Rascasse Audience Intelligence

Switzerland national football team Audience in Germany

A data profile of the people who buy, follow and care about Switzerland national football team in Germany — modelled from more than twelve digital signal sources. Switzerland national football team has an estimated audience of 508,240 people in Germany.

#284among Soccer in Germany#164among Team in Germany#903in Sports

The average Switzerland national football team fan in Germany is 39.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Dynamo Dresden, SV Werder Bremen, RB Leipzig, with strongest over-indexing on Dynamo Dresden (6.56× the country average).

Demographically, the Switzerland national football team audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Risk Appetite, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Switzerland national football team fan in Germany is balanced, around 39.5 years old, with strong Risk Appetite tendencies and a notable affinity for Dynamo Dresden.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Switzerland national football team profile in Germany.

Audience size
508K
in Germany
Gender
48.3%♀
51.7% male
Age
39.5
average years
Country rank
#11581
Team in Germany
Fig. 01

Search interest · 12-month trend

+2568%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Switzerland national football team fans

48.3% are female, 51.7% are male, average age 39.5.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Switzerland national football team audience in Germany
MetricValue
Female48.3%
Male51.7%
Average age39.5
Estimated audience size508,240
Fig. 03

Age distribution

Ø 39.5
average years
Age distribution of the Switzerland national football team audience in Germany
Age bracketShare%
16-1923%
20-2917%
30-3917%
40-4918%
50+24%
Fig. 04

Worldwide distribution

14.9%

of the worldwide Switzerland national football team audience comes from Germany.

Worldwide audience distribution share by country for Switzerland national football team
CountryShare
Germany14.9%
United Kingdom10.4%
United States8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Switzerland national football team audience in Germany is strongest.

Fig. 05

Top regions by affinity

Switzerland national football team fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~90K1.37×
02Nordrhein-Westfalen~100K1.16×
03Bayern~90K1.10×
04Niedersachsen~50K1.00×
05Schleswig-Holstein~20K1.00×
06Hamburg~10K1.00×
07Mecklenburg-Vorpommern~10K1.00×
08Hessen~40K0.99×
09Rheinland-Pfalz~30K0.99×
10Brandenburg~20K0.99×
11Berlin~20K0.98×
12Saarland~6K0.96×
13Bremen~4K0.91×
14Thüringen~10K0.90×
15Sachsen~20K0.88×
16Sachsen-Anhalt~10K0.85×
Fig. 06

Affinity by region

Affinity by region — Switzerland national football team, Germany
0.85×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Switzerland national football team audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Switzerland national football team audience
#·InterestCategoryAffinity×
01Newcastle United F.C.Sports12.91×
02Vincent KompanySports7.40×
03Dynamo DresdenSports6.56×
04Hannover 96Sports6.05×
05Fortuna DüsseldorfSports5.82×
06SC FreiburgSports5.66×
07RB LeipzigSports5.41×
08FC St. PauliSports5.31×
09DFB-PokalSports4.94×
10SV Werder BremenSports4.38×
11Hertha BSCSports4.27×
12Borussia MönchengladbachSports4.25×
13Hamburger SVSports3.98×
14VfB StuttgartSports3.69×
152. BundesligaSports3.61×
16Eintracht FrankfurtSports3.09×
17Galatasaray S.K.Sports3.05×
18BundesligaSports2.43×
19Borussia DortmundSports2.33×
20Harry PotterMovies & TV2.01×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Switzerland national football team audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Switzerland national football team audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.25×
Community OrientationOPEN1.11×
SustainabilityBALANCE1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Switzerland national football team audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.41×
Quality AwarenessPREMIUM0.42×
Convenience OrientationPREMIUM0.52×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Switzerland national football team have in Germany?

Switzerland national football team has an estimated audience of 508,240 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Switzerland national football team fans?

48.3% of Switzerland national football team fans are female, 51.7% are male, with an average age of 39.5 years.

03

Which brands do Switzerland national football team fans like most?

Switzerland national football team fans show strongest brand affinity for Dynamo Dresden (6.56×), SV Werder Bremen (4.38×), and RB Leipzig (5.41×) over the country average.

04

Where do Switzerland national football team fans live in Germany?

Switzerland national football team fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~90K), and Bayern (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Switzerland national football team fans also like?

Beyond Switzerland national football team itself, the audience over-indexes on SV Werder Bremen (4.38×), RB Leipzig (5.41×), Hannover 96 (6.05×), and Newcastle United F.C. (12.91×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

See Switzerland national football team audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Switzerland national football team. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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