Cannes Audience in United States

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Cannes has an estimated audience of 745,335 people in United States. 56.3% are female, 43.7% are male, average age 37.9. Top regions: California, Texas, New York. Top brand affinities: Banrisul, Transit bus, Nantes, Private banking, Executive education.

The average Cannes fan in United States is 37.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Banrisul, Transit bus, Nantes, with strongest over-indexing on Banrisul (1162.96× the country average). Demographically, the Cannes audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Patriotism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Cannes fans

Demographic split for Cannes audience in United States
MetricValue
Female56.3%
Male43.7%
Average age37.9
Estimated audience size745,335

Audience persona

The typical Cannes fan in United States is more female, around 37.9 years old, with strong Patriotism tendencies and a notable affinity for Banrisul.

Top regions in United States

Top regions ranked by reach for Cannes in United States
RegionReachAffinity
California158,7631.94×
Texas103,2791.61×
New York92,7832.23×
Florida69,0581.37×
Illinois34,4671.39×
New Jersey28,8951.52×
Georgia24,5671.07×
Massachusetts23,4601.6×
Arizona22,9321.51×
Pennsylvania22,6210.9×
Virginia21,7361.2×
North Carolina19,2890.86×
Ohio19,1940.84×
Washington18,0341.21×
Michigan15,7290.81×
Colorado15,4821.32×
Maryland14,0011.09×
Tennessee11,7140.78×
Louisiana10,8231.13×
Minnesota10,4830.98×
Connecticut9,8061.31×
Nevada9,7231.35×
Indiana9,5930.7×
Missouri9,4560.79×
South Carolina8,7730.78×
Oregon8,5811×
Wisconsin8,1990.73×
Utah6,9001.03×
Kentucky6,7110.72×
Alabama6,6540.64×
Oklahoma6,1750.75×
Washington, District of Columbia5,5662.48×
Kansas4,6240.79×
Arkansas3,9700.65×
Iowa3,8940.63×
Mississippi3,3800.55×
New Mexico3,1250.84×
Nebraska3,0670.82×
Hawaii2,9280.91×
Rhode Island2,4341.03×
New Hampshire2,3910.81×
Idaho2,3800.64×
Maine2,3150.87×
West Virginia1,6410.47×
Delaware1,6180.79×
Vermont1,2260.94×
Montana1,2180.59×
Alaska1,0360.65×
South Dakota7880.46×
North Dakota7360.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cannes audience
BrandAffinityCategory
Banrisul1162.96×Business & Career
Transit bus84.77×Cars & Mobility
Nantes59.9×Travel & Leisure
Private banking63.47×Business & Career
Executive education44.22×Business & Career
Provence-Alpes-Côte d'Azur62.49×Travel & Leisure
University of Stellenbosch Business School80.4×Business & Career
Rene Caovilla98.15×Fashion & Accessoires
Private healthcare29.72×Health
University of Applied Sciences Würzburg-Schweinfurt112.58×Business & Career
Bad Teeth34.68×Health
Dental tourism27.76×Health
Medical tourism26.42×Business & Career
Bleach13.95×Home & Garden
Tooth6.88×Health
University of Würzburg114.34×Business & Career
Electric toothbrush13.17×Health
Product sample10.41×Business & Career
Melanin9.28×Beauty & Wellness
Arts and music1.94×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cannes audience
TraitClusterScore
PatriotismCONSERVATISM2.36
Design AffinityPREMIUM2.17
TravellingTHRILL2.09
SustainabilityBALANCE1.83
Early Adopter MentalityPOWER1.82
Pet OwnershipJOY1.74

Worldwide distribution

Worldwide audience distribution share by country for Cannes
CountryShare
France21.5%
United States8.6%
Germany7.9%

See Cannes audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Cannes have in United States?

Cannes has an estimated audience of 745,335 people in United States, concentrated in California and Texas.

What is the gender split and age of Cannes fans?

56.3% of Cannes fans are female, 43.7% are male, with an average age of 37.9 years.

Which brands do Cannes fans like most?

Cannes fans show strongest brand affinity for Banrisul (1162.96×), Transit bus (84.77×), and Nantes (59.9×) over the country average.

Where do Cannes fans live in United States?

Cannes fans in United States are most concentrated in California (reach 158,763), Texas (reach 103,279), and New York (reach 92,783). These three regions account for the largest share of the active audience.

What other brands do Cannes fans also like?

Beyond Cannes itself, the audience over-indexes on Transit bus (84.77×), Nantes (59.9×), Private banking (63.47×), and Executive education (44.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cannes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.