Daniel Ricciardo Audience in Germany
Daniel Ricciardo has an estimated audience of 301,470 people in Germany. 19.7% are female, 80.3% are male, average age 34.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Nico Hülkenberg, Michael Schumacher, Valtteri Bottas, Liam Lawson, Charles Leclerc.
The average Daniel Ricciardo fan in Germany is 34.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Nico Hülkenberg, Michael Schumacher, Valtteri Bottas, with strongest over-indexing on Nico Hülkenberg (47.76× the country average). Demographically, the Daniel Ricciardo audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Motorsport
Demographics of Daniel Ricciardo fans
| Metric | Value |
|---|---|
| Female | 19.7% |
| Male | 80.3% |
| Average age | 34.7 |
| Estimated audience size | 301,470 |
Audience persona
The typical Daniel Ricciardo fan in Germany is more male, around 34.7 years old, with strong Patriotism tendencies and a notable affinity for Nico Hülkenberg.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 75,407 | 1.14× |
| Bayern | 59,564 | 1.23× |
| Baden-Württemberg | 48,509 | 1.18× |
| Niedersachsen | 29,473 | 1.01× |
| Hessen | 25,431 | 1.11× |
| Rheinland-Pfalz | 16,529 | 1.09× |
| Berlin | 15,588 | 1.16× |
| Sachsen | 14,673 | 0.99× |
| Schleswig-Holstein | 10,596 | 0.98× |
| Hamburg | 7,975 | 1.17× |
| Brandenburg | 7,703 | 0.82× |
| Thüringen | 6,926 | 0.9× |
| Sachsen-Anhalt | 6,436 | 0.82× |
| Mecklenburg-Vorpommern | 4,214 | 0.73× |
| Saarland | 3,188 | 0.86× |
| Bremen | 2,062 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nico Hülkenberg | 47.76× | Sports |
| Michael Schumacher | 13.12× | Sports |
| Valtteri Bottas | 58.24× | Sports |
| Liam Lawson | 66.2× | Sports |
| Charles Leclerc | 24.47× | Sports |
| Mick Schumacher | 11.03× | Sports |
| Max Verstappen | 11.25× | Sports |
| MSN | 7.92× | News |
| Lindsey Vonn | 7.25× | Sports |
| Transfermarkt | 4.93× | Sports |
| Lando Norris | 11.26× | Sports |
| Sky Sport | 11.27× | Sports |
| Formula One | 5.52× | Sports |
| Nico Rosberg | 27.5× | Sports |
| Mercedes AMG Petronas F1 | 11.63× | Sports |
| SV Werder Bremen | 3.51× | Sports |
| Borussia Dortmund | 2.06× | Sports |
| Sportschau | 3.67× | Sports |
| Slot machine | 9.79× | Games |
| Sky Sports F1 | 17.86× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.29 |
| Early Adopter Mentality | POWER | 1.26 |
| Risk Appetite | THRILL | 1.24 |
| Sports Activity | POWER | 1.23 |
| Sustainability | BALANCE | 1.18 |
| Luxury Orientation | PREMIUM | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 13.8% |
| Australia | 12.9% |
| United Kingdom | 7.8% |
See Daniel Ricciardo audiences in other countries
More Motorsport audiences in Germany
- Formula One (7,925,251)
- Michael Schumacher (5,916,756)
- MotoGP (4,676,219)
- MOTO GP (INDONESIA) (3,708,110)
- MotoGP (3,706,324)
Frequently asked questions
How many fans does Daniel Ricciardo have in Germany?
Daniel Ricciardo has an estimated audience of 301,470 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Daniel Ricciardo fans?
19.7% of Daniel Ricciardo fans are female, 80.3% are male, with an average age of 34.7 years.
Which brands do Daniel Ricciardo fans like most?
Daniel Ricciardo fans show strongest brand affinity for Nico Hülkenberg (47.76×), Michael Schumacher (13.12×), and Valtteri Bottas (58.24×) over the country average.
Where do Daniel Ricciardo fans live in Germany?
Daniel Ricciardo fans in Germany are most concentrated in Nordrhein-Westfalen (reach 75,407), Bayern (reach 59,564), and Baden-Württemberg (reach 48,509). These three regions account for the largest share of the active audience.
What other brands do Daniel Ricciardo fans also like?
Beyond Daniel Ricciardo itself, the audience over-indexes on Michael Schumacher (13.12×), Valtteri Bottas (58.24×), Liam Lawson (66.2×), and Charles Leclerc (24.47×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Daniel Ricciardo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.