Transit bus Audience in United States

Transit bus has an estimated audience of 660,370 people in United States. 48.2% are female, 51.8% are male, average age 40.4. Top regions: New York, California, Florida. Top brand affinities: San Pellegrino, Hobie Stand Up Paddleboards, Nebraska Cornhuskers football, Jaws, Kendra Scott.
The average Transit bus fan in United States is 40.4 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include San Pellegrino, Hobie Stand Up Paddleboards, Nebraska Cornhuskers football, with strongest over-indexing on San Pellegrino (8.86× the country average). Demographically, the Transit bus audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Career Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Transit bus fans
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 40.4 |
| Estimated audience size | 660,370 |
Audience persona
The typical Transit bus fan in United States is balanced, around 40.4 years old, with strong Career Orientation tendencies and a notable affinity for San Pellegrino.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 300,260 | 8.14× |
| California | 129,743 | 1.79× |
| Florida | 49,935 | 1.12× |
| Maryland | 30,214 | 2.66× |
| Texas | 27,665 | 0.49× |
| Washington | 24,518 | 1.85× |
| Massachusetts | 22,031 | 1.69× |
| New Jersey | 17,238 | 1.03× |
| Pennsylvania | 16,570 | 0.75× |
| Michigan | 16,497 | 0.96× |
| Virginia | 15,509 | 0.96× |
| Georgia | 15,079 | 0.74× |
| Ohio | 12,828 | 0.63× |
| North Carolina | 12,383 | 0.62× |
| Illinois | 10,295 | 0.47× |
| Minnesota | 9,449 | 1× |
| Arizona | 9,083 | 0.67× |
| Missouri | 8,061 | 0.76× |
| Washington, District of Columbia | 7,713 | 3.89× |
| Alabama | 7,225 | 0.78× |
| Colorado | 7,086 | 0.68× |
| Tennessee | 7,068 | 0.53× |
| Oregon | 6,810 | 0.9× |
| Louisiana | 6,029 | 0.71× |
| South Carolina | 5,919 | 0.6× |
| Wisconsin | 5,833 | 0.59× |
| Indiana | 5,351 | 0.44× |
| Kentucky | 5,265 | 0.64× |
| Connecticut | 4,977 | 0.75× |
| Nevada | 4,839 | 0.76× |
| Oklahoma | 4,131 | 0.56× |
| Mississippi | 3,741 | 0.69× |
| Iowa | 3,442 | 0.63× |
| Arkansas | 3,393 | 0.62× |
| Utah | 3,082 | 0.52× |
| West Virginia | 3,024 | 0.98× |
| Kansas | 2,972 | 0.57× |
| Nebraska | 2,181 | 0.66× |
| New Mexico | 1,963 | 0.59× |
| Idaho | 1,664 | 0.5× |
| Rhode Island | 1,638 | 0.78× |
| Hawaii | 1,589 | 0.56× |
| South Dakota | 1,326 | 0.87× |
| Maine | 1,279 | 0.54× |
| North Dakota | 1,237 | 0.91× |
| Montana | 1,008 | 0.55× |
| Alaska | 899 | 0.64× |
| New Hampshire | 848 | 0.33× |
| Wyoming | 833 | 0.85× |
| Delaware | 825 | 0.45× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| San Pellegrino | 8.86× | Food & Beverages |
| Hobie Stand Up Paddleboards | 90.28× | Sports |
| Nebraska Cornhuskers football | 4.01× | Sports |
| Jaws | 4.3× | Movies & TV |
| Kendra Scott | 2.29× | Fashion & Accessoires |
| Emperor Entertainment Group | 8.84× | Business & Career |
| Jesse Plemons | 2.4× | Movies & TV |
| JDSU | 2.02× | Business & Career |
| Voter registration | 2.98× | Politics & Society |
| Corona (band) | 3.45× | Music & Radio |
| Charlamagne Tha God | 5.26× | Movies & TV |
| Nipsey Hussle | 3.23× | Music & Radio |
| Wikia | 1.79× | Internet & Social Media |
| edureka | 18.82× | Business & Career |
| Home staging | 2.66× | Home & Garden |
| Grammarly | 2.29× | Business & Career |
| Nurse education | 1.54× | Kids & Family |
| Urban horticulture | 1.64× | Home & Garden |
| Cleveland Clinic | 2.55× | Health |
| Nantes | 4.38× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.68 |
| Need for Security | CONSERVATISM | 1.65 |
| Quality Awareness | PREMIUM | 1.62 |
| Urban Lifestyle | OPEN | 1.49 |
| Family Orientation | CONSERVATISM | 1.49 |
| Travelling | THRILL | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.4% |
| Brazil | 11.1% |
| Canada | 5.4% |
See Transit bus audiences in other countries
More Cars & Mobility audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Transit bus have in United States?
Transit bus has an estimated audience of 660,370 people in United States, concentrated in New York and California.
What is the gender split and age of Transit bus fans?
48.2% of Transit bus fans are female, 51.8% are male, with an average age of 40.4 years.
Which brands do Transit bus fans like most?
Transit bus fans show strongest brand affinity for San Pellegrino (8.86×), Hobie Stand Up Paddleboards (90.28×), and Nebraska Cornhuskers football (4.01×) over the country average.
Where do Transit bus fans live in United States?
Transit bus fans in United States are most concentrated in New York (reach 300,260), California (reach 129,743), and Florida (reach 49,935). These three regions account for the largest share of the active audience.
What other brands do Transit bus fans also like?
Beyond Transit bus itself, the audience over-indexes on Hobie Stand Up Paddleboards (90.28×), Nebraska Cornhuskers football (4.01×), Jaws (4.3×), and Kendra Scott (2.29×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Transit bus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.