Rascasse Audience Intelligence

Blind date Audience in Germany

A data profile of the people who buy, follow and care about Blind date in Germany — modelled from more than twelve digital signal sources. Blind date has an estimated audience of 304,839 people in Germany.

The average Blind date fan in Germany is 37.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include TikTok, Face powder, Speed dating, with strongest over-indexing on TikTok (4.95× the country average).

Demographically, the Blind date audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Indulgence, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Blind date fan in Germany is balanced, around 37.6 years old, with strong Indulgence tendencies and a notable affinity for TikTok.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blind date profile in Germany.

Audience size
305K
in Germany
Gender
54.3%
45.7% male
Age
37.6
average years
Country rank
#17110
Topic in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blind date fans

54.3% are female, 45.7% are male, average age 37.6.

Fig. 02

Gender split

54.3%
Female
45.7%
Male
Demographic split for Blind date audience in Germany
MetricValue
Female54.3%
Male45.7%
Average age37.6
Estimated audience size304,839
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Blind date audience in Germany
Age bracketShare%
16-1917%
20-2925%
30-3925%
40-4921%
50+12%
Fig. 04

Worldwide distribution

9.4%

of the worldwide Blind date audience comes from Germany.

Worldwide audience distribution share by country for Blind date
CountryShare
United States15.3%
South Korea14.1%
Germany9.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blind date audience in Germany is strongest.

Fig. 05

Top regions by affinity

Blind date fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~30K1.27×
02Sachsen~20K1.11×
03Baden-Württemberg~50K1.10×
04Rheinland-Pfalz~20K1.10×
05Bayern~50K1.06×
06Brandenburg~10K1.04×
07Niedersachsen~30K1.03×
08Nordrhein-Westfalen~70K1.00×
09Thüringen~8K0.99×
10Sachsen-Anhalt~8K0.98×
11Berlin~10K0.97×
12Schleswig-Holstein~10K0.96×
13Hamburg~6K0.94×
14Mecklenburg-Vorpommern~5K0.90×
15Saarland~3K0.87×
16Bremen~2K0.85×
Fig. 06

Affinity by region

Affinity by region — Blind date, Germany
0.85×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blind date audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blind date audience
#·InterestCategoryAffinity×
01Speed datingKids & Family32.31×
02OkCupidInternet & Social Media25.59×
03ElmexBeauty & Wellness22.02×
04Face powderBeauty & Wellness13.33×
05Hair ironBeauty & Wellness11.00×
06HomeschoolingPolitics & Society9.39×
07General practitionerHealth9.37×
08Gift cardShopping7.52×
09TinderInternet & Social Media6.65×
10Valentine's DayKids & Family6.16×
11Social shoppingShopping6.02×
12Lip balmBeauty & Wellness5.97×
13ConcealerBeauty & Wellness5.82×
14Lip glossBeauty & Wellness5.08×
15TikTokInternet & Social Media4.95×
16VolunteeringPolitics & Society4.89×
17TagesschauMovies & TV2.76×
18TransfermarktSports2.46×
19KitchenHome & Garden2.35×
20Luxury goodsFashion & Accessoires2.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blind date audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Blind date audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.67×
SustainabilityBALANCE1.53×
Quality AwarenessPREMIUM1.45×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Blind date audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.71×
PatriotismCONSERVATISM0.86×
Social Media UsageJOY0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Blind date have in Germany?

Blind date has an estimated audience of 304,839 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Blind date fans?

54.3% of Blind date fans are female, 45.7% are male, with an average age of 37.6 years.

03

Which brands do Blind date fans like most?

Blind date fans show strongest brand affinity for TikTok (4.95×), Face powder (13.33×), and Speed dating (32.31×) over the country average.

04

Where do Blind date fans live in Germany?

Blind date fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Blind date fans also like?

Beyond Blind date itself, the audience over-indexes on Face powder (13.33×), Speed dating (32.31×), Hair iron (11×), and OkCupid (25.59×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Blind date. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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