Conservation (ethic) Audience in United States
Conservation (ethic) has an estimated audience of 3,717,703 people in United States. 56.4% are female, 43.6% are male, average age 43.5. Top brand affinities: Keene, New Hampshire, Progressive rock, UK garage, Mathcore, Product design.
Top brand affinities include Keene, New Hampshire, Progressive rock, UK garage, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Conservation (ethic) audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Sustainability, Patriotism.
Category: Politics & Society · Type: Topic
Demographics of Conservation (ethic) fans
| Metric | Value |
|---|---|
| Female | 56.4% |
| Male | 43.6% |
| Average age | 43.5 |
| Estimated audience size | 3,717,703 |
Audience persona
The typical Conservation (ethic) fan in United States is more female, around 43.5 years old, with strong Sustainability tendencies and a notable affinity for Keene, New Hampshire.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Progressive rock | 6.33× | Music & Radio |
| UK garage | 16.29× | Music & Radio |
| Mathcore | 18.06× | Music & Radio |
| Product design | 3.84× | Business & Career |
| Google Home | 11.63× | Technology & Electronics |
| Albany County, New York | 18.25× | Travel & Leisure |
| Urban Outfitters | 2.52× | Shopping |
| Iowa Hawkeyes | 9.74× | Sports |
| ABC15 Arizona | 35.71× | Movies & TV |
| Joshua Jackson | 5.31× | Movies & TV |
| The Historian | 16.48× | Literature |
| Home equity | 1.92× | Home & Garden |
| JDSU | 2.81× | Business & Career |
| Alaska | 1.5× | Travel & Leisure |
| Fairy godmother | 6.49× | Literature |
| 9NEWS (KUSA) | 3.89× | Movies & TV |
| Pillow | 1.69× | Home & Garden |
| Voter registration | 3.64× | Politics & Society |
| Eurail | 16.57× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.26 |
| Patriotism | CONSERVATISM | 2.05 |
| Quality Awareness | PREMIUM | 1.41 |
| Travelling | THRILL | 1.38 |
| Urban Lifestyle | OPEN | 1.36 |
| Individualism | JOY | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.3% |
| Germany | 8.0% |
| Brazil | 8.0% |
See Conservation (ethic) audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Conservation (ethic). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.