DALL-E Audience in Germany

DALL-E has an estimated audience of 428,603 people in Germany. 41.1% are female, 58.9% are male, average age 40.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: GitHub, Software as a service, TechCrunch, Dropbox (service), Office 365.

The average DALL-E fan in Germany is 40.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include GitHub, Software as a service, TechCrunch, with strongest over-indexing on GitHub (14.37× the country average). Demographically, the DALL-E audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Early Adopter Mentality, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Generative AI

Demographics of DALL-E fans

Demographic split for DALL-E audience in Germany
MetricValue
Female41.1%
Male58.9%
Average age40.1
Estimated audience size428,603

Audience persona

The typical DALL-E fan in Germany is more male, around 40.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for GitHub.

Top regions in Germany

Top regions ranked by reach for DALL-E in Germany
RegionReachAffinity
Nordrhein-Westfalen104,7211.12×
Bayern82,1891.19×
Baden-Württemberg67,0721.15×
Hessen45,3391.39×
Niedersachsen40,2830.97×
Berlin26,0171.36×
Rheinland-Pfalz20,4710.95×
Sachsen18,5370.88×
Schleswig-Holstein14,0400.91×
Brandenburg10,8430.82×
Hamburg10,8021.12×
Sachsen-Anhalt8,4510.76×
Thüringen8,3740.77×
Mecklenburg-Vorpommern5,2660.64×
Saarland4,9940.95×
Bremen3,7811.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for DALL-E audience
BrandAffinityCategory
GitHub14.37×Internet & Social Media
Software as a service25.29×Technology & Electronics
TechCrunch15.17×Technology & Electronics
Dropbox (service)10.84×Technology & Electronics
Office 3658.01×Technology & Electronics
Google Drive6.48×Technology & Electronics
LinkedIn2.87×Internet & Social Media
TagesschauMovies & TV
Moodle5.97×Technology & Electronics
Digital transformation7.96×Business & Career
Desktop computers4.05×Technology & Electronics
Transfermarkt2.13×Sports
The Elder Scrolls6.79×Games
Commerzbank1.86×Business & Career
Reddit2.17×Internet & Social Media
VMware13.81×Technology & Electronics
Computer security3.22×Business & Career
Stuttgart2.33×Travel & Leisure
Netto Marken-Discount1.6×Shopping
Google Maps1.76×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by DALL-E audience
TraitClusterScore
Early Adopter MentalityPOWER4.95
Need for SecurityCONSERVATISM1.74
Career OrientationPOWER1.68
SustainabilityBALANCE1.53
Social Media UsageJOY1.44
Healthy LifestyleBALANCE1.42

Worldwide distribution

Worldwide audience distribution share by country for DALL-E
CountryShare
China9.9%
United States8.7%
Brazil7.1%

See DALL-E audiences in other countries

More Generative AI audiences in Germany

Frequently asked questions

How many fans does DALL-E have in Germany?

DALL-E has an estimated audience of 428,603 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of DALL-E fans?

41.1% of DALL-E fans are female, 58.9% are male, with an average age of 40.1 years.

Which brands do DALL-E fans like most?

DALL-E fans show strongest brand affinity for GitHub (14.37×), Software as a service (25.29×), and TechCrunch (15.17×) over the country average.

Where do DALL-E fans live in Germany?

DALL-E fans in Germany are most concentrated in Nordrhein-Westfalen (reach 104,721), Bayern (reach 82,189), and Baden-Württemberg (reach 67,072). These three regions account for the largest share of the active audience.

What other brands do DALL-E fans also like?

Beyond DALL-E itself, the audience over-indexes on Software as a service (25.29×), TechCrunch (15.17×), Dropbox (service) (10.84×), and Office 365 (8.01×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for DALL-E. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.