089 Bar Audience in Germany
A data profile of the people who buy, follow and care about 089 Bar in Germany — modelled from more than twelve digital signal sources. 089 Bar has an estimated audience of 431,582 people in Germany.
The average 089 Bar fan in Germany is 32.3 years old, balanced, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include Nature, Tagesschau, Family, with strongest over-indexing on Nature (1.87× the country average).
Demographically, the 089 Bar audience skews balanced with an average age of 32.3, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical 089 Bar fan in Germany is balanced, around 32.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Nature.
At a glance
The key figures that characterise the 089 Bar profile in Germany.
Search interest · 12-month trend
Demographics of 089 Bar fans
51.7% are female, 48.3% are male, average age 32.3.
Gender split
| Metric | Value |
|---|---|
| Female | 51.7% |
| Male | 48.3% |
| Average age | 32.3 |
| Estimated audience size | 431,582 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 23% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 6% |
Worldwide distribution
of the worldwide 089 Bar audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 95.6% |
| Austria | 1.1% |
| Italy | 0.9% |
Geography
Where the 089 Bar audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~300K | 13.22× | |
| 02 | Bremen | ~3K | 0.78× | |
| 03 | Mecklenburg-Vorpommern | ~6K | 0.76× | |
| 04 | Sachsen-Anhalt | ~8K | 0.74× | |
| 05 | Saarland | ~4K | 0.74× | |
| 06 | Thüringen | ~7K | 0.64× | |
| 07 | Brandenburg | ~8K | 0.60× | |
| 08 | Hessen | ~20K | 0.54× | |
| 09 | Schleswig-Holstein | ~8K | 0.54× | |
| 10 | Hamburg | ~5K | 0.52× | |
| 11 | Rheinland-Pfalz | ~10K | 0.48× | |
| 12 | Baden-Württemberg | ~30K | 0.46× | |
| 13 | Sachsen | ~9K | 0.46× | |
| 14 | Berlin | ~8K | 0.46× | |
| 15 | Niedersachsen | ~10K | 0.36× | |
| 16 | Nordrhein-Westfalen | ~30K | 0.34× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the 089 Bar audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Berghain | Music & Radio | 6.69× | ||
| 02 | Rose Leslie | Movies & TV | 4.92× | ||
| 03 | Mila Kunis | Movies & TV | 4.58× | ||
| 04 | Javier Bardem | Movies & TV | 4.46× | ||
| 05 | Adriana Lima | Fashion & Accessoires | 3.00× | ||
| 06 | Eurodance | Music & Radio | 2.89× | ||
| 07 | Bars | Travel & Leisure | 2.18× | ||
| 08 | Vacations | Travel & Leisure | 1.98× | ||
| 09 | Electronic dance music | Music & Radio | 1.96× | ||
| 10 | Nature | Home & Garden | 1.87× | ||
| 11 | Robert Redford | Movies & TV | 1.72× | ||
| 12 | Lodging | Travel & Leisure | 1.71× | ||
| 13 | Volunteering | Politics & Society | 1.65× | ||
| 14 | Tagesschau | Movies & TV | 1.61× | ||
| 15 | German language | Politics & Society | 1.61× | ||
| 16 | Master's degree | Business & Career | 1.60× | ||
| 17 | University | Business & Career | 1.60× | ||
| 18 | Family | Kids & Family | 1.58× | ||
| 19 | Carpentry | Home & Garden | 1.56× | ||
| 20 | Transfermarkt | Sports | 1.55× |
Personality of the 089 Bar audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.27× | |
| Community Orientation | OPEN | 1.26× | |
| Indulgence | JOY | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.88× | |
| Creativity | OPEN | 0.90× | |
| Sports Activity | POWER | 0.90× |
Frequently asked questions
How many fans does 089 Bar have in Germany?
089 Bar has an estimated audience of 431,582 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of 089 Bar fans?
51.7% of 089 Bar fans are female, 48.3% are male, with an average age of 32.3 years.
Which brands do 089 Bar fans like most?
089 Bar fans show strongest brand affinity for Nature (1.87×), Tagesschau (1.61×), and Family (1.58×) over the country average.
Where do 089 Bar fans live in Germany?
089 Bar fans in Germany are most concentrated in Bayern (reach ~300K), Nordrhein-Westfalen (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
What other brands do 089 Bar fans also like?
Beyond 089 Bar itself, the audience over-indexes on Tagesschau (1.61×), Family (1.58×), Vacations (1.98×), and Bars (2.18×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for 089 Bar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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