Caseking Audience in Germany
Caseking has an estimated audience of 685,380 people in Germany. 23.9% are female, 76.1% are male, average age 31.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Unique Gifts, Google Home, Progressive rock, Birthday Gifts, CAC 40.
The average Caseking fan in Germany is 31.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Unique Gifts, Google Home, Progressive rock, with strongest over-indexing on Unique Gifts (1.93× the country average). Demographically, the Caseking audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Brand
Demographics of Caseking fans
| Metric | Value |
|---|---|
| Female | 23.9% |
| Male | 76.1% |
| Average age | 31.8 |
| Estimated audience size | 685,380 |
Audience persona
The typical Caseking fan in Germany is more male, around 31.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Unique Gifts.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 149,992 | 1× |
| Bayern | 101,034 | 0.92× |
| Baden-Württemberg | 79,690 | 0.85× |
| Niedersachsen | 69,482 | 1.04× |
| Berlin | 62,256 | 2.03× |
| Hessen | 41,869 | 0.8× |
| Sachsen | 31,869 | 0.95× |
| Brandenburg | 30,143 | 1.42× |
| Rheinland-Pfalz | 29,277 | 0.85× |
| Schleswig-Holstein | 25,665 | 1.04× |
| Sachsen-Anhalt | 17,125 | 0.96× |
| Thüringen | 16,026 | 0.92× |
| Hamburg | 11,906 | 0.77× |
| Mecklenburg-Vorpommern | 11,600 | 0.89× |
| Saarland | 6,117 | 0.73× |
| Bremen | 4,855 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Unique Gifts | 1.93× | Shopping |
| Google Home | 7.91× | Technology & Electronics |
| Progressive rock | 2.11× | Music & Radio |
| Birthday Gifts | 1.9× | Kids & Family |
| CAC 40 | 1.52× | Business & Career |
| Gauri Khan | 10.09× | Movies & TV |
| Guarulhos | 27.94× | Travel & Leisure |
| Staycation | 2.88× | Home & Garden |
| Mido (footballer) | 4.67× | Sports |
| Hypertext | 1.95× | Technology & Electronics |
| Buddy – The Buddy Holly Story | 2.97× | Music & Radio |
| Atkins diet | 3.65× | Health |
| Noodle (Gorillaz) | 1.83× | Music & Radio |
| Prozis | 2.52× | Shopping |
| Alaska | 1.89× | Travel & Leisure |
| Graham Greene (actor) | 2.09× | |
| Elizabethtown College | 10.35× | Business & Career |
| Fantasy Earth: Zero | 3.3× | Games |
| Building insulation | 2.05× | Home & Garden |
| Corfu (regional unit) | 1.51× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.93 |
| Patriotism | CONSERVATISM | 1.3 |
| Social Media Usage | JOY | 1.29 |
| Career Orientation | POWER | 1.29 |
| Need for Security | CONSERVATISM | 1.22 |
| DIY Mentality | THRILL | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 72.7% |
| Austria | 4.8% |
| France | 4.3% |
See Caseking audiences in other countries
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Frequently asked questions
How many fans does Caseking have in Germany?
Caseking has an estimated audience of 685,380 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Caseking fans?
23.9% of Caseking fans are female, 76.1% are male, with an average age of 31.8 years.
Which brands do Caseking fans like most?
Caseking fans show strongest brand affinity for Unique Gifts (1.93×), Google Home (7.91×), and Progressive rock (2.11×) over the country average.
Where do Caseking fans live in Germany?
Caseking fans in Germany are most concentrated in Nordrhein-Westfalen (reach 149,992), Bayern (reach 101,034), and Baden-Württemberg (reach 79,690). These three regions account for the largest share of the active audience.
What other brands do Caseking fans also like?
Beyond Caseking itself, the audience over-indexes on Google Home (7.91×), Progressive rock (2.11×), Birthday Gifts (1.9×), and CAC 40 (1.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Caseking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.