Civilization Audience in Germany
Civilization has an estimated audience of 818,153 people in Germany. 33.5% are female, 66.5% are male, average age 40.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Unique Gifts, Pillow, Urban Outfitters, Birthday Gifts, Christmas Gift.
The average Civilization fan in Germany is 40.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Unique Gifts, Pillow, Urban Outfitters, with strongest over-indexing on Unique Gifts (1.89× the country average). Demographically, the Civilization audience skews more male with an average age of 40.8, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Strategy
Demographics of Civilization fans
| Metric | Value |
|---|---|
| Female | 33.5% |
| Male | 66.5% |
| Average age | 40.8 |
| Estimated audience size | 818,153 |
Audience persona
The typical Civilization fan in Germany is more male, around 40.8 years old, with strong Patriotism tendencies and a notable affinity for Unique Gifts.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 195,034 | 1.08× |
| Bayern | 142,218 | 1.08× |
| Baden-Württemberg | 108,860 | 0.97× |
| Hessen | 86,362 | 1.38× |
| Niedersachsen | 84,113 | 1.05× |
| Berlin | 53,344 | 1.45× |
| Sachsen | 39,338 | 0.98× |
| Rheinland-Pfalz | 36,572 | 0.89× |
| Schleswig-Holstein | 31,420 | 1.06× |
| Brandenburg | 23,025 | 0.9× |
| Hamburg | 21,416 | 1.15× |
| Sachsen-Anhalt | 16,494 | 0.77× |
| Thüringen | 16,062 | 0.77× |
| Mecklenburg-Vorpommern | 10,676 | 0.68× |
| Saarland | 7,655 | 0.76× |
| Bremen | 7,540 | 1.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Unique Gifts | 1.89× | Shopping |
| Pillow | 1.9× | Home & Garden |
| Urban Outfitters | 2.01× | Shopping |
| Birthday Gifts | 1.74× | Kids & Family |
| Christmas Gift | 1.6× | Kids & Family |
| Snow White (Fables) | 1.91× | Literature |
| Este, Veneto | 2.05× | Travel & Leisure |
| Medieval fantasy | 8.72× | Literature |
| Samanyolu Haber | 3.28× | Movies & TV |
| Esra Erol | 3.86× | Movies & TV |
| Stucco | 1.72× | Home & Garden |
| MK | 1.87× | Music & Radio |
| Captain Fantastic (film) | 4.93× | Movies & TV |
| Justice | 1.9× | Politics & Society |
| Buying a House | 3.08× | Home & Garden |
| Eco Friendly Living | 1.79× | Home & Garden |
| Emperor Entertainment Group | 1.71× | Business & Career |
| Salman Khan | 2.72× | Movies & TV |
| Prozis | 1.93× | Shopping |
| Faun (band) | 1.85× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.96 |
| Pet Ownership | JOY | 1.45 |
| Spirituality | BALANCE | 1.39 |
| Need for Security | CONSERVATISM | 1.37 |
| Convenience Orientation | PREMIUM | 1.28 |
| DIY Mentality | THRILL | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.7% |
| Brazil | 9.8% |
| India | 8.5% |
See Civilization audiences in other countries
More Strategy audiences in Germany
- Age of Empires (429,658)
- SimCity (403,006)
- RollerCoaster Tycoon (series) (108,234)
- The Settlers (91,285)
- SimCity BuildIt (87,735)
Frequently asked questions
How many fans does Civilization have in Germany?
Civilization has an estimated audience of 818,153 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Civilization fans?
33.5% of Civilization fans are female, 66.5% are male, with an average age of 40.8 years.
Which brands do Civilization fans like most?
Civilization fans show strongest brand affinity for Unique Gifts (1.89×), Pillow (1.9×), and Urban Outfitters (2.01×) over the country average.
Where do Civilization fans live in Germany?
Civilization fans in Germany are most concentrated in Nordrhein-Westfalen (reach 195,034), Bayern (reach 142,218), and Baden-Württemberg (reach 108,860). These three regions account for the largest share of the active audience.
What other brands do Civilization fans also like?
Beyond Civilization itself, the audience over-indexes on Pillow (1.9×), Urban Outfitters (2.01×), Birthday Gifts (1.74×), and Christmas Gift (1.6×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Civilization. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.