Rascasse Audience Intelligence

Caucasus Audience in Germany

A data profile of the people who buy, follow and care about Caucasus in Germany — modelled from more than twelve digital signal sources. Caucasus has an estimated audience of 438,946 people in Germany.

#1141among POI in Germany

The average Caucasus fan in Germany is 42.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Cervical vertebrae, General practitioner, State school, with strongest over-indexing on Cervical vertebrae (62.33× the country average).

Demographically, the Caucasus audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Urban Lifestyle, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Caucasus fan in Germany is balanced, around 42.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Cervical vertebrae.

Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Caucasus profile in Germany.

Audience size
439K
in Germany
Gender
45.5%♀
54.5% male
Age
42.6
average years
Country rank
#13005
POI in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Caucasus fans

45.5% are female, 54.5% are male, average age 42.6.

Fig. 02

Gender split

45.5%
Female
54.5%
Male
Demographic split for Caucasus audience in Germany
MetricValue
Female45.5%
Male54.5%
Average age42.6
Estimated audience size438,946
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Caucasus audience in Germany
Age bracketShare%
16-1910%
20-2916%
30-3925%
40-4926%
50+23%
Fig. 04

Worldwide distribution

8.5%

of the worldwide Caucasus audience comes from Germany.

Worldwide audience distribution share by country for Caucasus
CountryShare
United States16.9%
Germany8.5%
Italy7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Caucasus audience in Germany is strongest.

Fig. 05

Top regions by affinity

Caucasus fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~40K1.80×
02Hessen~50K1.39×
03Bayern~80K1.17×
04Bremen~4K1.10×
05Baden-Württemberg~60K1.06×
06Nordrhein-Westfalen~100K1.04×
07Hamburg~10K1.04×
08Rheinland-Pfalz~20K1.02×
09Saarland~5K0.96×
10Schleswig-Holstein~10K0.93×
11Thüringen~10K0.92×
12Mecklenburg-Vorpommern~8K0.92×
13Brandenburg~10K0.91×
14Sachsen-Anhalt~10K0.90×
15Sachsen~20K0.89×
16Niedersachsen~40K0.87×
Fig. 06

Affinity by region

Affinity by region — Caucasus, Germany
0.87×1.00×1.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Caucasus audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Caucasus audience
#·InterestCategoryAffinity×
01SugaringBeauty & Wellness67.67×
02Cervical vertebraeHealth62.33×
03State schoolKids & Family36.73×
04General practitionerHealth29.79×
05AzerbaijanTravel & Leisure22.69×
06ChandelierHome & Garden22.47×
07Toyota CamryCars & Mobility20.63×
08Floor cleaningHome & Garden20.00×
09Mitsubishi OutlanderCars & Mobility18.74×
10Kia RioCars & Mobility18.59×
11Liza MinnelliMusic & Radio13.73×
12Kanal DMovies & TV12.44×
13Robert De NiroMovies & TV11.76×
14Window blindHome & Garden10.77×
15Love & SexKids & Family10.62×
16Toyota Land CruiserCars & Mobility9.73×
17Polo shirtFashion & Accessoires9.29×
18Apple StoreShopping6.33×
19VolunteeringPolitics & Society3.47×
20KitchenHome & Garden2.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Caucasus audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Caucasus audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN2.36×
IndulgenceJOY2.07×
Need for SecurityCONSERVATISM1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Caucasus audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.63×
CreativityOPEN0.73×
Design AffinityPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Caucasus have in Germany?

Caucasus has an estimated audience of 438,946 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Caucasus fans?

45.5% of Caucasus fans are female, 54.5% are male, with an average age of 42.6 years.

03

Which brands do Caucasus fans like most?

Caucasus fans show strongest brand affinity for Cervical vertebrae (62.33×), General practitioner (29.79×), and State school (36.73×) over the country average.

04

Where do Caucasus fans live in Germany?

Caucasus fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Caucasus fans also like?

Beyond Caucasus itself, the audience over-indexes on General practitioner (29.79×), State school (36.73×), Azerbaijan (22.69×), and Love & Sex (10.62×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in Germany

See Caucasus audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Caucasus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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