Duisburg Audience in Germany

Duisburg logo

Duisburg has an estimated audience of 2,249,960 people in Germany. 50.0% are female, 50.0% are male, average age 39.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Ordinary People, Service desk (ITSM), Johanna Spyri, English breakfast tea, Diane Sawyer.

The average Duisburg fan in Germany is 39.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Ordinary People, Service desk (ITSM), Johanna Spyri, with strongest over-indexing on Ordinary People (1.97× the country average). Demographically, the Duisburg audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Family Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 12 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Duisburg fans

Demographic split for Duisburg audience in Germany
MetricValue
Female50.0%
Male50.0%
Average age39.4
Estimated audience size2,249,960

Audience persona

The typical Duisburg fan in Germany is balanced, around 39.4 years old, with strong Family Orientation tendencies and a notable affinity for Ordinary People.

Top regions in Germany

Top regions ranked by reach for Duisburg in Germany
RegionReachAffinity
Nordrhein-Westfalen1,687,4704.81×
Bayern256,9990.71×
Baden-Württemberg243,6010.79×
Niedersachsen201,7730.92×
Hessen184,1261.07×
Rheinland-Pfalz105,6520.94×
Berlin82,0150.82×
Sachsen68,2020.62×
Schleswig-Holstein54,5310.67×
Hamburg44,9000.88×
Brandenburg37,5500.54×
Thüringen32,2400.56×
Sachsen-Anhalt31,3110.54×
Mecklenburg-Vorpommern21,0830.49×
Bremen18,8350.98×
Saarland18,0940.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Duisburg audience
BrandAffinityCategory
Ordinary People1.97×Movies & TV
Service desk (ITSM)3.65×
Johanna Spyri1.74×Literature
English breakfast tea1.9×Food & Beverages
Diane Sawyer1.59×Movies & TV
One More Time (band)1.59×Music & Radio
Bussum1.91×Travel & Leisure
ESC Rennes School of Business1.57×Business & Career
Giovanni Battista Piranesi1.53×Politics & Society
Aix-Marseille University1.71×Business & Career
Dona Ivone Lara2.12×Music & Radio
Blog do iPhone2.35×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Duisburg audience
TraitClusterScore
Family OrientationCONSERVATISM1.15
Price SensitivityPREMIUM1.13
PatriotismCONSERVATISM1.08
Need for SecurityCONSERVATISM1.05
DIY MentalityTHRILL0.96
Healthy LifestyleBALANCE0.92

Worldwide distribution

Worldwide audience distribution share by country for Duisburg
CountryShare
Germany79.3%
Netherlands2.8%
United Kingdom2.6%

See Duisburg audiences in other countries

More City audiences in Germany

Frequently asked questions

How many fans does Duisburg have in Germany?

Duisburg has an estimated audience of 2,249,960 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Duisburg fans?

50.0% of Duisburg fans are female, 50.0% are male, with an average age of 39.4 years.

Which brands do Duisburg fans like most?

Duisburg fans show strongest brand affinity for Ordinary People (1.97×), Service desk (ITSM) (3.65×), and Johanna Spyri (1.74×) over the country average.

Where do Duisburg fans live in Germany?

Duisburg fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,687,470), Bayern (reach 256,999), and Baden-Württemberg (reach 243,601). These three regions account for the largest share of the active audience.

What other brands do Duisburg fans also like?

Beyond Duisburg itself, the audience over-indexes on Service desk (ITSM) (3.65×), Johanna Spyri (1.74×), English breakfast tea (1.9×), and Diane Sawyer (1.59×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Duisburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.