Rascasse Audience Intelligence

Fiji Audience in Germany

A data profile of the people who buy, follow and care about Fiji in Germany — modelled from more than twelve digital signal sources. Fiji has an estimated audience of 228,200 people in Germany.

#160among Country in Germany#2049among POI in Germany#1714in Travel & Leisure

The average Fiji fan in Germany is 39.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Crystal Palace F.C., Sunderland A.F.C., Stoke City F.C., with strongest over-indexing on Crystal Palace F.C. (141.47× the country average).

Demographically, the Fiji audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Social Media Usage, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Fiji fan in Germany is more female, around 39.0 years old, with strong Social Media Usage tendencies and a notable affinity for Crystal Palace F.C..

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fiji profile in Germany.

Audience size
228K
in Germany
Gender
60.1%♀
39.9% male
Age
39.0
average years
Country rank
#20873
POI in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fiji fans

60.1% are female, 39.9% are male, average age 39.0.

Fig. 02

Gender split

60.1%
Female
39.9%
Male
Demographic split for Fiji audience in Germany
MetricValue
Female60.1%
Male39.9%
Average age39.0
Estimated audience size228,200
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Fiji audience in Germany
Age bracketShare%
16-1919%
20-2920%
30-3922%
40-4922%
50+18%
Fig. 04

Worldwide distribution

1.7%

of the worldwide Fiji audience comes from Germany.

Worldwide audience distribution share by country for Fiji
CountryShare
United States23.8%
Australia11.4%
India5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fiji audience in Germany is strongest.

Fig. 05

Top regions by affinity

Fiji fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~40K1.16×
02Bayern~40K1.14×
03Hamburg~6K1.12×
04Hessen~20K1.10×
05Berlin~10K1.09×
06Nordrhein-Westfalen~50K1.07×
07Bremen~2K1.06×
08Niedersachsen~20K1.00×
09Schleswig-Holstein~8K0.99×
10Rheinland-Pfalz~10K0.98×
11Sachsen~10K0.98×
12Brandenburg~7K0.92×
13Thüringen~5K0.92×
14Mecklenburg-Vorpommern~4K0.90×
15Sachsen-Anhalt~5K0.88×
16Saarland~2K0.87×
Fig. 06

Affinity by region

Affinity by region — Fiji, Germany
0.87×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fiji audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fiji audience
#·InterestCategoryAffinity×
01Highlanders (rugby union)Sports179.36×
02AFC Champions LeagueSports168.14×
03Stoke City F.C.Sports162.79×
04Crusaders (rugby union)Sports161.65×
05Middlesbrough F.C.Sports147.76×
06Crystal Palace F.C.Sports141.47×
07Sunderland A.F.C.Sports136.49×
08New CaledoniaTravel & Leisure126.57×
09Wolverhampton Wanderers F.C.Sports116.80×
10College soccerSports102.82×
11Rugby sevensSports73.93×
12Michael OliseSports48.07×
13Bijou BrigitteFashion & Accessoires45.19×
14Newcastle United F.C.Sports37.35×
15Luka ModrićSports35.80×
16West Ham United F.C.Sports34.58×
17FIFA Club World CupSports30.95×
18LongchampFashion & Accessoires22.91×
19PureleiFashion & Accessoires16.12×
20KickersLiterature11.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fiji audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fiji audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.87×
Urban LifestyleOPEN1.72×
Luxury OrientationPREMIUM1.70×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fiji audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.56×
Family OrientationCONSERVATISM0.64×
Convenience OrientationPREMIUM0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fiji have in Germany?

Fiji has an estimated audience of 228,200 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Fiji fans?

60.1% of Fiji fans are female, 39.9% are male, with an average age of 39.0 years.

03

Which brands do Fiji fans like most?

Fiji fans show strongest brand affinity for Crystal Palace F.C. (141.47×), Sunderland A.F.C. (136.49×), and Stoke City F.C. (162.79×) over the country average.

04

Where do Fiji fans live in Germany?

Fiji fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Fiji fans also like?

Beyond Fiji itself, the audience over-indexes on Sunderland A.F.C. (136.49×), Stoke City F.C. (162.79×), Michael Olise (48.07×), and Highlanders (rugby union) (179.36×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Country audiences in Germany

See Fiji audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Fiji. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →