Rascasse Audience Intelligence

Chamber of commerce Audience in Germany

A data profile of the people who buy, follow and care about Chamber of commerce in Germany — modelled from more than twelve digital signal sources. Chamber of commerce has an estimated audience of 364,222 people in Germany.

The average Chamber of commerce fan in Germany is 38.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Small Business Administration, Homs, Wikipedia, with strongest over-indexing on Small Business Administration (15.51× the country average).

Demographically, the Chamber of commerce audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Chamber of commerce fan in Germany is more male, around 38.5 years old, with strong Patriotism tendencies and a notable affinity for Small Business Administration.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chamber of commerce profile in Germany.

Audience size
364K
in Germany
Gender
42.3%
57.7% male
Age
38.5
average years
Country rank
#15090
Topic in Germany
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chamber of commerce fans

42.3% are female, 57.7% are male, average age 38.5.

Fig. 02

Gender split

42.3%
Female
57.7%
Male
Demographic split for Chamber of commerce audience in Germany
MetricValue
Female42.3%
Male57.7%
Average age38.5
Estimated audience size364,222
Fig. 03

Age distribution

Ø 38.5
average years
Age distribution of the Chamber of commerce audience in Germany
Age bracketShare%
16-1922%
20-2918%
30-3921%
40-4921%
50+18%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Chamber of commerce audience comes from Germany.

Worldwide audience distribution share by country for Chamber of commerce
CountryShare
United States47.9%
France6.7%
Italy4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chamber of commerce audience in Germany is strongest.

Fig. 05

Top regions by affinity

Chamber of commerce fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~30K1.79×
02Hessen~40K1.33×
03Niedersachsen~50K1.31×
04Nordrhein-Westfalen~100K1.21×
05Baden-Württemberg~50K1.02×
06Mecklenburg-Vorpommern~7K1.02×
07Rheinland-Pfalz~20K0.99×
08Bremen~3K0.97×
09Schleswig-Holstein~10K0.96×
10Hamburg~8K0.96×
11Sachsen~20K0.93×
12Bayern~50K0.92×
13Brandenburg~10K0.90×
14Saarland~4K0.88×
15Thüringen~8K0.84×
16Sachsen-Anhalt~8K0.83×
Fig. 06

Affinity by region

Affinity by region — Chamber of commerce, Germany
0.83×1.00×1.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chamber of commerce audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chamber of commerce audience
#·InterestCategoryAffinity×
01Small Business AdministrationBusiness & Career15.51×
02HomsTravel & Leisure8.60×
03Egyptian ArabicPolitics & Society6.94×
04AleppoTravel & Leisure6.48×
05Arabian PeninsulaTravel & Leisure6.47×
06Working parentKids & Family6.46×
07BeirutTravel & Leisure5.97×
08DamascusTravel & Leisure5.93×
09Syrian cuisineFood & Beverages5.62×
10Saudi ArabiaTravel & Leisure4.71×
11IraqTravel & Leisure4.58×
12Institute of technologyBusiness & Career4.40×
13Employment agencyBusiness & Career3.54×
14WikipediaInternet & Social Media3.08×
15GmailInternet & Social Media2.82×
16Online newspaperNews2.38×
17JobBusiness & Career2.36×
18RyanairTravel & Leisure2.25×
19HornbachShopping2.20×
20CommerzbankBusiness & Career2.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chamber of commerce audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Chamber of commerce audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.56×
Urban LifestyleOPEN2.18×
Career OrientationPOWER2.15×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Chamber of commerce audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.94×
TravellingTHRILL1.03×
Design AffinityPREMIUM1.04×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Chamber of commerce have in Germany?

Chamber of commerce has an estimated audience of 364,222 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Chamber of commerce fans?

42.3% of Chamber of commerce fans are female, 57.7% are male, with an average age of 38.5 years.

03

Which brands do Chamber of commerce fans like most?

Chamber of commerce fans show strongest brand affinity for Small Business Administration (15.51×), Homs (8.6×), and Wikipedia (3.08×) over the country average.

04

Where do Chamber of commerce fans live in Germany?

Chamber of commerce fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Chamber of commerce fans also like?

Beyond Chamber of commerce itself, the audience over-indexes on Homs (8.6×), Wikipedia (3.08×), Damascus (5.93×), and Aleppo (6.48×) compared to the Germany average.

Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Chamber of commerce. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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