Rascasse Audience Intelligence

Delfi (web portal) Audience in Germany

A data profile of the people who buy, follow and care about Delfi (web portal) in Germany — modelled from more than twelve digital signal sources. Delfi (web portal) has an estimated audience of 478,303 people in Germany.

#412among Website / Newspaper / Magazine in Germany#171in Internet & Social Media

The average Delfi (web portal) fan in Germany is 41.6 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Real Betis, Health insurance, National Rifle Association, with strongest over-indexing on Real Betis (45.83× the country average).

Demographically, the Delfi (web portal) audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Indulgence, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Delfi (web portal) fan in Germany is more female, around 41.6 years old, with strong Indulgence tendencies and a notable affinity for Real Betis.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Delfi (web portal) profile in Germany.

Audience size
478K
in Germany
Gender
63.1%♀
36.9% male
Age
41.6
average years
Country rank
#12185
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Delfi (web portal)

63.1% are female, 36.9% are male, average age 41.6.

Fig. 02

Gender split

63.1%
Female
36.9%
Male
Demographic split for Delfi (web portal) audience in Germany
MetricValue
Female63.1%
Male36.9%
Average age41.6
Estimated audience size478,303
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Delfi (web portal) audience in Germany
Age bracketShare%
16-198%
20-2919%
30-3928%
40-4928%
50+17%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Delfi (web portal) audience comes from Germany.

Worldwide audience distribution share by country for Delfi (web portal)
CountryShare
Lithuania29.8%
Estonia26.7%
Latvia22.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Delfi (web portal) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Delfi (web portal) fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~50K1.34×
02Schleswig-Holstein~20K1.24×
03Bremen~5K1.24×
04Niedersachsen~60K1.23×
05Rheinland-Pfalz~30K1.09×
06Mecklenburg-Vorpommern~10K1.06×
07Thüringen~10K1.03×
08Baden-Württemberg~70K1.01×
09Berlin~20K0.99×
10Nordrhein-Westfalen~100K0.95×
11Hamburg~10K0.93×
12Sachsen-Anhalt~10K0.91×
13Saarland~5K0.91×
14Bayern~70K0.84×
15Brandenburg~10K0.72×
16Sachsen~10K0.55×
Fig. 06

Affinity by region

Affinity by region — Delfi (web portal), Germany
0.55×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Delfi (web portal) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Delfi (web portal) audience
#·InterestCategoryAffinity×
01Real BetisSports45.83×
02National Rifle AssociationPolitics & Society28.87×
03Health insuranceBusiness & Career7.20×
04BMW X5Cars & Mobility6.46×
05André RieuMusic & Radio5.88×
06Baltic SeaTravel & Leisure3.27×
07Public transportCars & Mobility3.03×
08Permanent makeupBeauty & Wellness2.75×
09Solar energyHome & Garden2.42×
10ManicureBeauty & Wellness2.29×
11EssoCars & Mobility2.26×
12TK MaxxShopping2.21×
13AliExpressShopping2.10×
14RyanairTravel & Leisure1.88×
15EnergyHome & Garden1.69×
16Online newspaperNews1.68×
17CHECK24Business & Career1.64×
18BankingBusiness & Career1.61×
19AutoScout24Cars & Mobility1.59×
20EBayShopping1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Delfi (web portal) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Delfi (web portal) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.82×
TraditionCONSERVATISM1.39×
Need for SecurityCONSERVATISM1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Delfi (web portal) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.64×
Pet OwnershipJOY0.64×
DIY MentalityTHRILL0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Delfi (web portal) have in Germany?

Delfi (web portal) has an estimated audience of 478,303 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Delfi (web portal) fans?

63.1% of Delfi (web portal) fans are female, 36.9% are male, with an average age of 41.6 years.

03

Which brands do Delfi (web portal) fans like most?

Delfi (web portal) fans show strongest brand affinity for Real Betis (45.83×), Health insurance (7.2×), and National Rifle Association (28.87×) over the country average.

04

Where do Delfi (web portal) fans live in Germany?

Delfi (web portal) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~70K), and Bayern (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Delfi (web portal) fans also like?

Beyond Delfi (web portal) itself, the audience over-indexes on Health insurance (7.2×), National Rifle Association (28.87×), TK Maxx (2.21×), and André Rieu (5.88×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Internet & Social Media audiences in Germany

See Delfi (web portal) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Delfi (web portal). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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