Rascasse Audience Intelligence

Argentine tango Audience in Germany

A data profile of the people who buy, follow and care about Argentine tango in Germany — modelled from more than twelve digital signal sources. Argentine tango has an estimated audience of 104,346 people in Germany.

#363among Musical genre in Germany#9984among Topic in Germany#5013in Music & Radio

The average Argentine tango fan in Germany is 34.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include First-time buyer, Short sale (real estate), Dirty Dancing, with strongest over-indexing on First-time buyer (12.31× the country average).

Demographically, the Argentine tango audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Tradition, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Argentine tango fan in Germany is more male, around 34.8 years old, with strong Tradition tendencies and a notable affinity for First-time buyer.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Argentine tango profile in Germany.

Audience size
104K
in Germany
Gender
34.9%♀
65.1% male
Age
34.8
average years
Country rank
#33632
Topic in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Argentine tango fans

34.9% are female, 65.1% are male, average age 34.8.

Fig. 02

Gender split

34.9%
Female
65.1%
Male
Demographic split for Argentine tango audience in Germany
MetricValue
Female34.9%
Male65.1%
Average age34.8
Estimated audience size104,346
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Argentine tango audience in Germany
Age bracketShare%
16-1928%
20-2928%
30-3915%
40-4914%
50+15%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Argentine tango audience comes from Germany.

Worldwide audience distribution share by country for Argentine tango
CountryShare
United States14.7%
Italy13.2%
Spain8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Argentine tango audience in Germany is strongest.

Fig. 05

Top regions by affinity

Argentine tango fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~5K1.38×
02Baden-Württemberg~20K1.18×
03Bayern~20K1.13×
04Bremen<1K1.06×
05Hessen~8K1.04×
06Rheinland-Pfalz~5K1.04×
07Sachsen~5K1.03×
08Saarland~1K1.03×
09Hamburg~2K1.02×
10Niedersachsen~10K1.01×
11Thüringen~3K0.98×
12Berlin~4K0.96×
13Nordrhein-Westfalen~20K0.95×
14Sachsen-Anhalt~2K0.90×
15Brandenburg~3K0.89×
16Mecklenburg-Vorpommern~2K0.80×
Fig. 06

Affinity by region

Affinity by region — Argentine tango, Germany
0.80×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Argentine tango audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Argentine tango audience
#·InterestCategoryAffinity×
01Żywiec BreweryFood & Beverages91.44×
02Short sale (real estate)Business & Career83.61×
03IFK GöteborgSports47.50×
04Kanal D RomaniaMovies & TV43.92×
05NinjutsuSports37.62×
06Tango musicMusic & Radio32.42×
07KizombaMusic & Radio24.49×
08Dancing with the StarsMovies & TV17.63×
09Dirty DancingMovies & TV15.45×
10David Garrett (musician)Music & Radio13.79×
11Ballroom danceMusic & Radio13.69×
12First-time buyerShopping12.31×
13Hilary DuffMovies & TV11.37×
14Latin danceSports8.84×
15Money managementBusiness & Career8.74×
16Frida KahloArts & Culture6.30×
17EurodanceMusic & Radio5.74×
18Dance studioSports5.56×
19Der TagesspiegelNews4.00×
20Underground hip hopMusic & Radio4.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Argentine tango audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Argentine tango audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.16×
SpiritualityBALANCE1.77×
SustainabilityBALANCE1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Argentine tango audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.68×
Price SensitivityPREMIUM0.68×
Luxury OrientationPREMIUM0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Argentine tango have in Germany?

Argentine tango has an estimated audience of 104,346 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Argentine tango fans?

34.9% of Argentine tango fans are female, 65.1% are male, with an average age of 34.8 years.

03

Which brands do Argentine tango fans like most?

Argentine tango fans show strongest brand affinity for First-time buyer (12.31×), Short sale (real estate) (83.61×), and Dirty Dancing (15.45×) over the country average.

04

Where do Argentine tango fans live in Germany?

Argentine tango fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~20K), Bayern (reach ~20K), and Baden-Württemberg (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Argentine tango fans also like?

Beyond Argentine tango itself, the audience over-indexes on Short sale (real estate) (83.61×), Dirty Dancing (15.45×), Ballroom dance (13.69×), and Tango music (32.42×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in Germany

See Argentine tango audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Argentine tango. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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