Rascasse Audience Intelligence

Cannes Audience in Germany

A data profile of the people who buy, follow and care about Cannes in Germany — modelled from more than twelve digital signal sources. Cannes has an estimated audience of 681,342 people in Germany.

#155among City in Germany#736among POI in Germany#713in Travel & Leisure

The average Cannes fan in Germany is 40.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Galatasaray S.K., Deichmann, Aldi, with strongest over-indexing on Galatasaray S.K. (2.01× the country average).

Demographically, the Cannes audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Family Orientation, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Cannes fan in Germany is more female, around 40.2 years old, with strong Family Orientation tendencies and a notable affinity for Galatasaray S.K..

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cannes profile in Germany.

Audience size
681K
in Germany
Gender
68.9%♀
31.1% male
Age
40.2
average years
Country rank
#9046
POI in Germany
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cannes fans

68.9% are female, 31.1% are male, average age 40.2.

Fig. 02

Gender split

68.9%
Female
31.1%
Male
Demographic split for Cannes audience in Germany
MetricValue
Female68.9%
Male31.1%
Average age40.2
Estimated audience size681,342
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Cannes audience in Germany
Age bracketShare%
16-1914%
20-2920%
30-3924%
40-4925%
50+17%
Fig. 04

Worldwide distribution

7.8%

of the worldwide Cannes audience comes from Germany.

Worldwide audience distribution share by country for Cannes
CountryShare
France21.4%
United States8.6%
Germany7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cannes audience in Germany is strongest.

Fig. 05

Top regions by affinity

Cannes fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~40K1.43×
02Baden-Württemberg~100K1.37×
03Hessen~70K1.34×
04Hamburg~20K1.24×
05Bayern~100K1.21×
06Saarland~10K1.20×
07Nordrhein-Westfalen~200K1.16×
08Bremen~5K0.92×
09Rheinland-Pfalz~30K0.91×
10Niedersachsen~60K0.87×
11Sachsen~30K0.83×
12Schleswig-Holstein~20K0.82×
13Brandenburg~20K0.81×
14Thüringen~10K0.70×
15Mecklenburg-Vorpommern~9K0.66×
16Sachsen-Anhalt~10K0.64×
Fig. 06

Affinity by region

Affinity by region — Cannes, Germany
0.64×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cannes audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cannes audience
#·InterestCategoryAffinity×
01Gina TricotFashion & Accessoires2.83×
02DeutschrapMusic & Radio2.54×
03Independent filmMovies & TV2.49×
04Home InteriorsHome & Garden2.12×
05Galatasaray S.K.Sports2.01×
06EventimTravel & Leisure1.98×
07PrimarkShopping1.94×
08Child developmentBusiness & Career1.92×
09DeichmannShopping1.89×
10Dog loversPets & Animals1.84×
11BonprixShopping1.76×
12Architecture & DesignBusiness & Career1.70×
13FRITZ!BoxTechnology & Electronics1.67×
14TwitchGames1.65×
15TK MaxxShopping1.58×
16Real Madrid C.F.Sports1.58×
17Black Friday (shopping)Shopping1.58×
18AliExpressShopping1.56×
19PinterestInternet & Social Media1.54×
20AldiShopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cannes audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cannes audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.16×
Early Adopter MentalityPOWER1.11×
Luxury OrientationPREMIUM1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cannes audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.62×
Need for SecurityCONSERVATISM0.62×
IndulgenceJOY0.63×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cannes have in Germany?

Cannes has an estimated audience of 681,342 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Cannes fans?

68.9% of Cannes fans are female, 31.1% are male, with an average age of 40.2 years.

03

Which brands do Cannes fans like most?

Cannes fans show strongest brand affinity for Galatasaray S.K. (2.01×), Deichmann (1.89×), and Aldi (1.51×) over the country average.

04

Where do Cannes fans live in Germany?

Cannes fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Cannes fans also like?

Beyond Cannes itself, the audience over-indexes on Deichmann (1.89×), Aldi (1.51×), Pinterest (1.54×), and Primark (1.94×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Germany

See Cannes audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cannes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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