DALL-E Audience in United States
DALL-E has an estimated audience of 688,434 people in United States. 45.3% are female, 54.7% are male, average age 40.1. Top brand affinities: Elsword, Mount Kilimanjaro, Lulu 黃路梓茵, Israel, Wikia.
Top brand affinities include Elsword, Mount Kilimanjaro, Lulu 黃路梓茵, with strongest over-indexing on Elsword (26.63× the country average). Demographically, the DALL-E audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity.
Category: Technology & Electronics · Type: Brand · Subtype: Generative AI
Demographics of DALL-E fans
| Metric | Value |
|---|---|
| Female | 45.3% |
| Male | 54.7% |
| Average age | 40.1 |
| Estimated audience size | 688,434 |
Audience persona
The typical DALL-E fan in United States is balanced, around 40.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Elsword.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 26.63× | Games |
| Mount Kilimanjaro | 23.84× | Travel & Leisure |
| Lulu 黃路梓茵 | 3.77× | Movies & TV |
| Israel | 1.81× | Travel & Leisure |
| Wikia | 2.77× | Internet & Social Media |
| Mangaka | 3.27× | Literature |
| Natural rubber | 1.5× | Cars & Mobility |
| Governor of Michigan | 5.06× | Politics & Society |
| Jesse Plemons | 2.29× | Movies & TV |
| Bank account | 1.56× | Business & Career |
| Home staging | 3.27× | Home & Garden |
| Business English | 3.47× | Business & Career |
| Kendra Scott | 1.78× | Fashion & Accessoires |
| Stamp collecting | 2.78× | Home & Garden |
| Atkins diet | 3.04× | Health |
| Regional styles of Mexican music | 1.61× | Music & Radio |
| El Paso County, Colorado | 6.84× | Travel & Leisure |
| Cam Ward | 2.01× | Sports |
| Vocal harmony | 2.34× | Music & Radio |
| Grinch | 2.01× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.57 |
| LGBTQ+ Identity | OPEN | 1.62 |
| Convenience Orientation | PREMIUM | 1.44 |
| Risk Appetite | THRILL | 1.41 |
| Need for Security | CONSERVATISM | 1.41 |
| Luxury Orientation | PREMIUM | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 9.9% |
| United States | 8.7% |
| Brazil | 7.1% |
See DALL-E audiences in other countries
More Generative AI audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for DALL-E. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.