dfbfrauen Audience in Germany

dfbfrauen has an estimated audience of 659,283 people in Germany. 47.0% are female, 53.0% are male, average age 35.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Women's soccer, SV Werder Bremen, 1. FC Heidenheim, Sportschau, FIFA World Cup.
The average dfbfrauen fan in Germany is 35.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Women's soccer, SV Werder Bremen, 1. FC Heidenheim, with strongest over-indexing on Women's soccer (11.21× the country average). Demographically, the dfbfrauen audience skews balanced with an average age of 35.3, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of dfbfrauen fans
| Metric | Value |
|---|---|
| Female | 47.0% |
| Male | 53.0% |
| Average age | 35.3 |
| Estimated audience size | 659,283 |
Audience persona
The typical dfbfrauen fan in Germany is balanced, around 35.3 years old, with strong Patriotism tendencies and a notable affinity for Women's soccer.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 163,594 | 1.13× |
| Bayern | 111,672 | 1.05× |
| Baden-Württemberg | 103,438 | 1.15× |
| Niedersachsen | 99,460 | 1.55× |
| Hessen | 44,402 | 0.88× |
| Rheinland-Pfalz | 35,061 | 1.06× |
| Schleswig-Holstein | 29,547 | 1.25× |
| Sachsen | 29,370 | 0.91× |
| Berlin | 21,940 | 0.74× |
| Mecklenburg-Vorpommern | 18,573 | 1.48× |
| Brandenburg | 16,969 | 0.83× |
| Hamburg | 14,539 | 0.98× |
| Thüringen | 14,506 | 0.86× |
| Sachsen-Anhalt | 8,545 | 0.5× |
| Saarland | 7,070 | 0.87× |
| Bremen | 4,199 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Women's soccer | 11.21× | Sports |
| SV Werder Bremen | 4.17× | Sports |
| 1. FC Heidenheim | 9.58× | Sports |
| Sportschau | 3.75× | Sports |
| FIFA World Cup | 2.96× | Sports |
| Bundesliga | 2.49× | Sports |
| Dynamo Dresden | 4.06× | Sports |
| UEFA Champions League | 2.7× | Sports |
| Holstein Kiel | 6.99× | Sports |
| 3. Liga | 5× | Sports |
| MSV Duisburg | 6.75× | Sports |
| FC Schalke 04 | 3.98× | Sports |
| Leon Goretzka | 9.86× | Sports |
| Helene Fischer | 2.97× | Music & Radio |
| Hamburger SV | 3.47× | Sports |
| Manuel Neuer | 4.66× | Sports |
| Spiegel Online | 2× | News |
| Real Madrid C.F. | 2.38× | Sports |
| UEFA Europa League | 3.26× | Sports |
| Premier League | 3.05× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.48 |
| LGBTQ+ Identity | OPEN | 1.14 |
| Community Orientation | OPEN | 1.14 |
| Sports Activity | POWER | 1.1 |
| Healthy Lifestyle | BALANCE | 1.08 |
| Extroversion | THRILL | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 87.8% |
| Austria | 3.0% |
| Switzerland | 2.4% |
See dfbfrauen audiences in other countries
More Soccer audiences in Germany
- FC Bayern Munich (33,449,372)
- Borussia Dortmund (28,454,755)
- Bundesliga (21,985,904)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does dfbfrauen have in Germany?
dfbfrauen has an estimated audience of 659,283 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of dfbfrauen fans?
47.0% of dfbfrauen fans are female, 53.0% are male, with an average age of 35.3 years.
Which brands do dfbfrauen fans like most?
dfbfrauen fans show strongest brand affinity for Women's soccer (11.21×), SV Werder Bremen (4.17×), and 1. FC Heidenheim (9.58×) over the country average.
Where do dfbfrauen fans live in Germany?
dfbfrauen fans in Germany are most concentrated in Nordrhein-Westfalen (reach 163,594), Bayern (reach 111,672), and Baden-Württemberg (reach 103,438). These three regions account for the largest share of the active audience.
What other brands do dfbfrauen fans also like?
Beyond dfbfrauen itself, the audience over-indexes on SV Werder Bremen (4.17×), 1. FC Heidenheim (9.58×), Sportschau (3.75×), and FIFA World Cup (2.96×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for dfbfrauen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.