FC Basel Audience in Germany
FC Basel has an estimated audience of 422,168 people in Germany. 42.6% are female, 57.4% are male, average age 37.3. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: La Gazzetta dello Sport, F.C. Copenhagen, Middlesbrough F.C., Borussia Dortmund, Valencia CF.
The average FC Basel fan in Germany is 37.3 years old, more male, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include La Gazzetta dello Sport, F.C. Copenhagen, Middlesbrough F.C., with strongest over-indexing on La Gazzetta dello Sport (46.25× the country average). Demographically, the FC Basel audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Spirituality, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of FC Basel fans
| Metric | Value |
|---|---|
| Female | 42.6% |
| Male | 57.4% |
| Average age | 37.3 |
| Estimated audience size | 422,168 |
Audience persona
The typical FC Basel fan in Germany is more male, around 37.3 years old, with strong Spirituality tendencies and a notable affinity for La Gazzetta dello Sport.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 285,079 | 4.95× |
| Nordrhein-Westfalen | 79,685 | 0.86× |
| Bayern | 68,478 | 1.01× |
| Niedersachsen | 34,402 | 0.84× |
| Hessen | 34,136 | 1.06× |
| Berlin | 20,533 | 1.09× |
| Rheinland-Pfalz | 17,622 | 0.83× |
| Sachsen | 13,415 | 0.65× |
| Hamburg | 9,393 | 0.98× |
| Schleswig-Holstein | 8,831 | 0.58× |
| Brandenburg | 6,392 | 0.49× |
| Sachsen-Anhalt | 5,456 | 0.5× |
| Thüringen | 4,693 | 0.44× |
| Mecklenburg-Vorpommern | 3,547 | 0.44× |
| Saarland | 3,378 | 0.65× |
| Bremen | 2,268 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| La Gazzetta dello Sport | 46.25× | Sports |
| F.C. Copenhagen | 64.76× | Sports |
| Middlesbrough F.C. | 74.83× | Sports |
| Borussia Dortmund | 3.89× | Sports |
| Valencia CF | 46.18× | Sports |
| Leicester City F.C. | 28.27× | Sports |
| Sheffield United F.C. | 40.05× | Sports |
| SK Slavia Prague | 57.89× | Sports |
| AZ Alkmaar | 55.99× | Sports |
| Gerardo Seoane | 42.85× | Sports |
| Southampton F.C. | 46.54× | Sports |
| Grasshopper Club Zürich | 79.76× | Sports |
| SV Werder Bremen | 4.82× | Sports |
| 3. Liga | 8.06× | Sports |
| Transfermarkt | 5.42× | Sports |
| Germany | 3.03× | Travel & Leisure |
| Ceará Sporting Club | 88.24× | Sports |
| Shop Apotheke | 6.22× | Shopping |
| PSV Eindhoven | 23.35× | Sports |
| A.S. Roma | 11.18× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.39 |
| Convenience Orientation | PREMIUM | 1.25 |
| Risk Appetite | THRILL | 1.21 |
| Sports Activity | POWER | 1.12 |
| Social Media Usage | JOY | 1.1 |
| Luxury Orientation | PREMIUM | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Switzerland | 17.7% |
| Germany | 10.0% |
| United States | 5.9% |
See FC Basel audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does FC Basel have in Germany?
FC Basel has an estimated audience of 422,168 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of FC Basel fans?
42.6% of FC Basel fans are female, 57.4% are male, with an average age of 37.3 years.
Which brands do FC Basel fans like most?
FC Basel fans show strongest brand affinity for La Gazzetta dello Sport (46.25×), F.C. Copenhagen (64.76×), and Middlesbrough F.C. (74.83×) over the country average.
Where do FC Basel fans live in Germany?
FC Basel fans in Germany are most concentrated in Baden-Württemberg (reach 285,079), Nordrhein-Westfalen (reach 79,685), and Bayern (reach 68,478). These three regions account for the largest share of the active audience.
What other brands do FC Basel fans also like?
Beyond FC Basel itself, the audience over-indexes on F.C. Copenhagen (64.76×), Middlesbrough F.C. (74.83×), Borussia Dortmund (3.89×), and Valencia CF (46.18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for FC Basel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.