Rascasse Audience Intelligence

Daniel Ricciardo Audience in Germany

A data profile of the people who buy, follow and care about Daniel Ricciardo in Germany — modelled from more than twelve digital signal sources. Daniel Ricciardo has an estimated audience of 289,178 people in Germany.

#44among Motorsport in Germany#3801among Person in Germany#1422in Sports

The average Daniel Ricciardo fan in Germany is 34.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Nico Hülkenberg, Valtteri Bottas, Michael Schumacher, with strongest over-indexing on Nico Hülkenberg (47.76× the country average).

Demographically, the Daniel Ricciardo audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Daniel Ricciardo fan in Germany is more male, around 34.7 years old, with strong Patriotism tendencies and a notable affinity for Nico Hülkenberg.

Category: Sports · Type: Person · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Daniel Ricciardo profile in Germany.

Audience size
289K
in Germany
Gender
19.7%♀
80.3% male
Age
34.7
average years
Country rank
#17798
Person in Germany
Fig. 01

Search interest · 12-month trend

-44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Daniel Ricciardo fans

19.7% are female, 80.3% are male, average age 34.7.

Fig. 02

Gender split

19.7%
Female
80.3%
Male
Demographic split for Daniel Ricciardo audience in Germany
MetricValue
Female19.7%
Male80.3%
Average age34.7
Estimated audience size289,178
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the Daniel Ricciardo audience in Germany
Age bracketShare%
16-1933%
20-2921%
30-3916%
40-4915%
50+15%
Fig. 04

Worldwide distribution

5.7%

of the worldwide Daniel Ricciardo audience comes from Germany.

Worldwide audience distribution share by country for Daniel Ricciardo
CountryShare
United States12.7%
Australia9.8%
United Kingdom7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Daniel Ricciardo audience in Germany is strongest.

Fig. 05

Top regions by affinity

Daniel Ricciardo fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~60K1.16×
02Nordrhein-Westfalen~70K1.13×
03Hamburg~8K1.13×
04Baden-Württemberg~50K1.12×
05Rheinland-Pfalz~20K1.12×
06Hessen~20K1.07×
07Sachsen~20K1.07×
08Berlin~10K1.05×
09Niedersachsen~30K1.01×
10Schleswig-Holstein~10K0.99×
11Thüringen~7K0.96×
12Saarland~3K0.91×
13Brandenburg~8K0.87×
14Sachsen-Anhalt~7K0.85×
15Bremen~2K0.85×
16Mecklenburg-Vorpommern~5K0.84×
Fig. 06

Affinity by region

Affinity by region — Daniel Ricciardo, Germany
0.84×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Daniel Ricciardo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Daniel Ricciardo audience
#·InterestCategoryAffinity×
01Liam LawsonSports66.20×
02Valtteri BottasSports58.24×
03Nico HülkenbergSports47.76×
04Sergio PérezSports36.42×
05Nico RosbergSports27.50×
06Charles LeclercSports24.47×
07Michael SchumacherSports13.12×
08Mercedes AMG Petronas F1Sports11.63×
09Sky SportSports11.27×
10Lando NorrisSports11.26×
11Max VerstappenSports11.25×
12Mick SchumacherSports11.03×
13Slot machineGames9.79×
14MSNNews7.92×
15Lindsey VonnSports7.25×
16Formula OneSports5.52×
17TransfermarktSports4.93×
18SportschauSports3.67×
19SV Werder BremenSports3.51×
20FC Bayern MunichSports2.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Daniel Ricciardo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Daniel Ricciardo audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.47×
Early Adopter MentalityPOWER1.43×
TraditionCONSERVATISM1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Daniel Ricciardo audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.67×
Design AffinityPREMIUM0.67×
MindfulnessBALANCE0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Daniel Ricciardo have in Germany?

Daniel Ricciardo has an estimated audience of 289,178 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Daniel Ricciardo fans?

19.7% of Daniel Ricciardo fans are female, 80.3% are male, with an average age of 34.7 years.

03

Which brands do Daniel Ricciardo fans like most?

Daniel Ricciardo fans show strongest brand affinity for Nico Hülkenberg (47.76×), Valtteri Bottas (58.24×), and Michael Schumacher (13.12×) over the country average.

04

Where do Daniel Ricciardo fans live in Germany?

Daniel Ricciardo fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Daniel Ricciardo fans also like?

Beyond Daniel Ricciardo itself, the audience over-indexes on Valtteri Bottas (58.24×), Michael Schumacher (13.12×), Charles Leclerc (24.47×), and Liam Lawson (66.2×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Motorsport audiences in Germany

See Daniel Ricciardo audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Daniel Ricciardo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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