Alisha Lehmann Audience in Germany

Alisha Lehmann has an estimated audience of 1,899,136 people in Germany. 33.7% are female, 66.3% are male, average age 34.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Borussia Dortmund, VfB Stuttgart, Women's soccer, 2. Bundesliga, RB Leipzig.

The average Alisha Lehmann fan in Germany is 34.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Borussia Dortmund, VfB Stuttgart, Women's soccer, with strongest over-indexing on Borussia Dortmund (4.53× the country average). Demographically, the Alisha Lehmann audience skews more male with an average age of 34.1, and over-indexes on personality traits such as Risk Appetite, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Alisha Lehmann fans

Demographic split for Alisha Lehmann audience in Germany
MetricValue
Female33.7%
Male66.3%
Average age34.1
Estimated audience size1,899,136

Audience persona

The typical Alisha Lehmann fan in Germany is more male, around 34.1 years old, with strong Risk Appetite tendencies and a notable affinity for Borussia Dortmund.

Top regions in Germany

Top regions ranked by reach for Alisha Lehmann in Germany
RegionReachAffinity
Nordrhein-Westfalen497,1181.2×
Bayern332,4411.09×
Baden-Württemberg312,6381.21×
Niedersachsen197,0711.07×
Hessen164,4281.14×
Rheinland-Pfalz105,8981.11×
Sachsen90,0470.97×
Berlin77,8910.92×
Schleswig-Holstein69,1031.01×
Brandenburg51,8260.88×
Hamburg42,3220.99×
Sachsen-Anhalt41,8460.85×
Thüringen40,3970.83×
Mecklenburg-Vorpommern31,4020.87×
Saarland22,8020.98×
Bremen14,5900.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alisha Lehmann audience
BrandAffinityCategory
Borussia Dortmund4.53×Sports
VfB Stuttgart6.68×Sports
Women's soccer9.73×Sports
2. Bundesliga5.4×Sports
RB Leipzig6.6×Sports
Eintracht Frankfurt4.72×Sports
FC Bayern Munich3.54×Sports
SV Werder Bremen4.09×Sports
FIFA World Cup3.03×Sports
Hertha BSC5.66×Sports
SC Freiburg6.47×Sports
Hugh Grant12.59×Movies & TV
UEFA Champions League2.88×Sports
VfL Bochum6.18×Sports
Premier League4.17×Sports
Arminia Bielefeld6.39×Sports
VfL Wolfsburg6.57×Sports
Xabi Alonso7.7×Sports
1. FC Union Berlin7.52×Sports
Bayer 04 Leverkusen5.66×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alisha Lehmann audience
TraitClusterScore
Risk AppetiteTHRILL1.13
Sports ActivityPOWER1.13
TravellingTHRILL1.08
PatriotismCONSERVATISM1.02
Career OrientationPOWER1
Social Media UsageJOY0.99

Worldwide distribution

Worldwide audience distribution share by country for Alisha Lehmann
CountryShare
Germany17.1%
United Kingdom9.3%
Brazil8.2%

See Alisha Lehmann audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does Alisha Lehmann have in Germany?

Alisha Lehmann has an estimated audience of 1,899,136 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Alisha Lehmann fans?

33.7% of Alisha Lehmann fans are female, 66.3% are male, with an average age of 34.1 years.

Which brands do Alisha Lehmann fans like most?

Alisha Lehmann fans show strongest brand affinity for Borussia Dortmund (4.53×), VfB Stuttgart (6.68×), and Women's soccer (9.73×) over the country average.

Where do Alisha Lehmann fans live in Germany?

Alisha Lehmann fans in Germany are most concentrated in Nordrhein-Westfalen (reach 497,118), Bayern (reach 332,441), and Baden-Württemberg (reach 312,638). These three regions account for the largest share of the active audience.

What other brands do Alisha Lehmann fans also like?

Beyond Alisha Lehmann itself, the audience over-indexes on VfB Stuttgart (6.68×), Women's soccer (9.73×), 2. Bundesliga (5.4×), and RB Leipzig (6.6×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Alisha Lehmann. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.