A data profile of the people who buy, follow and care about Juice in Colombia — modelled from more than twelve digital signal sources. Juice has an estimated audience of 2,587,978 people in Colombia.
Juice has an estimated audience of 2,587,978 people in Colombia. 55.6% are female, 44.4% are male, average age 35.7. Top brand affinities: Kitchenware, Local food, Banco de Bogotá, Cocktail, Debit card.
Top brand affinities include Kitchenware, Local food, Banco de Bogotá, with strongest over-indexing on Kitchenware (2.15× the country average).
Demographically, the Juice audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Career Orientation, Quality Awareness.
The typical Juice fan in Colombia is more female, around 35.7 years old, with strong Career Orientation tendencies and a notable affinity for Kitchenware.
The key figures that characterise the Juice profile in Colombia.
55.6% are female, 44.4% are male, average age 35.7.
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 35.7 |
| Estimated audience size | 2,587,978 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 24% | |
| 30-39 | 19% | |
| 40-49 | 16% | |
| 50+ | 14% |
of the worldwide Juice audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 17.9% |
| Japan | 7.0% |
| China | 5.6% |
The strongest cross-interests of the Juice audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Microwave oven | Home & Garden | 2.29× | ||
| 02 | Bank account | Business & Career | 2.19× | ||
| 03 | Kitchenware | Home & Garden | 2.15× | ||
| 04 | Steakhouse | Food & Beverages | 2.15× | ||
| 05 | Career development | Business & Career | 2.06× | ||
| 06 | Mobile banking | Business & Career | 2.04× | ||
| 07 | Local food | Food & Beverages | 1.99× | ||
| 08 | Employment website | Business & Career | 1.94× | ||
| 09 | Retail banking | Business & Career | 1.90× | ||
| 10 | Grilling | Food & Beverages | 1.84× | ||
| 11 | Fast casual restaurants | Food & Beverages | 1.66× | ||
| 12 | Cocktail | Food & Beverages | 1.63× | ||
| 13 | IKEA | Home & Garden | 1.61× | ||
| 14 | Banco de Bogotá | Business & Career | 1.59× | ||
| 15 | Business class | Travel & Leisure | 1.57× | ||
| 16 | Street food | Food & Beverages | 1.56× | ||
| 17 | Debit card | Business & Career | 1.55× | ||
| 18 | TV talkshows | Movies & TV | 1.54× | ||
| 19 | First class travel | Travel & Leisure | 1.54× | ||
| 20 | Renovation | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.08× | |
| Quality Awareness | PREMIUM | 1.59× | |
| Family Orientation | CONSERVATISM | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.53× | |
| Social Media Usage | JOY | 0.67× | |
| Tradition | CONSERVATISM | 0.73× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for Juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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