A data profile of the people who buy, follow and care about Laser in Brazil — modelled from more than twelve digital signal sources. Laser has an estimated audience of 4,822,344 people in Brazil.
Laser has an estimated audience of 4,822,344 people in Brazil. 72.0% are female, 28.0% are male, average age 40.4. Top brand affinities: Hair removal, MSN, Hairstyle, Henry Cavill, Real property.
Top brand affinities include Hair removal, MSN, Hairstyle, with strongest over-indexing on Hair removal (2.83× the country average).
Demographically, the Laser audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Family Orientation, Early Adopter Mentality.
The typical Laser fan in Brazil is more female, around 40.4 years old, with strong Family Orientation tendencies and a notable affinity for Hair removal.
The key figures that characterise the Laser profile in Brazil.
72.0% are female, 28.0% are male, average age 40.4.
| Metric | Value |
|---|---|
| Female | 72.0% |
| Male | 28.0% |
| Average age | 40.4 |
| Estimated audience size | 4,822,344 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 20% | |
| 30-39 | 23% | |
| 40-49 | 23% | |
| 50+ | 19% |
of the worldwide Laser audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 18.0% |
| Japan | 7.9% |
| Italy | 7.9% |
The strongest cross-interests of the Laser audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jessica Alba | Movies & TV | 5.28× | ||
| 02 | Chris Pratt | Movies & TV | 4.87× | ||
| 03 | Phil Collins | Music & Radio | 3.14× | ||
| 04 | Henry Cavill | Movies & TV | 3.12× | ||
| 05 | Hair removal | Beauty & Wellness | 2.83× | ||
| 06 | Millie Bobby Brown | Movies & TV | 2.44× | ||
| 07 | Keanu Reeves | Movies & TV | 2.34× | ||
| 08 | Waxing | Beauty & Wellness | 2.23× | ||
| 09 | Facial | Beauty & Wellness | 2.05× | ||
| 10 | Lip gloss | Beauty & Wellness | 2.00× | ||
| 11 | Permanent makeup | Beauty & Wellness | 1.97× | ||
| 12 | Artificial nails | Beauty & Wellness | 1.83× | ||
| 13 | MSN | News | 1.81× | ||
| 14 | Hairstyle | Beauty & Wellness | 1.79× | ||
| 15 | Dafiti | Fashion & Accessoires | 1.73× | ||
| 16 | Lodging | Travel & Leisure | 1.71× | ||
| 17 | Eye liner | Beauty & Wellness | 1.71× | ||
| 18 | Real property | Home & Garden | 1.54× | ||
| 19 | Centauro | Cars & Mobility | 1.52× | ||
| 20 | Happy hour | Food & Beverages | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.86× | |
| Early Adopter Mentality | POWER | 1.59× | |
| Career Orientation | POWER | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.52× | |
| Luxury Orientation | PREMIUM | 0.75× | |
| Need for Security | CONSERVATISM | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Laser. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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