Blind date Audience in Germany

Blind date has an estimated audience of 304,839 people in Germany. 54.3% are female, 45.7% are male, average age 37.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: TikTok, Face powder, Hair iron, Gift card, Elmex.

The average Blind date fan in Germany is 37.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include TikTok, Face powder, Hair iron, with strongest over-indexing on TikTok (5× the country average). Demographically, the Blind date audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Indulgence, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Blind date fans

Demographic split for Blind date audience in Germany
MetricValue
Female54.3%
Male45.7%
Average age37.6
Estimated audience size304,839

Audience persona

The typical Blind date fan in Germany is balanced, around 37.6 years old, with strong Indulgence tendencies and a notable affinity for TikTok.

Top regions in Germany

Top regions ranked by reach for Blind date in Germany
RegionReachAffinity
Nordrhein-Westfalen68,9051.03×
Bayern53,2131.09×
Baden-Württemberg46,6181.12×
Niedersachsen30,8731.04×
Hessen30,1941.3×
Rheinland-Pfalz16,8161.1×
Sachsen16,4511.1×
Berlin13,7881.01×
Schleswig-Holstein10,4390.95×
Brandenburg9,6361.02×
Sachsen-Anhalt7,5830.96×
Thüringen7,4120.95×
Hamburg6,5240.95×
Mecklenburg-Vorpommern4,9100.84×
Saarland2,9540.79×
Bremen1,9450.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Blind date audience
BrandAffinityCategory
TikTokInternet & Social Media
Face powder13.11×Beauty & Wellness
Hair iron12.14×Beauty & Wellness
Gift card7.15×Shopping
Elmex23.32×Beauty & Wellness
Western Union4.44×Business & Career
OkCupid15.14×Internet & Social Media
German television comedy5.86×Movies & TV
Lip gloss5.62×Beauty & Wellness
Concealer6.06×Beauty & Wellness
Speed dating13.07×Kids & Family
Love & Sex4.72×Kids & Family
Hermès2.48×Fashion & Accessoires
Social shopping6.25×Shopping
Tinder6.21×Internet & Social Media
Lip balm5.83×Beauty & Wellness
Drop shipping2.69×Shopping
Do it yourself (DIY)1.93×Home & Garden
Anti-aging cream4.22×Beauty & Wellness
H&M1.95×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Blind date audience
TraitClusterScore
IndulgenceJOY1.78
SustainabilityBALANCE1.56
Design AffinityPREMIUM1.56
CreativityOPEN1.5
Pet OwnershipJOY1.5
Sports ActivityPOWER1.43

Worldwide distribution

Worldwide audience distribution share by country for Blind date
CountryShare
United States15.3%
South Korea14.1%
Germany9.4%

See Blind date audiences in other countries

More Kids & Family audiences in Germany

Frequently asked questions

How many fans does Blind date have in Germany?

Blind date has an estimated audience of 304,839 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Blind date fans?

54.3% of Blind date fans are female, 45.7% are male, with an average age of 37.6 years.

Which brands do Blind date fans like most?

Blind date fans show strongest brand affinity for TikTok (5×), Face powder (13.11×), and Hair iron (12.14×) over the country average.

Where do Blind date fans live in Germany?

Blind date fans in Germany are most concentrated in Nordrhein-Westfalen (reach 68,905), Bayern (reach 53,213), and Baden-Württemberg (reach 46,618). These three regions account for the largest share of the active audience.

What other brands do Blind date fans also like?

Beyond Blind date itself, the audience over-indexes on Face powder (13.11×), Hair iron (12.14×), Gift card (7.15×), and Elmex (23.32×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Blind date. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.