Newcastle United F.C. Audience in Germany

Newcastle United F.C. has an estimated audience of 1,080,592 people in Germany. 30.4% are female, 69.6% are male, average age 31.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cricbuzz, Borussia Dortmund, Deportivo de La Coruña, Sri Lanka national cricket team, Transfermarkt.
The average Newcastle United F.C. fan in Germany is 31.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cricbuzz, Borussia Dortmund, Deportivo de La Coruña, with strongest over-indexing on Cricbuzz (44.05× the country average). Demographically, the Newcastle United F.C. audience skews more male with an average age of 31.1, and over-indexes on personality traits such as Career Orientation, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Newcastle United F.C. fans
| Metric | Value |
|---|---|
| Female | 30.4% |
| Male | 69.6% |
| Average age | 31.1 |
| Estimated audience size | 1,080,592 |
Audience persona
The typical Newcastle United F.C. fan in Germany is more male, around 31.1 years old, with strong Career Orientation tendencies and a notable affinity for Cricbuzz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 277,516 | 1.17× |
| Bayern | 197,335 | 1.14× |
| Baden-Württemberg | 154,045 | 1.04× |
| Niedersachsen | 114,498 | 1.09× |
| Hessen | 109,549 | 1.33× |
| Berlin | 50,922 | 1.05× |
| Sachsen | 44,838 | 0.85× |
| Schleswig-Holstein | 40,733 | 1.05× |
| Hamburg | 32,770 | 1.34× |
| Rheinland-Pfalz | 29,275 | 0.54× |
| Thüringen | 26,740 | 0.97× |
| Sachsen-Anhalt | 25,509 | 0.91× |
| Brandenburg | 24,853 | 0.74× |
| Mecklenburg-Vorpommern | 15,576 | 0.76× |
| Saarland | 12,109 | 0.91× |
| Bremen | 10,169 | 1.1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cricbuzz | 44.05× | Sports |
| Borussia Dortmund | 2.75× | Sports |
| Deportivo de La Coruña | 48.13× | Sports |
| Sri Lanka national cricket team | 43.65× | Sports |
| Transfermarkt | 4.79× | Sports |
| Switzerland national football team | 22.46× | Sports |
| Pakistan national cricket team | 20× | Sports |
| Retirement community | 9.83× | Kids & Family |
| Indian wedding clothes | 11.35× | Fashion & Accessoires |
| FC Basel | 18.75× | Sports |
| Charles Schwab Corporation | 26.35× | Business & Career |
| Bolton Wanderers F.C. | 19.53× | Sports |
| Gaming | 5.47× | Games |
| Western Union | 4.68× | Business & Career |
| Emotional self-regulation | 16.49× | Health |
| Ronaldo | 25.83× | Sports |
| FIFA Ultimate Team | 15.18× | Games |
| Brighton & Hove Albion F.C. | 22.44× | Sports |
| MLS Cup | 16.32× | Sports |
| FC Schalke 04 | 3.46× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.25 |
| Convenience Orientation | PREMIUM | 1.25 |
| Spirituality | BALANCE | 1.16 |
| DIY Mentality | THRILL | 1.16 |
| Social Media Usage | JOY | 1.14 |
| Sustainability | BALANCE | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 37.7% |
| United States | 6.4% |
| Germany | 4.4% |
See Newcastle United F.C. audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Newcastle United F.C. have in Germany?
Newcastle United F.C. has an estimated audience of 1,080,592 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Newcastle United F.C. fans?
30.4% of Newcastle United F.C. fans are female, 69.6% are male, with an average age of 31.1 years.
Which brands do Newcastle United F.C. fans like most?
Newcastle United F.C. fans show strongest brand affinity for Cricbuzz (44.05×), Borussia Dortmund (2.75×), and Deportivo de La Coruña (48.13×) over the country average.
Where do Newcastle United F.C. fans live in Germany?
Newcastle United F.C. fans in Germany are most concentrated in Nordrhein-Westfalen (reach 277,516), Bayern (reach 197,335), and Baden-Württemberg (reach 154,045). These three regions account for the largest share of the active audience.
What other brands do Newcastle United F.C. fans also like?
Beyond Newcastle United F.C. itself, the audience over-indexes on Borussia Dortmund (2.75×), Deportivo de La Coruña (48.13×), Sri Lanka national cricket team (43.65×), and Transfermarkt (4.79×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Newcastle United F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.