Conservation (ethic) Audience in Germany
Conservation (ethic) has an estimated audience of 1,339,501 people in Germany. 60.5% are female, 39.5% are male, average age 35.1. Top regions: Sachsen, Berlin, Niedersachsen. Top brand affinities: Jotex, Western Union, Felix Baumgartner, Sustainable energy, Real property.
The average Conservation (ethic) fan in Germany is 35.1 years old, more female, and lives primarily in Sachsen. The audience is concentrated in Sachsen, Berlin, Niedersachsen. Top brand affinities include Jotex, Western Union, Felix Baumgartner, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Conservation (ethic) audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 11 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Conservation (ethic) fans
| Metric | Value |
|---|---|
| Female | 60.5% |
| Male | 39.5% |
| Average age | 35.1 |
| Estimated audience size | 1,339,501 |
Audience persona
The typical Conservation (ethic) fan in Germany is more female, around 35.1 years old, with strong Sustainability tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Sachsen | 407,632 | 6.2× |
| Berlin | 287,193 | 4.8× |
| Niedersachsen | None× | |
| Baden-Württemberg | None× | |
| Thüringen | None× | |
| Schleswig-Holstein | None× | |
| Rheinland-Pfalz | None× | |
| Hessen | None× | |
| Sachsen-Anhalt | None× | |
| Bayern | None× | |
| Nordrhein-Westfalen | None× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Western Union | 6.19× | Business & Career |
| Felix Baumgartner | 5.31× | Sports |
| Sustainable energy | 3.67× | Home & Garden |
| Real property | 5.06× | Home & Garden |
| Ethical consumerism | 4.81× | Shopping |
| Efficient energy use | 3.47× | Technology & Electronics |
| Renewable energy | 3.11× | Business & Career |
| Che Guevara | 9.5× | Politics & Society |
| Pets | 1.8× | Pets & Animals |
| Drop shipping | 3.01× | Shopping |
| Kitchenware | 3.7× | Home & Garden |
| Tagesschau | 1.79× | Movies & TV |
| Tour de France | 5.18× | Sports |
| Ryanair | 2.23× | Travel & Leisure |
| Focus | 3.03× | News |
| Westdeutscher Rundfunk | 3.11× | Movies & TV |
| Sports betting | 5.44× | Games |
| Do it yourself (DIY) | 1.83× | Home & Garden |
| Fair trade | 3.29× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.67 |
| Pet Ownership | JOY | 1.74 |
| Urban Lifestyle | OPEN | 1.59 |
| Mindfulness | BALANCE | 1.54 |
| LGBTQ+ Identity | OPEN | 1.4 |
| Sports Activity | POWER | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.3% |
| Germany | 8.0% |
| Brazil | 8.0% |
See Conservation (ethic) audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Conservation (ethic) have in Germany?
Conservation (ethic) has an estimated audience of 1,339,501 people in Germany, concentrated in Sachsen and Berlin.
What is the gender split and age of Conservation (ethic) fans?
60.5% of Conservation (ethic) fans are female, 39.5% are male, with an average age of 35.1 years.
Which brands do Conservation (ethic) fans like most?
Conservation (ethic) fans show strongest brand affinity for Jotex (78.71×), Western Union (6.19×), and Felix Baumgartner (5.31×) over the country average.
What other brands do Conservation (ethic) fans also like?
Beyond Conservation (ethic) itself, the audience over-indexes on Western Union (6.19×), Felix Baumgartner (5.31×), Sustainable energy (3.67×), and Real property (5.06×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Conservation (ethic). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.