Dance studio Audience in Germany

Dance studio has an estimated audience of 2,866,296 people in Germany. 63.4% are female, 36.6% are male, average age 35.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Harry Potter, Food and drink, Movies, Music, Sports.
The average Dance studio fan in Germany is 35.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Harry Potter, Food and drink, Movies, with strongest over-indexing on Harry Potter (2.34× the country average). Demographically, the Dance studio audience skews more female with an average age of 35.9, and over-indexes on personality traits such as DIY Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Dance studio fans
| Metric | Value |
|---|---|
| Female | 63.4% |
| Male | 36.6% |
| Average age | 35.9 |
| Estimated audience size | 2,866,296 |
Audience persona
The typical Dance studio fan in Germany is more female, around 35.9 years old, with strong DIY Mentality tendencies and a notable affinity for Harry Potter.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 731,303 | 1.17× |
| Bayern | 542,897 | 1.18× |
| Baden-Württemberg | 528,514 | 1.35× |
| Niedersachsen | 294,392 | 1.06× |
| Hessen | 238,811 | 1.09× |
| Berlin | 153,742 | 1.2× |
| Rheinland-Pfalz | 148,967 | 1.04× |
| Sachsen | 131,075 | 0.93× |
| Schleswig-Holstein | 116,983 | 1.14× |
| Brandenburg | 92,707 | 1.04× |
| Hamburg | 88,346 | 1.36× |
| Sachsen-Anhalt | 55,319 | 0.74× |
| Thüringen | 50,073 | 0.69× |
| Mecklenburg-Vorpommern | 26,852 | 0.49× |
| Saarland | 24,469 | 0.7× |
| Bremen | 20,208 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Harry Potter | 2.34× | Movies & TV |
| Food and drink | 1.91× | Food & Beverages |
| Movies | 2.12× | Movies & TV |
| Music | 1.98× | Business & Career |
| Sports | 1.98× | Sports |
| Reading | 1.98× | Literature |
| Live events | 2.13× | Music & Radio |
| Food | 1.89× | Food & Beverages |
| Vehicles | 1.92× | Cars & Mobility |
| Arts and music | 1.74× | Arts & Culture |
| Consumer electronics | 1.83× | Technology & Electronics |
| TikTok | 2.03× | Internet & Social Media |
| FC Bayern Munich | 2.06× | Sports |
| Outdoor recreation | 1.79× | Sports |
| Pets | 1.9× | Pets & Animals |
| Business and industry | 1.51× | Business & Career |
| Rossmann | 2.52× | Shopping |
| Bundesliga | 1.92× | Sports |
| H&M | 2.23× | Shopping |
| Games | 1.71× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.25 |
| Sports Activity | POWER | 1.23 |
| Urban Lifestyle | OPEN | 1.2 |
| Sustainability | BALANCE | 1.19 |
| Indulgence | JOY | 1.19 |
| Travelling | THRILL | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.2% |
| Japan | 11.0% |
| China | 8.9% |
See Dance studio audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Dance studio have in Germany?
Dance studio has an estimated audience of 2,866,296 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Dance studio fans?
63.4% of Dance studio fans are female, 36.6% are male, with an average age of 35.9 years.
Which brands do Dance studio fans like most?
Dance studio fans show strongest brand affinity for Harry Potter (2.34×), Food and drink (1.91×), and Movies (2.12×) over the country average.
Where do Dance studio fans live in Germany?
Dance studio fans in Germany are most concentrated in Nordrhein-Westfalen (reach 731,303), Bayern (reach 542,897), and Baden-Württemberg (reach 528,514). These three regions account for the largest share of the active audience.
What other brands do Dance studio fans also like?
Beyond Dance studio itself, the audience over-indexes on Food and drink (1.91×), Movies (2.12×), Music (1.98×), and Sports (1.98×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dance studio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.