Rascasse Audience Intelligence

Bleach Audience in United States

A data profile of the people who buy, follow and care about Bleach in United States — modelled from more than twelve digital signal sources. Bleach has an estimated audience of 4,386,937 people in United States.

#4091among Topic in United States#494in Home & Garden

The average Bleach fan in United States is 37.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Superman, Planet Fitness, Shōnen manga, with strongest over-indexing on Superman (1.81× the country average).

Demographically, the Bleach audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bleach fan in United States is more female, around 37.1 years old, with strong Extroversion tendencies and a notable affinity for Superman.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bleach profile in United States.

Audience size
4.4M
in United States
Gender
66.9%♀
33.1% male
Age
37.1
average years
Country rank
#7435
Topic in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bleach fans

66.9% are female, 33.1% are male, average age 37.1.

Fig. 02

Gender split

66.9%
Female
33.1%
Male
Demographic split for Bleach audience in United States
MetricValue
Female66.9%
Male33.1%
Average age37.1
Estimated audience size4,386,937
Fig. 03

Age distribution

Ø 37.1
average years
Age distribution of the Bleach audience in United States
Age bracketShare%
16-1926%
20-2921%
30-3917%
40-4919%
50+17%
Fig. 04

Worldwide distribution

18.1%

of the worldwide Bleach audience comes from United States.

Worldwide audience distribution share by country for Bleach
CountryShare
Japan18.4%
United States18.1%
United Kingdom4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bleach audience in United States is strongest.

Fig. 05

Top regions by affinity

Bleach fans by region: top regions in United States
#RegionReachAffinity×
01Texas~500K1.33×
02Georgia~200K1.30×
03Louisiana~70K1.27×
04Florida~400K1.26×
05Alabama~80K1.24×
06California~600K1.21×
07Arizona~100K1.21×
08Maryland~90K1.21×
09Oklahoma~60K1.21×
10Mississippi~40K1.20×
11North Carolina~200K1.15×
12Nevada~50K1.15×
13Virginia~100K1.10×
14Washington~100K1.10×
15Tennessee~100K1.09×
16Arkansas~40K1.09×
17New York~300K1.08×
18Kentucky~60K1.08×
19Alaska~10K1.08×
20South Carolina~70K1.05×
21Michigan~100K1.04×
22Indiana~80K1.03×
23Illinois~100K1.02×
24New Jersey~100K1.02×
25Missouri~70K1.02×
26Hawaii~20K1.02×
27Connecticut~40K0.99×
28West Virginia~20K0.99×
29Ohio~100K0.98×
30Kansas~30K0.97×
31Pennsylvania~100K0.96×
32Oregon~50K0.96×
33Delaware~10K0.96×
34Minnesota~60K0.94×
35New Mexico~20K0.94×
36Utah~40K0.93×
37Rhode Island~10K0.92×
38Massachusetts~80K0.91×
39Nebraska~20K0.87×
40Wisconsin~60K0.84×
41Colorado~60K0.83×
42Iowa~30K0.83×
43North Dakota~7K0.83×
44Idaho~20K0.81×
45Washington, District of Columbia~10K0.81×
46South Dakota~8K0.80×
47Maine~10K0.75×
48Montana~9K0.72×
49New Hampshire~10K0.70×
50Vermont~5K0.65×
Fig. 06

Affinity by region

Affinity by region — Bleach, United States
0.65×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bleach audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bleach audience
#·InterestCategoryAffinity×
01CannesTravel & Leisure13.95×
02Crest (toothpaste)Beauty & Wellness9.72×
03Shōnen mangaLiterature5.18×
04PonytailFashion & Accessoires3.77×
05FunkoKids & Family3.46×
06Largemouth bassFood & Beverages3.18×
07Diaper bagKids & Family3.12×
08ClarinetMusic & Radio3.04×
09League of LegendsGames2.91×
10ClinicHealth2.88×
11Planet FitnessSports2.52×
12MetaphysicsBusiness & Career2.20×
13Hair coloringBeauty & Wellness2.16×
14Bass guitarMusic & Radio2.04×
15Five BelowShopping1.95×
16SupermanMovies & TV1.81×
17BeetlejuiceMovies & TV1.81×
18Instant messagingInternet & Social Media1.66×
19NBA FinalsSports1.65×
20Harry PotterMovies & TV1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bleach audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bleach audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.99×
Early Adopter MentalityPOWER1.38×
Price SensitivityPREMIUM1.24×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bleach audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.80×
TraditionCONSERVATISM0.83×
Luxury OrientationPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bleach have in United States?

Bleach has an estimated audience of 4,386,937 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bleach fans?

66.9% of Bleach fans are female, 33.1% are male, with an average age of 37.1 years.

03

Which brands do Bleach fans like most?

Bleach fans show strongest brand affinity for Superman (1.81×), Planet Fitness (2.52×), and Shōnen manga (5.18×) over the country average.

04

Where do Bleach fans live in United States?

Bleach fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Bleach fans also like?

Beyond Bleach itself, the audience over-indexes on Planet Fitness (2.52×), Shōnen manga (5.18×), Crest (toothpaste) (9.72×), and Diaper bag (3.12×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Bleach audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bleach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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