Family carCars & Mobility5.09×
05John DeereCars & Mobility4.67×
06MotorboatCars & Mobility4.43×
07Dodge RamCars & Mobility3.95×
08Used CarsCars & Mobility3.86×
09Used carCars & Mobility3.03×
10Sustainable energyHome & Garden2.90×
11Max VerstappenSports2.73×
12Arsenal F.C.Sports2.48×
13SweepstakesGames2.25×
14Jeep CompassCars & Mobility2.25×
15Gusttavo LimaMusic & Radio2.11×
16Google MapsInternet & Social Media1.60×
17Organic farmingFood & Beverages1.57×
18WebMotorsCars & Mobility1.56×
19Country musicMusic & Radio1.55×
20AtacadãoShopping1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Beef cattle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Beef cattle audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.13×
Family OrientationCONSERVATISM1.93×
Convenience OrientationPREMIUM1.71×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Beef cattle audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.70×
SpiritualityBALANCE0.73×
Urban LifestyleOPEN0.74×
1.00× baseline
Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Beef cattle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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