Charles Leclerc Audience in Germany
Charles Leclerc has an estimated audience of 1,227,643 people in Germany. 28.9% are female, 71.1% are male, average age 35.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Max Verstappen, Michael Schumacher, Lewis Hamilton, Sebastian Vettel, Singapore Grand Prix.
The average Charles Leclerc fan in Germany is 35.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Max Verstappen, Michael Schumacher, Lewis Hamilton, with strongest over-indexing on Max Verstappen (59.18× the country average). Demographically, the Charles Leclerc audience skews more male with an average age of 35.0, and over-indexes on personality traits such as Risk Appetite, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Motorsport
Demographics of Charles Leclerc fans
| Metric | Value |
|---|---|
| Female | 28.9% |
| Male | 71.1% |
| Average age | 35.0 |
| Estimated audience size | 1,227,643 |
Audience persona
The typical Charles Leclerc fan in Germany is more male, around 35.0 years old, with strong Risk Appetite tendencies and a notable affinity for Max Verstappen.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 324,266 | 1.21× |
| Bayern | 256,818 | 1.3× |
| Baden-Württemberg | 214,783 | 1.28× |
| Niedersachsen | 119,109 | 1× |
| Hessen | 111,873 | 1.2× |
| Rheinland-Pfalz | 71,418 | 1.16× |
| Sachsen | 62,443 | 1.04× |
| Berlin | 56,643 | 1.03× |
| Schleswig-Holstein | 39,449 | 0.89× |
| Brandenburg | 31,007 | 0.81× |
| Hamburg | 30,430 | 1.1× |
| Thüringen | 28,722 | 0.92× |
| Sachsen-Anhalt | 24,875 | 0.78× |
| Saarland | 15,222 | 1.01× |
| Mecklenburg-Vorpommern | 11,455 | 0.49× |
| Bremen | 8,183 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Max Verstappen | 59.18× | Sports |
| Michael Schumacher | 17.64× | Sports |
| Lewis Hamilton | 23.28× | Sports |
| Sebastian Vettel | 43.33× | Sports |
| Singapore Grand Prix | 132.83× | Sports |
| Voss | 105.17× | Food & Beverages |
| Felipe Massa | 54.38× | Sports |
| Alpine skiing | 5.18× | Sports |
| Tour de France | 8.54× | Sports |
| Nelson Piquet | 50.09× | Sports |
| Jacques Villeneuve | 50.56× | Sports |
| Borussia Dortmund | 1.98× | Sports |
| Formula One | 4.33× | Sports |
| FIFA World Cup | 2.74× | Sports |
| Aston Martin | 7.32× | Cars & Mobility |
| BFGoodrich | 52.38× | Cars & Mobility |
| Hyundai | 4.76× | Cars & Mobility |
| UEFA Champions League | 2.6× | Sports |
| Ferrari | 5.4× | Cars & Mobility |
| Daniel Ricciardo | 20.36× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.41 |
| Sports Activity | POWER | 1.88 |
| Sustainability | BALANCE | 1.63 |
| Luxury Orientation | PREMIUM | 1.6 |
| Urban Lifestyle | OPEN | 1.36 |
| Early Adopter Mentality | POWER | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.7% |
| Italy | 9.5% |
| France | 8.2% |
See Charles Leclerc audiences in other countries
More Motorsport audiences in Germany
- Formula One (7,925,251)
- Michael Schumacher (5,916,756)
- MotoGP (4,676,219)
- MOTO GP (INDONESIA) (3,708,110)
- MotoGP (3,706,324)
Frequently asked questions
How many fans does Charles Leclerc have in Germany?
Charles Leclerc has an estimated audience of 1,227,643 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Charles Leclerc fans?
28.9% of Charles Leclerc fans are female, 71.1% are male, with an average age of 35.0 years.
Which brands do Charles Leclerc fans like most?
Charles Leclerc fans show strongest brand affinity for Max Verstappen (59.18×), Michael Schumacher (17.64×), and Lewis Hamilton (23.28×) over the country average.
Where do Charles Leclerc fans live in Germany?
Charles Leclerc fans in Germany are most concentrated in Nordrhein-Westfalen (reach 324,266), Bayern (reach 256,818), and Baden-Württemberg (reach 214,783). These three regions account for the largest share of the active audience.
What other brands do Charles Leclerc fans also like?
Beyond Charles Leclerc itself, the audience over-indexes on Michael Schumacher (17.64×), Lewis Hamilton (23.28×), Sebastian Vettel (43.33×), and Singapore Grand Prix (132.83×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Charles Leclerc. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.