Chamber of commerce Audience in Germany

Chamber of commerce logo

Chamber of commerce has an estimated audience of 364,222 people in Germany. 42.3% are female, 57.7% are male, average age 38.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Small Business Administration, Homs, Wikipedia, Damascus, Aleppo.

The average Chamber of commerce fan in Germany is 38.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Small Business Administration, Homs, Wikipedia, with strongest over-indexing on Small Business Administration (15.51× the country average). Demographically, the Chamber of commerce audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Chamber of commerce fans

Demographic split for Chamber of commerce audience in Germany
MetricValue
Female42.3%
Male57.7%
Average age38.5
Estimated audience size364,222

Audience persona

The typical Chamber of commerce fan in Germany is more male, around 38.5 years old, with strong Career Orientation tendencies and a notable affinity for Small Business Administration.

Top regions in Germany

Top regions ranked by reach for Chamber of commerce in Germany
RegionReachAffinity
Nordrhein-Westfalen101,1731.27×
Bayern55,1070.94×
Baden-Württemberg52,7091.06×
Niedersachsen48,4001.37×
Hessen41,9691.51×
Berlin17,5861.08×
Rheinland-Pfalz17,2570.95×
Sachsen17,1630.96×
Schleswig-Holstein12,2620.94×
Brandenburg10,1470.9×
Hamburg8,6891.06×
Sachsen-Anhalt7,4360.79×
Mecklenburg-Vorpommern7,1721.03×
Thüringen6,9890.75×
Saarland3,5950.8×
Bremen2,7210.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chamber of commerce audience
BrandAffinityCategory
Small Business Administration15.51×Business & Career
Homs8.6×Travel & Leisure
Wikipedia3.08×Internet & Social Media
Damascus5.93×Travel & Leisure
Aleppo6.48×Travel & Leisure
Gmail2.82×Internet & Social Media
LinkedIn2.3×Internet & Social Media
Beirut5.97×Travel & Leisure
Egyptian Arabic6.94×Politics & Society
Saudi Arabia4.71×Travel & Leisure
Hornbach2.2×Shopping
Ryanair2.25×Travel & Leisure
Working parent6.46×Kids & Family
Employment agency3.54×Business & Career
Commerzbank2.08×Business & Career
Institute of technology4.4×Business & Career
Arabian Peninsula6.47×Travel & Leisure
Job2.36×Business & Career
Syrian cuisine5.62×Food & Beverages
Iraq4.58×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chamber of commerce audience
TraitClusterScore
Career OrientationPOWER2.17
Early Adopter MentalityPOWER1.98
Urban LifestyleOPEN1.72
Quality AwarenessPREMIUM1.64
Convenience OrientationPREMIUM1.56
Risk AppetiteTHRILL1.47

Worldwide distribution

Worldwide audience distribution share by country for Chamber of commerce
CountryShare
United States47.9%
France6.7%
Italy4.7%

See Chamber of commerce audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Chamber of commerce have in Germany?

Chamber of commerce has an estimated audience of 364,222 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Chamber of commerce fans?

42.3% of Chamber of commerce fans are female, 57.7% are male, with an average age of 38.5 years.

Which brands do Chamber of commerce fans like most?

Chamber of commerce fans show strongest brand affinity for Small Business Administration (15.51×), Homs (8.6×), and Wikipedia (3.08×) over the country average.

Where do Chamber of commerce fans live in Germany?

Chamber of commerce fans in Germany are most concentrated in Nordrhein-Westfalen (reach 101,173), Bayern (reach 55,107), and Baden-Württemberg (reach 52,709). These three regions account for the largest share of the active audience.

What other brands do Chamber of commerce fans also like?

Beyond Chamber of commerce itself, the audience over-indexes on Homs (8.6×), Wikipedia (3.08×), Damascus (5.93×), and Aleppo (6.48×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Chamber of commerce. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.