Transit bus Audience in United States

Transit bus has an estimated audience of 660,370 people in United States. 48.2% are female, 51.8% are male, average age 40.4. Top regions: New York, California, Florida. Top brand affinities: Public transport bus service, Cannes, Iveco, Peugeot, Planet Fitness.

The average Transit bus fan in United States is 40.4 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include Public transport bus service, Cannes, Iveco, with strongest over-indexing on Public transport bus service (299× the country average). Demographically, the Transit bus audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Career Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Transit bus fans

Demographic split for Transit bus audience in United States
MetricValue
Female48.2%
Male51.8%
Average age40.4
Estimated audience size660,370

Audience persona

The typical Transit bus fan in United States is balanced, around 40.4 years old, with strong Career Orientation tendencies and a notable affinity for Public transport bus service.

Top regions in United States

Top regions ranked by reach for Transit bus in United States
RegionReachAffinity
New York300,2608.14×
California129,7431.79×
Florida49,9351.12×
Maryland30,2142.66×
Texas27,6650.49×
Washington24,5181.85×
Massachusetts22,0311.69×
New Jersey17,2381.03×
Pennsylvania16,5700.75×
Michigan16,4970.96×
Virginia15,5090.96×
Georgia15,0790.74×
Ohio12,8280.63×
North Carolina12,3830.62×
Illinois10,2950.47×
Minnesota9,4491×
Arizona9,0830.67×
Missouri8,0610.76×
Washington, District of Columbia7,7133.89×
Alabama7,2250.78×
Colorado7,0860.68×
Tennessee7,0680.53×
Oregon6,8100.9×
Louisiana6,0290.71×
South Carolina5,9190.6×
Wisconsin5,8330.59×
Indiana5,3510.44×
Kentucky5,2650.64×
Connecticut4,9770.75×
Nevada4,8390.76×
Oklahoma4,1310.56×
Mississippi3,7410.69×
Iowa3,4420.63×
Arkansas3,3930.62×
Utah3,0820.52×
West Virginia3,0240.98×
Kansas2,9720.57×
Nebraska2,1810.66×
New Mexico1,9630.59×
Idaho1,6640.5×
Rhode Island1,6380.78×
Hawaii1,5890.56×
South Dakota1,3260.87×
Maine1,2790.54×
North Dakota1,2370.91×
Montana1,0080.55×
Alaska8990.64×
New Hampshire8480.33×
Wyoming8330.85×
Delaware8250.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Transit bus audience
BrandAffinityCategory
Public transport bus service299×Cars & Mobility
Cannes90.28×Travel & Leisure
Iveco60.68×Cars & Mobility
Peugeot20×Cars & Mobility
Planet Fitness4.1×Sports
Crest (toothpaste)18.77×Beauty & Wellness
Diaper bag5×Kids & Family
Škoda Auto14.81×Cars & Mobility
Opel19.34×Cars & Mobility
Bass guitar3.32×Music & Radio
Public transport4.21×Cars & Mobility
Clinic4.05×Health
Non-fiction books4.14×Literature
Take-out2.58×Food & Beverages
Hobby Lobby2.06×Home & Garden
Golf Channel3.16×Sports
Cello4.87×Music & Radio
Fly fishing3.64×Sports
Carpentry3.08×Home & Garden
Metaphysics2.9×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Transit bus audience
TraitClusterScore
Career OrientationPOWER1.68
Need for SecurityCONSERVATISM1.65
Quality AwarenessPREMIUM1.62
Urban LifestyleOPEN1.49
Family OrientationCONSERVATISM1.49
TravellingTHRILL1.4

Worldwide distribution

Worldwide audience distribution share by country for Transit bus
CountryShare
United States30.4%
Brazil11.1%
Canada5.4%

See Transit bus audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Transit bus have in United States?

Transit bus has an estimated audience of 660,370 people in United States, concentrated in New York and California.

What is the gender split and age of Transit bus fans?

48.2% of Transit bus fans are female, 51.8% are male, with an average age of 40.4 years.

Which brands do Transit bus fans like most?

Transit bus fans show strongest brand affinity for Public transport bus service (299×), Cannes (90.28×), and Iveco (60.68×) over the country average.

Where do Transit bus fans live in United States?

Transit bus fans in United States are most concentrated in New York (reach 300,260), California (reach 129,743), and Florida (reach 49,935). These three regions account for the largest share of the active audience.

What other brands do Transit bus fans also like?

Beyond Transit bus itself, the audience over-indexes on Cannes (90.28×), Iveco (60.68×), Peugeot (20×), and Planet Fitness (4.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Transit bus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.