bbno$ Audience in Germany
bbno$ has an estimated audience of 261,609 people in Germany. 48.7% are female, 51.3% are male, average age 37.7. Top brand affinities: JACK & JONES, ASAP Rocky, Livemusic, Drake, Underground hip hop.
Top brand affinities include JACK & JONES, ASAP Rocky, Livemusic, with strongest over-indexing on JACK & JONES (20× the country average). Demographically, the bbno$ audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of bbno$ fans
| Metric | Value |
|---|---|
| Female | 48.7% |
| Male | 51.3% |
| Average age | 37.7 |
| Estimated audience size | 261,609 |
Audience persona
The typical bbno$ fan in Germany is balanced, around 37.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for JACK & JONES.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JACK & JONES | 20× | Fashion & Accessoires |
| ASAP Rocky | 14.5× | Music & Radio |
| Livemusic | 4.01× | Music & Radio |
| Drake | 9.19× | Music & Radio |
| Underground hip hop | 4.9× | Music & Radio |
| Nike | 2.89× | Fashion & Accessoires |
| Car wash | 5.12× | Cars & Mobility |
| Drop shipping | 2.92× | Shopping |
| House music | 2.69× | Music & Radio |
| Natural foods | 3.94× | Food & Beverages |
| Fortnite | 3.79× | Games |
| Spotify | 1.96× | Internet & Social Media |
| Kanye West | 6.72× | Music & Radio |
| Zac Efron | 6.53× | Movies & TV |
| Minecraft | 5.35× | Games |
| Haftbefehl | 4.19× | Music & Radio |
| FIFA World Cup | 1.8× | Sports |
| Lieferando.de | 1.98× | Food & Beverages |
| Gangsta rap | 4.7× | Music & Radio |
| Millie Bobby Brown | 3.49× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.69 |
| Sustainability | BALANCE | 1.33 |
| Social Media Usage | JOY | 1.25 |
| Urban Lifestyle | OPEN | 1.22 |
| Luxury Orientation | PREMIUM | 1.19 |
| Price Sensitivity | PREMIUM | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.5% |
| Canada | 10.2% |
| Germany | 5.3% |
See bbno$ audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,866,620)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
How to read this data
Audience size is the estimated number of people in Germany who actively search for bbno$. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.