Darmstadt Audience in Germany
Darmstadt has an estimated audience of 1,383,964 people in Germany. 50.9% are female, 49.1% are male, average age 37.9. Top regions: Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Progressive rock, Natural rubber, Caprivi Strip, Israeli cuisine, Catania.
The average Darmstadt fan in Germany is 37.9 years old, balanced, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Progressive rock, Natural rubber, Caprivi Strip, with strongest over-indexing on Progressive rock (3.71× the country average). Demographically, the Darmstadt audience skews balanced with an average age of 37.9, and over-indexes on personality traits such as Price Sensitivity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Darmstadt fans
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 37.9 |
| Estimated audience size | 1,383,964 |
Audience persona
The typical Darmstadt fan in Germany is balanced, around 37.9 years old, with strong Price Sensitivity tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Hessen | 589,928 | 5.59× |
| Nordrhein-Westfalen | 233,865 | 0.77× |
| Baden-Württemberg | 233,201 | 1.23× |
| Bayern | 172,745 | 0.78× |
| Rheinland-Pfalz | 121,902 | 1.76× |
| Niedersachsen | 79,910 | 0.59× |
| Berlin | 40,091 | 0.65× |
| Sachsen | 32,829 | 0.48× |
| Schleswig-Holstein | 21,943 | 0.44× |
| Hamburg | 20,044 | 0.64× |
| Thüringen | 18,319 | 0.52× |
| Brandenburg | 15,980 | 0.37× |
| Sachsen-Anhalt | 15,481 | 0.43× |
| Saarland | 12,990 | 0.76× |
| Mecklenburg-Vorpommern | 8,905 | 0.34× |
| Bremen | 7,470 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.71× | Music & Radio |
| Natural rubber | 1.91× | Cars & Mobility |
| Caprivi Strip | 3.52× | |
| Israeli cuisine | 2.11× | Food & Beverages |
| Catania | 3.03× | Travel & Leisure |
| Fast Five | 1.52× | Movies & TV |
| MS Mode | 2.07× | Fashion & Accessoires |
| Rhodiola | 2.83× | Health |
| Hollister, California | 2.16× | Travel & Leisure |
| Layne Staley | 1.64× | Music & Radio |
| Lev Yashin | 2.02× | Sports |
| Divergent series | 4.25× | Movies & TV |
| California University of Pennsylvania | 4.18× | Business & Career |
| Test pilot | 1.54× | |
| JR Aquino | 3.65× | |
| Hippocrates | 3.06× | Politics & Society |
| Brookside | 4.24× | Movies & TV |
| Ivan & The Parazol | 9.04× | Music & Radio |
| ixigo | 1.83× | Travel & Leisure |
| Bussum | 1.77× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.26 |
| Sustainability | BALANCE | 1.21 |
| Indulgence | JOY | 1.21 |
| Family Orientation | CONSERVATISM | 1.19 |
| Urban Lifestyle | OPEN | 1.15 |
| Sports Activity | POWER | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 76.9% |
| United States | 4.6% |
| Switzerland | 2.7% |
See Darmstadt audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Darmstadt have in Germany?
Darmstadt has an estimated audience of 1,383,964 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.
What is the gender split and age of Darmstadt fans?
50.9% of Darmstadt fans are female, 49.1% are male, with an average age of 37.9 years.
Which brands do Darmstadt fans like most?
Darmstadt fans show strongest brand affinity for Progressive rock (3.71×), Natural rubber (1.91×), and Caprivi Strip (3.52×) over the country average.
Where do Darmstadt fans live in Germany?
Darmstadt fans in Germany are most concentrated in Hessen (reach 589,928), Nordrhein-Westfalen (reach 233,865), and Baden-Württemberg (reach 233,201). These three regions account for the largest share of the active audience.
What other brands do Darmstadt fans also like?
Beyond Darmstadt itself, the audience over-indexes on Natural rubber (1.91×), Caprivi Strip (3.52×), Israeli cuisine (2.11×), and Catania (3.03×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Darmstadt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.