Rascasse Audience Intelligence

County seat Audience in Germany

A data profile of the people who buy, follow and care about County seat in Germany — modelled from more than twelve digital signal sources. County seat has an estimated audience of 549,983 people in Germany.

The average County seat fan in Germany is 36.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Non-alcoholic beverage, Robert Redford, Public transport, with strongest over-indexing on Non-alcoholic beverage (5× the country average).

Demographically, the County seat audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Convenience Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 9 regions tracked by Rascasse.

The typical County seat fan in Germany is more female, around 36.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Non-alcoholic beverage.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the County seat profile in Germany.

Audience size
550K
in Germany
Gender
55.6%
44.4% male
Age
36.3
average years
Country rank
#10871
Topic in Germany
Fig. 01

Search interest · 12-month trend

+216%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of County seat fans

55.6% are female, 44.4% are male, average age 36.3.

Fig. 02

Gender split

55.6%
Female
44.4%
Male
Demographic split for County seat audience in Germany
MetricValue
Female55.6%
Male44.4%
Average age36.3
Estimated audience size549,983
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the County seat audience in Germany
Age bracketShare%
16-1925%
20-2921%
30-3921%
40-4922%
50+11%
Fig. 04

Worldwide distribution

0.9%

of the worldwide County seat audience comes from Germany.

Worldwide audience distribution share by country for County seat
CountryShare
United States79.8%
Mexico3.6%
Canada1.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the County seat audience in Germany is strongest.

Fig. 05

Top regions by affinity

County seat fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~20K1.15×
02Rheinland-Pfalz~30K1.11×
03Sachsen~30K1.09×
04Berlin~30K1.02×
05Niedersachsen~50K0.96×
06Hessen~40K0.95×
07Baden-Württemberg~70K0.92×
08Bayern~80K0.90×
09Nordrhein-Westfalen~100K0.88×
Fig. 06

Affinity by region

Affinity by region — County seat, Germany
0.88×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the County seat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for County seat audience
#·InterestCategoryAffinity×
01Non-alcoholic beverageFood & Beverages5.00×
02Sandra BullockMovies & TV3.69×
03Ryan GoslingMovies & TV3.50×
04HerbalismHealth3.24×
05Mineral waterFood & Beverages3.10×
06Tom CruiseMovies & TV2.93×
07Michael Patrick KellyMusic & Radio2.80×
08Robert RedfordMovies & TV2.69×
09Henry CavillMovies & TV2.63×
10Hape KerkelingMovies & TV2.55×
11Public transportCars & Mobility2.50×
12Internet celebrityInternet & Social Media2.50×
13NordseeFood & Beverages2.30×
14Rail transportTravel & Leisure2.08×
15Online newspaperNews1.68×
16Solar energyHome & Garden1.66×
17Sarah ConnorMusic & Radio1.62×
18RedditInternet & Social Media1.57×
19Garden centreHome & Garden1.54×
20ReligionBusiness & Career1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the County seat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by County seat audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.96×
IndividualismJOY1.57×
Community OrientationOPEN1.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by County seat audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.55×
Pet OwnershipJOY0.61×
SustainabilityBALANCE0.70×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does County seat have in Germany?

County seat has an estimated audience of 549,983 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of County seat fans?

55.6% of County seat fans are female, 44.4% are male, with an average age of 36.3 years.

03

Which brands do County seat fans like most?

County seat fans show strongest brand affinity for Non-alcoholic beverage (5×), Robert Redford (2.69×), and Public transport (2.5×) over the country average.

04

Where do County seat fans live in Germany?

County seat fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do County seat fans also like?

Beyond County seat itself, the audience over-indexes on Robert Redford (2.69×), Public transport (2.5×), Sandra Bullock (3.69×), and Ryan Gosling (3.5×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for County seat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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